Lillybear

Data Snapshot: May 05, 2024
Lillybear Cannabis Brand Logo
$50K+

Apr-2024

Sales

Growth

Trend

6-Month

6

Product Count

SKUs

Lillybear

Overview

Markets

Lillybear Locations

Product Trends

Lillybear Categories

Lillybear Sales

Market Insights Snapshot

Lillybear Historical Sales by Category

In the competitive landscape of the cannabis market, Lillybear has shown a consistent presence in the Maryland edible category, albeit with slight fluctuations in its rankings over the first four months of 2024. Starting the year at rank 20 in January, the brand experienced a slight downturn, moving to rank 22 in February and 24 in March, before slightly recovering to rank 22 in April. This indicates a stable demand for Lillybear's edible products within the Maryland market, but also suggests room for growth and improvement. The sales figures, starting at $68,670 in January and seeing a peak in March at $71,933, reflect a resilient consumer interest, despite the brand's slight dip in rankings. This performance highlights Lillybear's potential to capitalize on its existing market position while addressing the challenges of climbing higher in the competitive rankings.

Notably, the absence of Lillybear from the top 30 brands in other states or categories beyond edibles in Maryland suggests a focused market strategy or possibly areas for expansion. The brand's performance in Maryland's edible category could serve as a solid foundation for exploring additional product lines or entering new markets. The fluctuation in rankings, while minor, underscores the importance of strategic marketing and product development efforts to enhance brand visibility and consumer preference. As Lillybear navigates the dynamic cannabis industry landscape, its ability to adapt to consumer trends and expand its market reach will be crucial in determining its long-term success. While specifics on other states or categories are not provided, the data from Maryland offers valuable insights into Lillybear's current standing and potential growth trajectories in the broader cannabis market.

Apr-2024 Rank
Edible
22
Lillybear

Competitive Landscape

In the competitive landscape of the edible cannabis market in Maryland, Lillybear has experienced fluctuations in its ranking over the first four months of 2024, indicating a dynamic competitive environment. Initially ranked 20th in January, Lillybear saw a slight decline to 22nd in February, followed by a further slip to 24th in March before slightly recovering to 22nd in April. This trajectory suggests challenges in maintaining its market position amidst aggressive competition. Notably, Sweet Talk, despite experiencing a slight decline in rank from 15th in January to 20th in April, consistently outsold Lillybear, highlighting the importance of brand strength and customer loyalty. Conversely, Fireball Cannabis entered the rankings in March at 30th and made a significant leap to 24th by April, underscoring the market's volatility and the potential for new entrants to disrupt existing rankings. Beezle Extracts and BITS also showed variable performance but remained in the lower ranks, indicating a fiercely competitive market where even small shifts can impact a brand's standing. Lillybear's performance, amidst this competitive backdrop, suggests a need for strategic initiatives to enhance its market position and address the challenges posed by both established competitors and emerging brands.

Lillybear market ranking for MD Edible

Lillybear

Notable Products

In Apr-2024, Lillybear's top-performing product was Strawberry Freeze Dried Astro Bites 10-Pack (100mg) in the Edible category, ascending to the top rank with sales of 698 units. Following closely, Chocolate Freeze Dried Astro Bites 10-Pack (100mg) maintained its consistent performance, securing the second position. The Milk Chocolate Hazelnut Coffee Creamer 10-Pack (100mg) showed notable growth, moving up to the third rank, indicating a growing consumer preference within the Edible category. Neapolitan Freeze Dried Astro Bites 10-Pack (100mg), despite leading in the previous months, experienced a decrease in sales, landing it in the fourth position for April. This shift in rankings highlights dynamic consumer preferences and the competitive nature of Lillybear's product offerings.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Strawberry Freeze Dried Astro Bites 10-Pack (100mg)
Edible
2
3
4
1
Chocolate Freeze Dried Astro Bites 10-Pack (100mg)
Edible
3
2
2
2
Milk Chocolate Hazelnut Coffee Creamer 10-Pack (100mg)
Edible
4
4
3
3
Neapolitan Freeze Dried Astro Bites 10-Pack (100mg)
Edible
1
1
1
4
Vanilla Freeze Dried Astro Bites 10-Pack (100mg)
Edible
>5
5
5
5
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