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Apr-2025
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Overview
Market Insights Snapshot
Good Green has demonstrated a varied performance across different states, with notable movements in their rankings. In Illinois, the brand has consistently maintained a strong presence in the Flower category, securing a top 10 position throughout the first four months of 2025, peaking at rank 5 in February. This stability in Illinois contrasts with their performance in Massachusetts, where Good Green did not make it to the top 30 rankings from January to April, indicating a challenging market presence. Meanwhile, in New Jersey, the brand showed a remarkable upward trajectory, jumping from rank 35 in January to an impressive rank 9 by April, suggesting a successful market penetration strategy.
In Maryland, Good Green maintained a steady presence, slightly improving from rank 16 in January to rank 12 in April, which aligns with their increasing sales figures over the months. Similarly, in Nevada, the brand saw a gradual improvement in ranking, moving from 18th in January to 12th in April, reflecting a positive trend in consumer acceptance. However, in New York, the brand's performance was less dynamic, with rankings hovering in the lower 30s, indicating a need for strategic adjustments. Meanwhile, in Ohio, Good Green maintained a consistent presence around the 12th and 13th positions, suggesting a stable, albeit unremarkable, performance in the Flower category.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Good Green has shown a dynamic performance from January to April 2025. Initially ranked 7th in January, Good Green climbed to 5th position in February, but then slightly declined to 6th place in both March and April. This fluctuation in rank is notable when compared to competitors like Rythm, which consistently held a higher rank, maintaining 3rd and 4th positions, and Daze Off, which remained stable at 5th place except for a brief dip in February. Despite these changes, Good Green's sales trajectory showed a positive trend from January to March, peaking in March before experiencing a slight decline in April. This suggests that while Good Green faces stiff competition, particularly from brands like Savvy and &Shine, its ability to briefly surpass some competitors in rank indicates potential for growth and market adaptability.
Notable Products
In April 2025, the top-performing product for Good Green was Head Cracker Popcorn (2.83g) in the Flower category, maintaining its top rank from the previous month with sales figures of 17,606 units. Jack Herer (3.5g) held steady in second place, showing consistent performance over the months. Night Owl Haze (3.5g) made an impressive entry into the top three, ranking third in April. OG Kush x Snow White Mixed Buds (3.5g) followed closely behind in fourth place, while Slapz (3.5g) secured the fifth position. The rankings indicate a strong preference for the Flower category, with notable shifts such as Night Owl Haze's rise in popularity from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
