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Apr-2025
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Overview
Market Insights Snapshot
Jams, a cannabis brand specializing in edibles, has shown varied performance across different states in the early months of 2025. In Arizona, Jams maintained a steady presence in the top 10, ranking 9th in both March and April, indicating a consistent consumer base despite a slight dip in sales from January to April. Meanwhile, in Maryland, Jams exhibited impressive growth, climbing from the 10th position in January to 7th by April, with sales increasing significantly over the same period. Conversely, Ohio presented a challenge for Jams, where their rank fluctuated, ending in 28th place in April, which suggests a struggle to maintain market presence in this state.
In Illinois, Jams consistently hovered around the 21st position, indicating stable performance without significant upward momentum. In Massachusetts, Jams faced a setback in March, falling out of the top 30, but managed to rebound to 27th in April. This volatility may point to competitive pressures or changing consumer preferences. Notably, Jams did not rank in the top 30 in Missouri from February onwards, signaling potential challenges in market penetration or brand recognition in that region. Overall, while Jams has demonstrated strength in certain states, there remains room for improvement in others, especially where they have not consistently secured a top 30 position.
Competitive Landscape
In the competitive landscape of the Maryland edible cannabis market, Jams has shown a promising upward trend in rank and sales over the first four months of 2025. Initially ranked 10th in January, Jams climbed to 7th place by April, indicating a positive reception and growing consumer base. This improvement in rank is accompanied by a steady increase in sales, contrasting with the declining sales of competitors like Wana, which fell from 6th to 8th place, and Curio Wellness, which maintained its 5th position but experienced a sales decline. Meanwhile, In House consistently held the 6th rank, though its sales showed fluctuations. Jams' ability to enhance its market position amidst these dynamics suggests a successful strategy in capturing consumer interest and expanding its market share in Maryland's edible category.
Notable Products
In April 2025, the top-performing product for Jams was the Sour Watermelon Lime Fast Acting Jellies 20-Pack (100mg), which climbed to the number one rank with sales of 10,251 units, marking a significant ascension from its third-place position in March. Following closely in second place was the Sour Strawberry Lemonade Fast Acting Jellies 20-Pack (100mg), which dropped from its previous first-place ranking in March. The Mixed Berry Jellies 10-Pack (100mg) settled into the third position, a slight decline from its consistent first or second placements in the preceding months. The Sativa Ruby Red Grapefruit Jellies 10-Pack (100mg) made a noteworthy entry into the top five, rising to fourth place from fifth in March. Completing the top five is the THC/CBD/CBN 2:1:1 Lullaberry Remix Jellies 10-Pack (100mg THC, 50mg CBD, 50mg CBN), which re-entered the rankings at fifth place after not being ranked in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
