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Apr-2026
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Overview
Market Insights Snapshot
Jams has demonstrated varying performance across different states, with notable movements in rankings and sales. In Arizona, Jams saw an improvement in their rankings within the Edible category, climbing from 12th in February 2026 to 8th in March 2026, before slightly declining to 9th in April 2026. This suggests a positive trend in consumer interest, although the slight drop in April indicates potential market volatility. Meanwhile, in Connecticut, Jams maintained a steady position, consistently ranking 5th or 6th throughout the first four months of 2026, which reflects stable market performance in this state.
In contrast, Jams faced challenges in Massachusetts, where they were unable to break into the top 30 brands in the Edible category from February to April 2026, indicating a struggle to capture market share. Meanwhile, in New Jersey, Jams experienced a slight fluctuation, moving from 5th to 7th and back to 5th place, suggesting a competitive market environment. The brand's performance in Nevada showed a decline, with rankings dropping from 10th in February to 14th in both March and April 2026, indicating potential challenges in sustaining consumer interest or facing increased competition.
Competitive Landscape
In the competitive landscape of the edible category in New Jersey, Jams has demonstrated resilience and adaptability, maintaining a steady presence in the top ranks despite fluctuations in the market. Over the first four months of 2026, Jams experienced a slight dip in February, moving from 5th to 7th place, but quickly rebounded to 5th place by April. This recovery is notable given the competitive pressure from brands like OGEEZ, which climbed from 7th to 3rd place in March before settling at 4th in April. Meanwhile, Select consistently held strong, maintaining a top 3 position throughout the period, indicating a robust market presence. Jams' ability to regain its rank suggests effective strategies in customer retention and product appeal, especially as it competes closely with Wana and Camino, both of which experienced rank shifts. These dynamics highlight Jams' competitive edge and potential for growth in a rapidly evolving market.
Notable Products
In April 2026, the top-performing product from Jams was THC/CBD/CBN 2:1:1 Lullaberry Remix Jellies 10-Pack (100mg THC, 50mg CBD, 50mg CBN) in the Edible category, maintaining its first-place ranking from March with sales reaching 24,140 units. Mixed Berry Gummies 10-Pack (100mg) secured the second position, consistent with its March ranking. Sativa Sour Strawberry Lemonade Fast Acting Jellies 20-Pack (100mg) held steady in third place, though it had previously been the top seller in February. Hybrid Peach Jellies 10-Pack (100mg) remained in fourth place, showing stable performance since March. Sour Watermelon Lime Fast Acting Jellies 20-Pack (100mg) re-entered the top five in April, after not being ranked in March, indicating a resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
