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Aug-2025
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Overview
Market Insights Snapshot
Ript has demonstrated a consistent performance in the cannabis market, particularly in the state of Colorado. In the Beverage category, Ript maintained a steady ranking of 5th place from May through July 2025, before slipping slightly to 6th place in August. This minor drop in ranking could be attributed to the gradual decline in sales figures over the months, from $46,874 in May to $34,561 in August. Despite this, Ript's ability to stay within the top 10 highlights its strong market presence and consumer preference in the Beverage category.
In the Edible category, Ript has shown remarkable consistency, holding onto the 4th position from May to August 2025 in Colorado. This stability in ranking indicates a solid foothold in the market, even though there was a noticeable decrease in sales from $1,218,099 in May to $1,056,763 in August. The brand's ability to remain in the top 5 throughout the summer months suggests a loyal customer base and effective product offerings. However, the absence of Ript from the top 30 in other states or provinces could point to a need for strategic expansion or increased marketing efforts in those regions.
Competitive Landscape
In the competitive landscape of the edible category in Colorado, Ript consistently maintained its position as the fourth-ranked brand from May to August 2025. Despite a steady rank, Ript's sales showed a gradual decline over the months, contrasting with the upward sales trajectory of its competitors. Wana, the leading brand, held its top position with sales significantly higher than Ript, showcasing a robust market presence. Meanwhile, Dialed In Gummies also maintained its third-place rank, with sales figures that were increasing, indicating a growing consumer preference. Good Tide, ranked fifth, experienced a notable sales increase in August, which could pose a potential threat to Ript if the trend continues. Additionally, Joyibles remained stable in sixth place, with a moderate sales increase, suggesting a steady but less aggressive competitive pressure. For Ript, the challenge lies in reversing its sales decline to maintain its competitive edge in a dynamic market.
Notable Products
In August 2025, Blazed Blue Raz Gummies 10-Pack (100mg) emerged as the top-performing product for Ript, climbing from its consistent second place in the previous three months. Faded Fruit Punch Gummies 10-Pack (100mg), which held the top spot from May through July, slipped to second place, with a notable sales figure of 24,775 units. Sour Smashed Watermelon Gummies 10-Pack (100mg) maintained its steady third-place ranking throughout the past months. Baked Apple Gummies 10-Pack (100mg) also showed consistent performance, retaining the fourth position from May to August. The CBN/THC 1:2 Knockout Punch Gummies 10-Pack (50mg CBN, 100mg THC) remained in fifth place, despite a decrease in sales in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
