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Aug-2025
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Overview
Market Insights Snapshot
High Plains has shown a notable presence in the Ontario market, particularly within the Oil category. After not appearing in the top 30 rankings for May, June, or July 2025, High Plains made a significant entry by securing the 18th spot in August. This upward trajectory indicates a growing acceptance and possibly an expanding consumer base for their products in this region. The sales figures reflect this positive movement, with a consistent increase from July to August, suggesting that the brand is gaining traction among consumers in Ontario.
While High Plains has made strides in the Ontario Oil category, it's important to note that their absence from the top 30 rankings in the preceding months highlights the competitive nature of the market. The brand's ability to break into the rankings in August could be attributed to strategic marketing efforts or a shift in consumer preferences. However, without appearing in the rankings for other states or categories during this period, it suggests that High Plains may still be working to establish a broader footprint beyond Ontario. This focused presence in a single category and region might indicate a targeted approach, but it also underscores the challenges of expanding into new markets or categories.
Competitive Landscape
In the competitive landscape of the oil category in Ontario, High Plains has shown a fluctuating presence, entering the top 20 rankings in July 2025 at 18th place and slipping to 20th by August 2025. This indicates a competitive struggle as brands like Solei and Five Founders maintain more stable positions, with Solei consistently ranking around 17th and Five Founders experiencing a slight decline from 14th to 19th over the same period. The sales trajectory for High Plains reveals a downward trend, which could be attributed to the competitive pressure from these established brands. Notably, Feather also entered the rankings in June 2025 and managed to maintain a position, suggesting a dynamic market environment where High Plains needs to strategize effectively to improve its rank and sales performance.
Notable Products
In August 2025, the top-performing product for High Plains was Indica THC Oil Drops (35ml) in the Oil category, maintaining its consistent first-place ranking since May 2025 with sales reaching $350. The Orange Rush Live Rosin Cartridge (1g) in the Vapor Pens category climbed to second place, demonstrating a significant increase from its third-place position in the previous two months. Blueberry Chemdawg Live Rosin Cartridge (1g) fell slightly to third place, despite its stable performance over the earlier months. A new entrant, Cotton Cannon Distillate Cartridge (1g), emerged at fourth place in the Vapor Pens category, marking its first appearance on the rankings. Meanwhile, Blueberry Chemdawg Live Rosin Distillate Cartridge (1g) held fourth place in July but did not rank in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
