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Apr-2025
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Overview
Market Insights Snapshot
High Plains has shown a notable presence in the Ontario cannabis market, particularly within the oil category. In January 2025, the brand secured the 21st rank, indicating a competitive position among the top 30 brands in this category. However, it is important to note that High Plains did not maintain this ranking in the subsequent months, as it was absent from the top 30 list from February through April. This drop could suggest increased competition or a shift in consumer preferences within the oil category in Ontario, which may require strategic adjustments from the brand to regain its standing.
While the brand's initial ranking in Ontario's oil category demonstrates its potential, the absence from the top 30 in the following months highlights a challenge that High Plains faces in maintaining consistent performance. This fluctuation might reflect broader market dynamics or specific operational challenges. Observing these movements can provide insights into the evolving cannabis market landscape in Ontario, and it will be interesting to see how High Plains adapts its strategies to navigate these changes and possibly re-enter the top rankings in the future.
Competitive Landscape
In the competitive landscape of the oil category in Ontario, High Plains has faced significant challenges in gaining traction among the top cannabis brands. Notably, High Plains did not secure a spot in the top 20 rankings from January to April 2025, indicating a need for strategic adjustments to enhance its market presence. In contrast, Twd. maintained a consistent presence within the top 20, albeit with a declining trend from 11th place in January to 18th by April. Meanwhile, C Minor appeared in the rankings in January and February but dropped out thereafter, suggesting fluctuating market dynamics. The sales figures for these competitors, while not disclosed here, imply that High Plains must innovate and differentiate its offerings to improve its market position and compete effectively against established brands like Twd. and C Minor.
Notable Products
In April 2025, the top-performing product for High Plains was Indica THC Oil Drops (35ml) in the Oil category, maintaining its consistent number one rank from previous months, though its sales slightly decreased to 214 units. Blueberry Chemdawg Live Rosin Cartridge (1g) held its second position in the Vapor Pens category, despite a noticeable decline in sales to 61 units. Pink Krypt Infused Pre-Roll 3-Pack (2.1g) emerged in the rankings for the first time, securing the fourth spot in the Pre-Roll category. Notably, Pink Krypt Live Rosin Cartridge (1g) has not ranked in April, following a presence in earlier months. Overall, the rankings indicate stability in the leading products, with some new entrants making an impact.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
