Market Insights Snapshot
High Gorgeous by Yummi Karma has been demonstrating a steady performance in the cannabis market in California. In the category of Tincture & Sublingual, the brand has consistently ranked within the top 20 brands from July to October 2023. Despite small fluctuations, the brand has maintained its position, ranking 19th in July, August, and October, and slightly improving to 18th in September. This suggests a stable demand for their products in this category, although the absence of significant upward movement indicates room for growth and improvement.
In the Topical category, High Gorgeous by Yummi Karma has also consistently ranked within the top 20 brands in California over the same period. The brand started at a stronger position in July, ranking 13th, but experienced a slight drop to 15th in August and 16th in September. However, they managed to recover slightly in October, moving up to 14th place. This indicates a slightly more volatile market position compared to the Tincture & Sublingual category, but the brand's resilience and ability to regain lost ground is notable. The exact sales figures reveal interesting trends, but those details are beyond the scope of this analysis.
In the Tincture & Sublingual category in California, High Gorgeous by Yummi Karma has maintained a consistent presence in the top 20 brands, although its rank fluctuated slightly over the months. In comparison, Heavy Hitters has shown a similar trend, with its rank hovering around the same range as High Gorgeous by Yummi Karma. However, Buddies initially held a higher rank but experienced a significant drop in October 2023. Kind Medicine was not in the top 20 in July, but it managed to break into this group by October. Interestingly, Ole'4 Fingers has been steadily climbing the ranks, surpassing High Gorgeous by Yummi Karma in October. These shifts in ranking indicate a highly competitive market, with brands constantly vying for a spot in the top 20.
In October 2023, the top-performing products from High Gorgeous by Yummi Karma were primarily from the Tincture & Sublingual and Topical categories. The 'CBD Plain Jane Tincture (1000mg CBD, 30ml)' maintained its first-place ranking from the previous month, with strong sales of 390 units. Following closely in second place was the 'CBD Plain Jane Tincture (600mg CBD, 30ml)', which had previously held the top spot in July and August. The 'CBD/THC 2:1 Ice Queen Cooling Roll-On (300mg CBD, 150mg THC, 89ml)' secured the third rank, showing consistent performance over the past three months. The fourth position was shared by two Topical products: 'CBD/THC 1:1 Cheeky Minx Body Lotion (250mg CBD, 250mg THC, 100ml, 3.4oz)' and 'CBD/THC/THCA 1:3:1 Night Owl Lavender Body Lotion (100mg CBD, 300mg THC, 100mg THCA, 3.4 fl oz)', both showing improved performance from the previous month.