My Blue Dove

Data Snapshot: Jun 11, 2024
My Blue Dove Cannabis Brand Logo
$50K+

May-2024

Sales

Strong Growth

Trend

6-Month

7

Product Count

SKUs

My Blue Dove

Overview

Markets

My Blue Dove Locations

Product Trends

My Blue Dove Categories

My Blue Dove Sales

Market Insights Snapshot

My Blue Dove Historical Sales by Category

My Blue Dove has shown a consistent performance in the California market within the Tincture & Sublingual category. Despite a slight dip from rank 10 in February 2024 to rank 11 in March 2024, the brand maintained its 11th position through April and May 2024. This steadiness in ranking reflects a stable consumer base and reliable sales figures, with sales hovering around the $65,000 mark in these months. The consistency in rank and sales indicates a strong foothold in the California market, although there's room for improvement to climb back into the top 10.

In other states, My Blue Dove's absence from the top 30 brands in the same category suggests areas where the brand could expand its presence. Not being in the top 30 rankings in additional states highlights a significant opportunity for growth and market penetration. This disparity between California and other states underscores the importance of localized marketing strategies and perhaps a reevaluation of product offerings to better cater to diverse consumer preferences across different regions. The brand's performance in California could serve as a benchmark for potential success in other states, provided similar strategies are implemented effectively.

May-2024 Rank
Tincture & Sublingual
11
My Blue Dove

Competitive Landscape

In the competitive landscape of the Tincture & Sublingual category in California, My Blue Dove has shown consistent performance, maintaining its rank at 11th place from March to May 2024. This stability is notable given the fluctuations observed in competing brands. For instance, ABX / AbsoluteXtracts held a steady 9th place, indicating a strong market presence, while Breez experienced a decline, dropping from 11th in February to 13th from March onwards. Meanwhile, Chemistry showed volatility, peaking at 10th in March but falling to 12th by May. Super Wow demonstrated upward momentum, climbing from 12th in February to 10th in May. These shifts highlight the competitive pressures My Blue Dove faces, yet its ability to maintain rank suggests a stable customer base and effective market strategies. To capitalize on this stability and potentially improve its position, My Blue Dove could benefit from analyzing the strategies of higher-ranked brands and adapting accordingly.

My Blue Dove market ranking for CA Tincture & Sublingual

My Blue Dove

Notable Products

In May-2024, the top-performing product from My Blue Dove was Sativa Tincture (1000mg THC, 30ml), maintaining its first-place ranking from April-2024 with sales of 527 units. The CBD MCT Tincture (500mg CBD, 30ml, 1oz) held steady in second place, showing consistent performance over the past few months. High THC Full Spectrum Oil (1g) rose to third place after not being ranked in April-2024, indicating a significant surge in popularity. The Indica Tincture (1000mg THC, 30ml) dropped to fourth place from its previous third position in April-2024, continuing a downward trend from the first place in February-2024. Lastly, the CBD:THC 1:1 Tincture (500mg CBD, 500mg THC) remained in fifth place, reflecting stable but lower sales compared to earlier months.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Sativa Tincture (1000mg THC, 30ml)
Tincture & Sublingual
2
2
1
1
CBD MCT Tincture (500mg CBD, 30ml, 1oz)
Tincture & Sublingual
3
3
2
2
High THC Full Spectrum Oil (1g)
Concentrates
>5
5
>5
3
Indica Tincture (1000mg THC, 30ml)
Tincture & Sublingual
1
1
3
4
CBD:THC 1:1 Tincture (500mg CBD, 500mg THC)
Tincture & Sublingual
4
4
4
5
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