.svg){kind=small}
Aug-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Medicine Farm has shown a varied performance across different product categories in Oregon. In the Beverage category, the brand has maintained a relatively stable presence, holding the 11th rank in both May and June 2024, before dropping out of the top 30 in July, and then recovering to the 9th rank in August 2024. This fluctuation indicates a potential seasonal or promotional influence. The Tincture & Sublingual category also saw Medicine Farm experience some volatility. The brand was ranked 14th in May, did not make it to the top 30 in June, but climbed back to 11th in July and slightly fell to the 12th rank in August. This suggests a competitive landscape in this category where maintaining a consistent position is challenging.
In stark contrast, Medicine Farm has demonstrated remarkable stability and success in the Topical category within Oregon. The brand has consistently held the 2nd rank from May through August 2024, indicating a strong market presence and consumer preference for their topical products. This consistency is further supported by a steady increase in sales figures over the months, suggesting effective product performance and customer loyalty. The sustained high ranking and sales growth in this category highlight Medicine Farm's strong foothold and potential for continued success in the Topical market.
Competitive Landscape
In the Oregon Topical category, Medicine Farm has consistently held the second rank from May to August 2024. Despite its stable position, Medicine Farm faces stiff competition, particularly from High Desert Pure, which has maintained the top rank throughout the same period. High Desert Pure's sales are significantly higher, with a noticeable increase from $255,471 in May to $327,395 in August, indicating a strong market presence and growth. Meanwhile, Medicine Farm's sales have also shown a positive trend, rising from $59,674 in May to $84,991 in August, but the gap between the two brands remains substantial. Other competitors like Synergy Skin Worx and Angel (OR) have not posed a significant threat, consistently ranking third and fluctuating between fourth and sixth positions, respectively. This competitive landscape suggests that while Medicine Farm is performing well, there is a considerable opportunity for growth if it can close the sales gap with High Desert Pure.
Notable Products
In August 2024, the top-performing product from Medicine Farm was CBD/THC 1:1 Phoenix Blend Salve (1000mg CBD, 1000mg THC, 2oz), which rose to the number one spot with sales of 377 units. Following closely, CBD/THC 1:1 Mini Phoenix Blend Salve (250mg CBD, 250mg THC, 0.25oz) ranked second, dropping from its first-place position in July. Phoenix Blend Balm (1000mg THC, 2oz) secured the third spot, showing a notable recovery from its fourth position in July. CBD/THC/CBN 2:3:1 Lunar Elixir (600mg CBD, 900mg THC, 300mg CBN, 30ml,1oz) climbed to fourth place, continuing its upward trend from fifth in July. Finally, CBD/THC 1:1 Vegan Chocolate (100mg CBD, 100mg THC, 1oz) re-entered the rankings at fifth place after not being in the top five in June and July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
