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Jul-2025
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Overview
Market Insights Snapshot
In the state of Maryland, Grass has shown varied performance across different cannabis product categories. In the Edible category, Grass maintained a presence in the top 30, with rankings fluctuating slightly from 28th in April to 29th in July. This steady ranking suggests a consistent consumer base for their edibles, despite a dip in sales in June. Conversely, in the Flower category, Grass experienced a significant drop in rankings, moving from 24th in April to falling out of the top 30 by July. This decline indicates potential challenges in maintaining market share within this competitive category. The Pre-Roll category saw Grass appearing only in April at 28th, suggesting difficulties in sustaining a top position.
Grass's performance in the Vapor Pens category in Maryland has been more stable compared to other categories. The brand improved its ranking from 25th in April to 21st in June, before slightly declining to 23rd in July. This movement suggests a competitive but relatively stable market position, with consistent sales figures supporting their presence. The Vapor Pens category might be an area where Grass could focus its efforts to further solidify its standing. Overall, while Grass faces challenges in some categories, the consistent presence in others like Vapor Pens highlights potential areas for growth and strategic focus.
Competitive Landscape
In the Maryland vapor pen market, Grass has shown a consistent presence, maintaining a rank within the top 25 brands from April to July 2025. Notably, Grass improved its rank from 25th in April to 21st in June, before slightly dropping to 23rd in July. This performance is indicative of a steady competitive stance amidst fluctuating market dynamics. Compared to competitors like CULTA, which saw a decline from 14th to 21st over the same period, Grass demonstrates resilience and potential for growth. Meanwhile, SunMed and Flower by Edie Parker experienced more volatile rankings, with SunMed dropping out of the top 20 in May and July. The consistent upward trajectory of Sunnies by SunMed, which moved from 28th to 20th, highlights a competitive threat, but Grass's stable sales figures suggest a loyal customer base that could be leveraged for future growth. Overall, Grass's ability to maintain its rank amidst these shifts underscores its competitive edge in the Maryland vapor pen market.
Notable Products
In July 2025, the top-performing product for Grass was Baltimore Crush Gummies 10-Pack (100mg) in the Edible category, maintaining its position from May 2025 as the number one ranked product with sales of 1,175 units. Grape Soda Distillate Cartridge (1g) in the Vapor Pens category rose to the second position from third in June, showing a notable increase in popularity. Honeydew Boba Distillate Cartridge (1g) entered the rankings for the first time in July, securing the third position. Purple Nerdz Distillate Cartridge (0.5g) followed closely, debuting at fourth place. Cherry Lime Distillate Cartridge (1g) completed the top five, dropping slightly from its initial fifth position in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
