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Aug-2025
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Overview
Market Insights Snapshot
Good Green has demonstrated impressive performance in the Illinois flower market, consistently climbing the ranks from sixth position in May 2025 to third by August 2025. This upward trajectory is accompanied by a notable increase in sales, suggesting strong consumer demand and effective market strategies. In contrast, the brand faced challenges in Maryland, where it dropped from fourth place in June to eleventh by August, highlighting potential competitive pressures or shifts in consumer preferences. Meanwhile, in New Jersey, Good Green maintained a stable presence within the top ten, indicating steady performance despite some fluctuations in sales figures.
In Nevada, Good Green experienced a slight dip in July rankings but rebounded to fifth place by August, reflecting resilience in a potentially volatile market. However, in New York, the brand's position slipped from seventeenth in May to twenty-sixth in August, falling out of the top 25, which could signal challenges in gaining traction or increased competition. Similarly, in Ohio, Good Green's rank fell from tenth to seventeenth over the same period, suggesting potential market saturation or strategic misalignments. These movements across different states illustrate the varying dynamics and competitive landscapes that Good Green navigates in the cannabis industry.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Good Green has shown a promising upward trajectory in brand rank over the summer of 2025. Starting from 6th place in May, Good Green improved to 4th in June and climbed further to secure the 3rd position by July, maintaining this rank through August. This ascent is noteworthy, especially when juxtaposed with the consistent dominance of High Supply / Supply and RYTHM, which have held the 1st and 2nd ranks, respectively, throughout the same period. Good Green's sales have also shown a positive trend, with a significant increase from June to August, suggesting a strengthening market presence. Meanwhile, Simply Herb experienced a decline, dropping from 3rd in June to 5th in August, indicating a potential opportunity for Good Green to further solidify its position. Additionally, Daze Off has fluctuated in rank, which could imply volatility that Good Green might capitalize on to maintain its upward momentum.
Notable Products
In August 2025, the top-performing product for Good Green was the Hybrid Pre-Roll 2-Pack (1g) in the Pre-Roll category, securing the number one rank with sales of 8,633 units. The Head Cracker (28g) in the Flower category climbed to the second position, improving from fourth place in July with notable sales growth. The Sativa Pre-Roll 2-Pack (1g) rose to third place, marking its debut in the top rankings. Jack Herer (3.5g), also in the Flower category, slipped to fourth place from its previous first position in July, indicating a decline in sales performance. Kosher Kush x Platinum Girl Scout Cookies (3.5g) entered the rankings at fifth place, showing promising potential in the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
