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Oct-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Good Green is stocked at 929 licensed dispensaries across Illinois, New Jersey, and 12 other states, 152 of them in Illinois, with the deepest coverage in Chicago, Springfield, Normal, Quincy, and Champaign. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Good Green concentrated 78.11% of October 2026 sales in Flower with a year-over-year change of 22.88% and a month-over-month decline of 2.32%, while Vapor Pens expanded to 19.42% share with 855.72% YoY growth and 33.69% MoM growth; Pre-Roll held 2.30% share with 120.28% YoY and 5.30% MoM gains. The brand’s average price fell 4.50% YoY to $35.66 as Vapor Pens averaged $50.37 versus Flower at $36.89, and Flower’s MoM softness contrasts with Vapor Pens’ MoM acceleration of 33.69%. With Flower ranked 3rd in Illinois, the mix shift toward higher-priced Vapor Pens alongside a modest Flower dip implies deliberate diversification that lowers overall price points while lifting total velocity.
The mix reweighting—Flower down 2.32% MoM as Vapor Pens rose 33.69% MoM and Pre-Roll added 5.30% MoM—suggests Good Green is trading some Flower volume for higher-ticket formats without ceding category presence, reinforced by 22.88% Flower YoY growth and an 855.72% YoY surge in Vapor Pens. A 4.50% YoY price decline concurrent with 50.06% YoY brand sales growth indicates unit-led expansion, with Vapor Pens’ 19.42% share functioning as a margin lever while Flower maintains rank 3 in Illinois. The pattern implies a barbell positioning: defend core Flower share and rank while scaling Vapor Pens to capture premium spend, accepting some near-term price compression to widen the buyer base and stabilize multi-category demand.
Competitive Landscape
Good Green sits at rank #3 in IL Flower in October 2026, unchanged from #3 year over year, and steady at #3 over the last three months, indicating stable placement while peers shifted; High Supply / Supply held #1 with a -17.5% YoY sales decline and RYTHM maintained #2 with a 16.5% YoY gain, while &Shine advanced from #8 to #4 on a 53.3% YoY lift, tightening pressure just below Good Green. With Good Green’s peak rank also at #3 in October 2026 and no rank volatility versus the prior year, the pattern implies a defensible but capped position: holding share against a contracting #1 yet facing upward momentum from #4, so without incremental share gains the brand risks being overtaken even if dollar sales remain flat.
Notable Products
Good Green leans on newness in October 2026, with products first sold in the last six months contributing 25.8% of brand sales and four of them landing in the top sellers, including Face Fat (14g) and Banjerine Mixed Buds (28g). That weight from recent launches means a quarter of revenue comes from fresh items, not long-running staples.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
