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Nov-2025
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Overview
Market Insights Snapshot
Manzanita Naturals has shown a dynamic performance in the California beverage category over the past few months. Notably, the brand maintained a strong presence, consistently ranking within the top 10. In August and September 2025, Manzanita Naturals held steady at the 5th position, indicating a stable market presence. October saw a positive movement as the brand climbed to the 4th position, reflecting an increase in consumer interest or effective marketing strategies. However, in November, the brand experienced a slight drop to the 6th position, which might suggest increased competition or seasonal fluctuations affecting sales.
Despite the fluctuation in rankings, Manzanita Naturals' sales figures highlight a resilient performance. For instance, October 2025 marked a peak in sales, with over $399,000 in revenue, suggesting a successful product launch or promotional campaign. The subsequent decline in November sales to approximately $371,000 could be attributed to market saturation or the entry of new competitors. It is important to note that Manzanita Naturals did not appear in the top 30 rankings for any other state or category, which might suggest a focused strategy in California or challenges in expanding their market footprint beyond this region.
Competitive Landscape
In the competitive California cannabis beverage market, Manzanita Naturals has experienced notable fluctuations in its ranking over recent months, reflecting the dynamic nature of this sector. In August 2025, Manzanita Naturals held a solid 5th position, maintaining this rank in September. However, by October, it climbed to 4th place, surpassing Pabst Labs, which slipped to 5th. Despite this upward momentum, November saw Manzanita Naturals drop to 6th, overtaken by Almora Farms, which rose to 5th. Meanwhile, Lagunitas and CANN Social Tonics remained relatively stable, with CANN Social Tonics making a significant leap from 9th in September to 7th in October and November. These shifts indicate a competitive landscape where Manzanita Naturals must strategically navigate to regain and sustain higher rankings, especially as competitors like Almora Farms and CANN Social Tonics show upward trends in sales and rank.
Notable Products
For November 2025, the top-performing product from Manzanita Naturals is Kwik Zzz's - Indica Kushberry Shot (100mg), maintaining its first-place rank consistently from August through November, with sales reaching 6093. Kwik Ease - Sativa Strawberry Haze Shot (100mg THC, 2oz) holds steady in second place, though its sales have seen a slight decline from previous months. The Kwik Ease - Hybrid Pineapple Express THC Shot (100mg THC, 2oz) remains third, showing stable performance in its category. The Fizz - Classic Cola (100mg THC, 12oz) ranks fourth, experiencing a dip in sales compared to October. Notably, The Fizz - Orange Cola (10mg THC, 12oz) reappears in the rankings at fifth place, having been unranked in October, indicating a resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
