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Aug-2025
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Overview
Market Insights Snapshot
Keef Cola has demonstrated a strong performance across multiple states, particularly in the Arizona and Colorado markets, where it consistently held the top rank in the beverage category from May to August 2025. In Michigan, the brand maintained the number one position for three consecutive months before slipping to the second spot in August. Meanwhile, in Illinois, Keef Cola experienced a positive upward trajectory, moving from seventh place in May to fifth by August. However, in Massachusetts, the brand faced challenges, entering the top 30 in June and fluctuating between the ninth and eleventh positions thereafter.
In California, Keef Cola improved its ranking slightly, moving from ninth to eighth place in August, indicating a steady presence in a competitive market. Conversely, in Ontario, the brand faced stiff competition, with its ranking declining from eleventh in May to sixteenth in July before recovering slightly in August. Notably, Keef Cola maintained a consistent second-place ranking in both Nevada and Oregon, showcasing its strong foothold in these regions. The brand's absence from the top 30 in Massachusetts in May indicates potential areas for growth and market penetration. Despite these mixed results, Keef Cola's ability to hold leading positions in several key markets underscores its significant presence in the cannabis beverage sector.
Competitive Landscape
In the competitive landscape of the cannabis beverage category in Colorado, Keef Cola has consistently maintained its top position from May to August 2025, demonstrating its strong market presence and consumer preference. Despite the steady sales figures of Ripple (formerly Stillwater Brands), which held the second rank throughout the same period, Keef Cola's sales were significantly higher, showcasing its dominance in the market. Meanwhile, Major has shown notable growth, climbing from the 7th rank in May to the 4th rank by August, indicating an upward trend in consumer interest. This competitive dynamic highlights Keef Cola's robust position but also suggests the need for strategic initiatives to maintain its lead amidst the rising competition from brands like Major.
Notable Products
In August 2025, the top-performing product from Keef Cola was Xtreme - Bubba Kush Root Beer Classic Soda (100mg THC, 355ml), maintaining its first-place ranking consistently over the past months, despite a gradual decline in sales, recording $27,434 in August. Following closely, Orange Kush Classic Soda (10mg THC, 12oz, 355ml) held its steady second position, showcasing a slight dip in sales compared to July. Classic Bubba Kush Root Beer (10mg THC, 355ml) remained in third place, with sales slightly increasing from the previous month. Purple Passion Classic Soda (10mg THC, 355ml) emerged in the rankings in July and sustained its fourth position into August. Xtreme - Purple Passion Classic Soda (100mg THC, 355ml, 12oz) re-entered the rankings in August at fifth place, having previously been unranked in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
