Nov-2025
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Overview
Market Insights Snapshot
In the Canadian province of Ontario, Mod has consistently maintained a strong presence in the Oil category, securing the second position from August through November 2025. This steady ranking indicates a robust brand loyalty and effective market penetration within this province. Despite a gradual decline in sales from $457,782 in August to $387,806 in November, Mod's ability to hold onto its ranking suggests that it has successfully captured a significant share of the consumer base in this category. This is noteworthy as it highlights the brand's resilience in maintaining its market position even amidst declining sales figures.
Interestingly, Mod's presence in other states or categories is not as prominent, as indicated by the absence of ranking data in the top 30 for those areas. This lack of visibility could be seen as a missed opportunity for the brand to diversify its reach and capitalize on potential growth markets. It raises questions about Mod's strategic focus and whether there are plans to expand its footprint beyond the Oil category in Ontario. Understanding these dynamics could provide valuable insights into Mod's future market strategies and potential areas for growth.
Competitive Landscape
In the Ontario oil category, Mod has consistently maintained its position as the second-ranked brand from August to November 2025. Despite this stable ranking, Mod's sales have shown a downward trend over these months, which could be a cause for concern. This decline in sales contrasts with the performance of the leading brand, Redecan, which has remained the top-ranked brand with relatively stable sales figures. Meanwhile, MediPharm Labs and NightNight have maintained their third and fourth positions, respectively, with MediPharm Labs showing a slight increase in sales over the same period. This competitive landscape suggests that while Mod holds a strong position, it may need to address its declining sales trend to maintain its competitive edge against these stable and slightly growing competitors.

Notable Products
In November 2025, Mod's top-performing product remained THC 1000 Unflavoured Oil Drops 10-Pack (30ml), maintaining its number one rank for the fourth consecutive month with sales of 4640 units. The THC Variety Pack Oil Drops 4-Pack (12ml) also held steady in second place, although its sales have seen a consistent decline over the months. THC Berry Drops (3ml) improved its position to third place, recovering from its dip to fourth in October. THC 300 Oil Drops (9ml) settled in fourth, swapping places with THC Berry Drops from the previous month. Finally, THC Lime Drops (2ml) consistently ranked fifth, with a notable drop in sales compared to earlier months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.






