Market Insights Snapshot
In the Tincture & Sublingual category, Jade Nectar has maintained a stable presence in the top 10 brands in California throughout the months of July to October 2023. The brand's rank fluctuated slightly from 6th place in July, to 7th in August, and then back to 6th in September and October. While there was a minor dip in sales in August and October, the overall trend indicates a strong and consistent performance in this category. The specific sales figures, however, will be reserved for those who seek more detailed information.
On the other hand, Jade Nectar's performance in the Topical category tells a different story. The brand started at the bottom of the top 20 in July, but then slipped out of the top 20 in the following months. This suggests that Jade Nectar faces stiffer competition in the Topical category in California. The declining sales figures from July to October further support this observation. For more granular insights into Jade Nectar's performance in this category, readers are encouraged to delve deeper into the available data.
Competitive Landscape
In the Tincture & Sublingual category in California, Jade Nectar has maintained a steady position in the top 10 brands over the period from July to October 2023. While it has seen a slight drop in rank from 6th to 7th in August, it quickly recovered to its original position by September and maintained it in October. In comparison, Mary's Medicinals and VET CBD have consistently ranked higher than Jade Nectar, holding the 4th and 5th positions respectively throughout this period. However, ABX / AbsoluteXtracts and Proof have generally ranked lower, with ABX / AbsoluteXtracts improving its rank from 9th to 7th and Proof fluctuating between the 7th and 8th positions. Sales trends for these brands reflect their rankings, with Mary's Medicinals and VET CBD generally achieving higher sales than Jade Nectar, and ABX / AbsoluteXtracts and Proof achieving lower sales.
Notable Products
In October 2023, the top-performing product from Jade Nectar was the 'CBD/THC 30:1 CBD Drops', maintaining its number one rank from previous months with sales of 1487 units. The 'Indica High Potency Tincture' moved up to second place with a notable increase in sales, surpassing the 'Indica Sativa High Potency Blend Tincture' which dropped to third place. The 'Sativa Tincture Drops' also saw a rank decrease, moving from second to fourth place. The 'CBD/THC 20:1 CBD Drops for Pets' remained in fifth place. These shifts in rankings indicate a growing preference for high potency products among Jade Nectar's customers.