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Dec-2025
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Overview
Market Insights Snapshot
Good Green has demonstrated varied performance across different states and categories, reflecting both opportunities and challenges in the cannabis market. In the Flower category, Good Green holds a strong presence in Illinois, consistently maintaining a top 5 ranking from September to December 2025. This indicates a stable demand and possibly a strong brand loyalty in this state. Conversely, in Connecticut, Good Green made a notable entry in December, securing the 12th position, which suggests a potential growth opportunity in this market. Meanwhile, in Nevada, there was a decline from 3rd place in September to 8th in December, hinting at competitive pressures or market dynamics affecting their standing.
In the Vapor Pens category in Illinois, Good Green struggled to maintain a top 30 position by December 2025, dropping from 25th in September to out of the top 30 by the end of the year. This decline could indicate a shift in consumer preferences or increased competition within this category in Illinois. In New Jersey, Good Green's performance in the Flower category showed a recovery in December, returning to the 14th position after a dip to 21st in October and November, suggesting a regained momentum possibly due to marketing efforts or product innovation. Overall, these movements highlight the dynamic nature of the cannabis market and the importance of strategic positioning across different states and product categories for Good Green.
Competitive Landscape
In the competitive landscape of the Flower category in Illinois, Good Green has demonstrated resilience and adaptability, maintaining a steady rank of 4th place in September and November 2025, and climbing to 3rd place in October 2025. Despite a slight dip in sales in November, Good Green's performance remained robust, showcasing its ability to compete effectively against top-tier brands. Notably, RYTHM consistently held the 2nd rank throughout the period, with sales figures significantly higher than Good Green's, indicating a strong market presence. Meanwhile, Daze Off fluctuated between 3rd and 4th positions, suggesting a competitive rivalry with Good Green for the third spot. Ozone and Aeriz also showed dynamic movements in rankings, with Ozone peaking at 5th in November and Aeriz climbing to 5th in October and December, reflecting a competitive environment where Good Green must continue to innovate and capture consumer interest to maintain and improve its standing.
Notable Products
In December 2025, the top-performing product for Good Green was Hybrid Pre-Roll 2-Pack (1g) in the Pre-Roll category, maintaining its consistent rank from September and November as the number one product, with sales reaching 10,142 units. New entrants in the Flower category include Slapz Popcorn (2.83g) and Bubba Fett (7g), which secured the second and third positions, respectively, demonstrating strong market entry. Sudzzz Popcorn (2.83g) and Paradise Snacks (7g) followed closely, ranking fourth and fifth, respectively, marking their debut in the top five. Notably, Hybrid Pre-Roll 2-Pack (1g) has shown resilience, consistently leading in sales figures over the months. This December saw a shift with Flower products gaining prominence, potentially indicating a trend change from previous months where Pre-Rolls dominated the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
