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Dec-2025
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Overview
Market Insights Snapshot
Ript has shown a consistent performance in the Colorado market across both the Beverage and Edible categories. In the Beverage category, Ript maintained a strong presence, climbing from a rank of 5 in September 2025 to 4 in October and November, before returning to 5 in December. This fluctuation suggests a competitive landscape, yet Ript's ability to stay within the top 5 indicates a solid market position. Notably, the brand saw a significant increase in sales from November to December, reflecting potential seasonal demand or successful marketing strategies during the holiday period. However, the fact that Ript didn't break into the top 3 in any of these months might suggest room for growth or increased competition.
In the Edible category, Ript demonstrated remarkable stability by consistently holding the 4th position from September through December 2025 in Colorado. This steadiness in ranking, coupled with a noticeable month-over-month increase in sales, particularly a peak in December, underscores the brand's strong foothold in this category. The sales growth trajectory suggests a well-received product lineup or effective consumer engagement strategies. Despite this, the absence from the top 3 rankings could be an area of concern or opportunity, depending on the competitive dynamics and Ript's strategic objectives in the state.
Competitive Landscape
In the competitive landscape of the Colorado edible cannabis market, Ript consistently held the 4th rank from September to December 2025, showcasing a stable presence amidst fierce competition. Notably, Wana maintained its dominance at the top, consistently ranked 2nd, with sales figures significantly higher than Ript's, indicating a strong consumer preference. Meanwhile, Dialed In Gummies also consistently held the 3rd position, with sales figures that, while higher than Ript's, showed a less aggressive growth trajectory. Ript's sales showed a positive upward trend, closing the year with a notable increase in December, suggesting effective marketing strategies or product offerings that resonated well with consumers. In contrast, TasteBudz (CO) and Good Tide maintained their respective 6th and 5th ranks, with sales figures that were lower than Ript's, indicating Ript's stronger market position in this category.
Notable Products
In December 2025, Blazed Blue Raz Gummies 10-Pack (100mg) maintained its top position in the Ript product lineup, achieving sales of 29,481 units, marking a steady increase over the previous months. Faded Fruit Punch Gummies 10-Pack (100mg) consistently held the second spot, reflecting a strong sales trajectory from September through December. Sour Smashed Watermelon Gummies 10-Pack (100mg) remained in third place, with a notable rise in sales each month. Baked Apple Gummies 10-Pack (100mg) retained the fourth position, continuing its upward sales trend. Pucked Up Peach Gummies 10-Pack (100mg) has consistently held the fifth rank since October, showing a steady growth in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
