Keef Cola

Data Snapshot: May 14, 2025
Keef Cola Cannabis Brand Logo
$1M+

Apr-2025

Sales

Neutral

Trend

6-Month

265

Product Count

SKUs

Keef Cola

Overview

Established in Boulder, Colorado in 2010, Keef Cola has emerged as a key player in the THC-infused beverage industry, providing consumers with an innovative alternative to alcohol. Led by CEO Erik Knutson, the brand has carved a niche in the edibles market, with a wide product range available in several states and Puerto Rico that includes a variety of flavored sodas and mocktails. Keef Cola's positioning is unique in its focus on both taste and the potential benefits of cannabis, appealing to those searching for a new way to enjoy THC.
Product Trends

Keef Cola Categories

Keef Cola Sales

Market Insights Snapshot

Keef Cola Historical Sales by Category

Keef Cola has maintained a strong presence in the beverage category across several states, consistently ranking at the top in states like Arizona, Colorado, Michigan, and Missouri. These states have seen Keef Cola hold the number one spot from January to April 2025. Notably, in Colorado, the brand experienced a significant upward trend with sales increasing from $506,749 in January to $779,856 in April, indicating robust consumer demand. Meanwhile, in Maryland, Keef Cola improved its ranking from second to first place by February, maintaining that position through April, reflecting strong market penetration. However, in California, the brand remained consistently at the ninth position, indicating a stable yet less dominant market presence compared to other states.

In Illinois, Keef Cola showed some fluctuations in its ranking, moving from fifth to sixth in February before returning to fifth, suggesting a competitive market environment. Oregon and Nevada have also proven to be strong markets for Keef Cola, with the brand holding steady at the second position. The brand's entry into Massachusetts and Ontario is noteworthy; while it debuted at the ninth position in Massachusetts in March, it was not ranked in the top 30 in January and February, indicating a late but promising entry. In Ontario, Keef Cola secured the twelfth spot in March and April, highlighting its growing footprint in the Canadian market. These movements suggest that while Keef Cola is a leader in several states, there are areas where it is still establishing its presence.

Keef Cola

Competitive Landscape

In the Colorado beverage category, Keef Cola has maintained a consistent lead, holding the top rank from January to April 2025. This consistent performance is underscored by a steady increase in sales, indicating strong consumer loyalty and effective market strategies. In contrast, Ripple (formerly Stillwater Brands) has remained in the second position throughout the same period, with sales figures significantly lower than Keef Cola, suggesting a substantial gap in market share. Meanwhile, Ript has shown notable progress, climbing from the fifth position in January to third in April, accompanied by a marked increase in sales. This upward trend for Ript highlights a growing competitive pressure in the market, although it still trails behind the leading brands. Keef Cola's ability to sustain its top position amidst these dynamics reflects its strong brand presence and effective consumer engagement in Colorado's cannabis beverage market.

Keef Cola market ranking for CO Beverage

Keef Cola

Notable Products

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In April 2025, Keef Cola's top-performing product was the Xtreme - Bubba Kush Root Beer Classic Soda (100mg THC, 355ml), maintaining its position as the number one ranked product for the fourth consecutive month with a notable sales figure of 33,424. Orange Kush Classic Soda (10mg THC, 12oz, 355ml) also held its consistent second place ranking, showing a steady increase in sales. The Classic Bubba Kush Root Beer (10mg THC, 355ml) remained in third place, continuing its stable performance from March. The Xtreme - Purple Passion Classic Soda (100mg THC, 355ml, 12oz) improved slightly from its February dip, securing the fourth spot for the second month in a row. Meanwhile, the Xtreme - Blue Razzberry Soda (100mg THC, 12oz) maintained its fifth place position, having entered the rankings just in March.

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Product Rank
Category
Jan-2025
Feb-2025
Mar-2025
Apr-2025
Xtreme - Bubba Kush Root Beer Classic Soda (100mg THC, 355ml)
Beverage
1
1
1
1
Orange Kush Classic Soda (10mg THC, 12oz, 355ml)
Beverage
2
2
2
2
Classic Bubba Kush Root Beer (10mg THC, 355ml)
Beverage
4
3
3
3
Xtreme - Purple Passion Classic Soda (100mg THC, 355ml, 12oz)
Beverage
3
5
4
4
Xtreme - Blue Razzberry Soda (100mg THC, 12oz)
Beverage
>5
>5
5
5
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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