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Aug-2025
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Overview
Market Insights Snapshot
In the state of California, ABX / AbsoluteXtracts has shown consistent performance across various product categories, although some fluctuations are noticeable. The brand maintained a strong hold in the Capsules category, consistently ranking at number 3 from May to August 2025, despite a gradual decline in sales figures over the months. In the Concentrates category, ABX / AbsoluteXtracts improved its position slightly, moving from rank 11 in May to rank 10 in August, indicating a positive trend in this segment. However, their performance in the Edible category saw a minor dip in July, dropping to rank 14 before recovering to rank 13 in August. This suggests a resilient brand presence, albeit with some competitive pressures in the market.
The Tincture & Sublingual category saw ABX / AbsoluteXtracts fluctuating slightly in their rankings, moving from 6th to 7th place in June and July before returning to 6th in August, demonstrating their ability to regain position amidst market dynamics. In the Vapor Pens category, the brand faced more significant challenges, as evidenced by their rankings which hovered around the 20th position, peaking at 19th in May but slipping to 22nd in June. By August, they managed to climb back to 20th, suggesting efforts to stabilize their presence in this highly competitive category. Notably, the absence of top 30 rankings in any state other than California could indicate potential areas for growth or existing market saturation challenges outside this key region.
Competitive Landscape
In the competitive landscape of vapor pens in California, ABX / AbsoluteXtracts has experienced fluctuating rankings, indicating a dynamic market presence. Over the months from May to August 2025, ABX / AbsoluteXtracts maintained a rank within the top 20, peaking at 19th in May and August, while slipping slightly to 22nd in June. This fluctuation reflects a competitive environment where brands like Papa's Herb and Gelato consistently outperform ABX / AbsoluteXtracts, holding higher ranks and demonstrating stronger sales figures. Notably, Papa's Herb maintained a steady 18th position in May and August, while Gelato showed resilience by holding 17th place in May and June. Meanwhile, competitors like Micro Bar and UP! are closely trailing ABX / AbsoluteXtracts, indicating a tightly contested market segment. These insights suggest that while ABX / AbsoluteXtracts remains a significant player, there is a need for strategic initiatives to enhance its competitive positioning and sales performance in the California vapor pen market.
Notable Products
In August 2025, the Sleepytime- THC/CBN 2:1 Elderberry Gummies 20-Pack maintained its position as the top-performing product for ABX / AbsoluteXtracts, with sales reaching 7637 units. The Tangie Terp Chew 20-Pack held steady in second place, despite a slight decrease in sales compared to the previous month. The CBN/THC 2:5 Blueberry Lavender Sleepy Time Gummies 20-Pack remained in third place, continuing a downward trend in sales from prior months. Notably, the Sleepy Time - THC/CBN 2:1 Grape Gummies 20-Pack climbed to fourth place after re-entering the rankings in June. The Forbidden Fruit Terp Chews 20-Pack returned to the rankings in fifth place, experiencing a dip in sales from its previous appearance in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
