Feather

In the competitive landscape of vapor pens in Ontario, Feather has experienced a notable decline in both rank and sales over recent months. Feather's rank dropped from 56th in March 2024 to 63rd by June 2024, indicating a downward trend. This decline is mirrored in its sales, which fell from $72,685 in March to $50,116 in June. In contrast, Dymond Concentrates 2.0 showed resilience, maintaining a relatively stable rank and even achieving a higher sales figure of $85,350 in April. Meanwhile, Divvy and Bargain Brand also faced fluctuations, with Divvy's rank varying from 52nd to 72nd and Bargain Brand dropping to 76th in May before slightly recovering. A new entrant, Stunnerz, entered the market strongly, reaching 66th place by June. These dynamics suggest that Feather needs to address competitive pressures and market preferences to regain its standing in the Ontario vapor pen market.

In June 2024, the top-performing product for Feather was Melon Bubble Haze Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place ranking for the fourth consecutive month with sales of $531. Orange Citrus THC Rapid Spray (8.23ml) in the Oil category also held steady in second place, though its sales figures have continued to decline, reaching $244. Melon Bubble Haze Distillate Disposable (1g) improved its ranking from fourth to third place, showing a slight increase in sales compared to previous months. Purple Pom Distillate Cartridge (1g) climbed from fifth to fourth place, despite a decrease in sales. Key Lime Fly Distillate Cartridge (1g) entered the rankings in fifth place, marking its debut in the top five.