.svg){kind=small}
Feb-2026
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
NightNight has shown notable performance across various categories and states, particularly in the Oil segment. In Alberta, the brand maintained a strong presence, consistently improving its rank from 7th in November 2025 to 4th by January 2026, although sales saw a decline in February. Similarly, in British Columbia, NightNight's Oil category experienced fluctuations but remained competitive, ranking as high as 4th in January 2026. This suggests a robust market presence in these regions, albeit with some volatility in sales figures.
In Ontario, NightNight's performance in the Edible category has been a story of upward momentum, breaking into the top 30 by January 2026 with a rank of 27th, indicating growing consumer interest. However, the Vapor Pens category presents a mixed picture. In British Columbia, the brand was not in the top 30 until January 2026, when it appeared at 79th, showing a gradual improvement. Meanwhile, in Ontario, NightNight's Vapor Pens have struggled to break into the top 70, which could point to challenges in market penetration or competition intensity in this segment. These insights suggest that while NightNight has strengths in certain categories and regions, there are areas that may require strategic focus to enhance market share.
Competitive Landscape
In the competitive landscape of the oil category in Ontario, NightNight has consistently maintained its position as the fourth-ranked brand from November 2025 through February 2026. Despite a steady rank, NightNight faces stiff competition from brands like MediPharm Labs and Mod, which have consistently held the third and second positions, respectively. Notably, Mod has shown a strong performance with significantly higher sales figures, indicating a robust market presence. Meanwhile, Glacial Gold and ufeelu trail behind NightNight, with Glacial Gold maintaining the fifth position and ufeelu in sixth. The stable ranking of NightNight suggests a loyal customer base, but the brand may need to innovate or enhance its marketing strategies to climb higher in rank and close the sales gap with its top competitors.
Notable Products
In February 2026, the top-performing product from NightNight was the CBN:CBD 1:3 Full Spectrum Oil (30ml), which maintained its consistent first-place ranking from previous months, despite a decrease to 4482 in sales. The CBD/CBN/Delta 8 THC 3:2:1 K.O Oil (30ml) held its position as the second-best seller, showing stability over the months. The CBN+CBD Full Spectrum Cartridge (1g) continued to rank third, although its sales have seen a gradual decline. Notably, the K.O. - CBD:CBN:THC 3:2:1 Blue Widow Distillate Cartridge (1g) improved its ranking to fourth place from fifth in January 2026. The CBD/CBN 1:3 Goodnight Grapes Gummies 20-Pack slipped slightly to fifth place, highlighting a competitive edible category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
