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Oct-2025
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Overview
Market Insights Snapshot
In the Arizona market, Jams experienced a downward trend in the Edible category, slipping from 10th place in July 2025 to 13th by October 2025. This decline is mirrored by their sales figures, which saw a significant drop from $214,765 in July to $147,639 in October. Conversely, in Connecticut, Jams showed a positive trajectory, improving their rank slightly from 7th to 6th place over the same period, with sales increasing notably, peaking at $231,218 in October. Meanwhile, in Illinois, Jams maintained a steady position at 24th rank from August to October, indicating a consistent performance despite a gradual decrease in sales figures.
In Massachusetts, Jams' presence was less stable, moving from 25th to 26th rank between July and October, showing a slight dip in performance. Interestingly, in Maryland, Jams held steady at 10th place, suggesting a strong foothold in the market even though sales saw fluctuations. The situation in New York is quite different, where Jams did not make it into the top 30 brands, highlighting a potential area for growth. In Nevada, Jams made a notable comeback, improving from 12th to 10th rank by October, accompanied by a sales increase, suggesting a regained momentum in that market.
Competitive Landscape
In the competitive landscape of the Maryland edible cannabis market, Jams has maintained a stable presence, consistently ranking 10th from August to October 2025. Despite a slight dip in sales from July to September, Jams saw a rebound in October, suggesting a potential recovery trend. Notably, Smokiez Edibles and HiColor have been strong competitors, with Smokiez Edibles holding a steady rank between 7th and 9th and HiColor showing a significant rank improvement in August. These competitors have consistently outperformed Jams in sales, indicating a need for strategic adjustments to enhance market share. Meanwhile, Do Drops and Strane have shown fluctuating ranks around the 11th and 12th positions, providing Jams with an opportunity to capitalize on their instability. As Jams seeks to climb the ranks, understanding these dynamics and leveraging advanced data insights will be crucial for strategic planning and competitive positioning.
Notable Products
In October 2025, the top-performing product from Jams was the Sativa Sour Strawberry Lemonade Fast Acting Jellies 20-Pack (100mg), maintaining its first-place ranking consistently over the past four months with sales of 11,872 units. The Mixed Berry Jellies 20-Pack (100mg) held steady in second place, showing remarkable consistency in its ranking as well. The THC/CBD/CBN 2:1:1 Lullaberry Remix Jellies 10-Pack (100mg THC, 50mg CBD, 50mg CBN) remained in the third spot, having climbed from fifth place in July. The Sativa Ruby Red Grapefruit Jellies 10-Pack (100mg) made an impressive debut at fourth place in October. Meanwhile, the Sour Green Apple Fast Acting Jellies 20-Pack (100mg) slipped to fifth place, indicating a slight decline in popularity over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
