Oct-2025
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Overview
Market Insights Snapshot
High Desert Pure has shown notable performance across different product categories and states, with varying degrees of success. In California, the brand's presence in the topical category has been strengthening, moving from 11th place in July 2025 to 9th place by October 2025. This upward trend is indicative of a growing market share or increased consumer preference in this category. However, the sales figures reveal some volatility, with a dip in September before rebounding in October. This fluctuation might suggest seasonal demand or competition dynamics affecting sales performance.
In Oregon, High Desert Pure maintains a stronghold in the topical category, consistently ranking 1st from July to October 2025, which highlights its dominance and possibly a loyal customer base in this segment. The brand's performance in the tincture and sublingual category, while slightly declining from 3rd to 4th place by October, still demonstrates a solid presence. Meanwhile, their beverage category ranking saw a slight drop from 8th to 9th place. This minor decline could indicate increasing competition or shifting consumer preferences in Oregon's beverage market. Overall, High Desert Pure's consistent top-tier rankings in multiple categories suggest a resilient brand strategy, though there are areas where they could focus on regaining momentum.
Competitive Landscape
In the Oregon topical cannabis market, High Desert Pure has consistently maintained its leadership position, holding the number one rank from July to October 2025. Despite a noticeable decline in sales over these months, High Desert Pure remains ahead of its closest competitor, Medicine Farm, which has consistently ranked second. While Medicine Farm's sales figures are significantly lower, the brand has shown a steady presence in the market. Meanwhile, Synergy Skin Worx has demonstrated a notable upward trend, climbing from sixth place in July to third place by October, with a corresponding increase in sales. This shift suggests a growing competitive pressure that High Desert Pure may need to address to maintain its top position in the long term.

Notable Products
In October 2025, the top-performing product from High Desert Pure was the CBD/THC 1:1 Clinical Strength Menthol Lotion, which rose to the number 1 rank among topicals with sales of 558 units. The CBD/THC 1:1 Ginger Lime Lotion, previously holding the top spot for three consecutive months, slipped to the second position in the same category. The Celebrate Chocolate Coconut Full Spectrum Tincture made its debut at the third rank in the tincture and sublingual category. Meanwhile, the CBD/THC 1:1 Big Balm improved its standing from fifth to fourth place in the topical category. Finally, the CBD/THC/CBN 15:5:2 Hibernate Honey Almond Tincture maintained its fifth position in the tincture and sublingual category, despite a decrease in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







