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Dec-2025
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Overview
Market Insights Snapshot
In the province of Ontario, Mod has shown consistent performance within the Oil category, maintaining a solid position as the second-ranked brand from September through December 2025. This steady ranking indicates a strong presence and possibly a loyal customer base in this category. Notably, despite a dip in sales from September to November, December showed a positive uptick, suggesting a potential seasonal boost or successful marketing strategies during the holiday period. This resilience in maintaining a top position amidst fluctuating sales is a testament to Mod's strong brand equity in the Ontario market.
While Mod's performance in Ontario's Oil category remains impressive, it is crucial to highlight that the brand does not appear in the top 30 rankings for any other categories or regions within the dataset provided. This absence can be interpreted in two ways: either Mod is focusing its efforts and resources predominantly on the Oil category in Ontario, or it indicates a need for expansion and diversification into other categories and regions. For stakeholders and potential investors, understanding these dynamics could provide insights into Mod's strategic positioning and potential areas for growth.
Competitive Landscape
In the Ontario oil category, Mod consistently held the second position from September to December 2025, indicating a stable market presence. Despite a temporary dip in sales in October and November, Mod rebounded strongly in December, closing the gap with the leading brand, Redecan, which maintained its top rank throughout the period. This resilience in sales suggests Mod's potential to challenge the dominance of Redecan in the future. Meanwhile, MediPharm Labs and NightNight consistently ranked third and fourth, respectively, with no significant changes in their positions or sales trends, indicating a clear stratification in the market hierarchy where Mod remains a strong contender just behind the leader.
Notable Products
In December 2025, Mod's THC 1000 Unflavoured Oil Drops 10-Pack (30ml) maintained its position as the top-performing product, with sales reaching 5757 units. The THC Variety Pack Oil Drops 4-Pack (12ml) also held steady at the second rank, showing a slight increase in sales compared to the previous month. The THC 300 Oil Drops (9ml) improved its position, climbing back to third place after briefly dropping in November. Conversely, THC Berry Drops (3ml) experienced a decline, moving from third to fourth place. THC Lime Drops (2ml) remained consistently in fifth place throughout the last four months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
