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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Physic Cannabis Therapy’s mix is fully concentrated in Topical at 100.0% share, with year-over-year sales up 37.6% and month-over-month down 4.2%. Average price sits at $44.20 with a 12.2% YoY increase alongside a 4.2% MoM sales decline, indicating price firmness amid short-term volume softness. With Oregon as the top market and Topical as the sole category, the pattern implies a single-category exposure where YoY momentum outpaces MoM headwinds, concentrating risk and upside in one lane.
Within Oregon Topical, the brand holds rank 6, pairing a 37.6% YoY sales rise with a 4.2% MoM dip, which signals mid-pack placement despite faster annual growth. The 12.2% YoY price increase alongside 100.0% Topical share suggests the positioning leans into premiumized formulations rather than assortment breadth, implying that near-term share gains depend more on sustaining price-to-outcome justification than on cross-category expansion.
Competitive Landscape
Physic Cannabis Therapy is ranked #6 in OR Topical in May 2026, unchanged from #6 year over year, after peaking at #4 in December 2025; this flat rank alongside a 2-position slide from the December 2025 peak indicates a shift from temporary gains to a stable mid-tier slot. Competitors at the top also show headwinds: High Desert Pure remains #1 with a -3.1% YoY sales change, while Medicine Farm holds #2 with a steeper -20.9% YoY, and Buddies stays #3 at -5.7% YoY; compared to these declines, Physic Cannabis Therapy’s steady #6 suggests rank is being preserved more by category contraction at the top than by upward momentum from below. With Synergy Skin Worx fixed at #4 and Angel (OR) steady at #5, the unchanged #6 for three consecutive checkpoints (May 2026, February 2026, and May 2025) implies the brand’s near-term trajectory is range-bound unless it can convert episodic peaks into sustained share gains.
Notable Products
Field Balm (128mg CBD 460mg THC, 1.8 oz) posted the steepest movement in May 2026 with a -25.4% month-over-month drop as it slipped to rank 2, while Wood Balm (500mg THC, 1.8 oz) rose 15.3% MoM to hold rank 1. With Topicals occupying 3 of the top 3 ranks and Wood Balm generating $8,853, the category consolidation is clear. The concentration at the top implies Physic Cannabis Therapy is pivoting toward a single-hero SKU anchoring Topicals while pruning or repositioning secondary balms that are losing velocity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
