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Aug-2025
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Overview
Market Insights Snapshot
Medicine Farm has shown a dynamic performance across various categories and states, with notable fluctuations in their rankings. In the Oregon market, their Tincture & Sublingual category witnessed a significant upward movement, jumping from rank 11 in May 2025 to rank 6 in July 2025, before settling at rank 9 in August 2025. This indicates a strong but volatile presence in the Tincture & Sublingual space. Despite a dip in sales from July to August, the brand maintained a top 10 position, suggesting a resilient market strategy. However, it is essential to note that Medicine Farm was not present in the top 30 brands in any other state for this category, highlighting an area for potential growth or concern depending on their strategic objectives.
In contrast, Medicine Farm's performance in the Topical category in Oregon has been remarkably consistent, holding a steady rank of 2 from May through August 2025. This stability suggests a strong brand loyalty and market penetration within this category. The sales figures reflect a healthy demand, with a noticeable peak in July, indicating a possible seasonal or promotional influence. Despite this strong showing in Oregon, Medicine Farm's absence from the top 30 in other states for the Topical category could either suggest a focused regional strategy or an opportunity for expansion into new markets. Overall, Medicine Farm's performance highlights both strengths in established markets and potential areas for broader growth.
Competitive Landscape
In the Oregon Topical category, Medicine Farm has consistently maintained its position as the second-ranked brand from May to August 2025. Despite a stable rank, Medicine Farm faces strong competition from High Desert Pure, which has held the top spot throughout this period. While Medicine Farm's sales saw a notable increase in July, they remain significantly lower than those of High Desert Pure, indicating a substantial gap in market share. Meanwhile, Angel (OR) and Physic Cannabis Therapy have shown fluctuating ranks, with Angel (OR) peaking at third place in June before dropping to fifth in August, and Physic Cannabis Therapy improving to fourth place in August. These shifts highlight the dynamic nature of the market, where Medicine Farm's consistent performance provides a stable foundation, yet also underscores the need for strategic initiatives to close the sales gap with the leading competitor.
Notable Products
In August 2025, the CBD/THC 1:1 Mini Phoenix Blend Salve emerged as the top-performing product for Medicine Farm, climbing from a consistent second place in previous months to first place, with sales reaching 476 units. The CBD/THC 1:1 Phoenix Blend Salve also saw a notable improvement, advancing from fourth place in July to second place in August. The Phoenix Blend Balm, previously holding the top rank, slipped to third place, indicating a decrease in sales performance. The CBD/THC/CBN 2:3:1 Lunar Elixir Tincture maintained its fourth position, showing stability in its sales rank. A new entry, Extra Strength Dragons Blend Balm, debuted at fifth place, marking its first appearance in the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
