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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
NightNight’s category mix in June 2026 concentrated 82.03% share in Oil with year-over-year growth of 22.82% and month-over-month expansion of 2.09%, while Vapor Pens held 17.60% share with 75.80% YoY growth but a 5.34% MoM decline. Minor lines diverged: Edible fell 84.73% YoY and 86.61% MoM to just 0.25% share, whereas Capsules, at 0.12% share, rose 23.87% YoY and 91.73% MoM off a small base. With overall brand sales up 27.24% YoY and average price up 0.40%, the pattern implies NightNight’s June 2026 revenue engine is primarily Oil-led with selective upside from Vapor Pens despite short-term volatility.
The mix shift implies a defensible positioning anchored in Oil, where a 2.09% MoM rise alongside a 22.82% YoY gain supports price stability near $33.18 average basket and a category-level average price of $34.05, while Vapor Pens’ 75.80% YoY surge but 5.34% MoM dip suggests episodic demand that can amplify growth without displacing the core. The collapse in Edible share to 0.25% with an 86.61% MoM decline, coupled with Capsules’ 91.73% MoM spike at 0.12% share, indicates portfolio pruning around low-scale formats while testing niche therapeutics; taken together with a rank of 3 in Oil in Alberta, the pattern implies NightNight is consolidating a top-tier Oil position while using small-format experiments to manage risk and optionality.
Competitive Landscape
NightNight sits at #4 in ON Oil for June 2026, unchanged from #4 year over year, and flat versus three months ago at #4, while its peak of #3 in June 2024 marks a one-rank slide over two years; meanwhile, Mod moved from #2 to #1 with a 5.45% year-over-year sales increase and Redecan fell from #1 to #2 with a 29.23% decline, and MediPharm Labs held #3 with a 3.03% sales contraction while ufeelu climbed from #6 to #5 on 39.37% growth; the stable #4 alongside competitor churn above and momentum below implies NightNight is anchored mid-tier, requiring either share capture from #3 or defense against a rising #5 to avoid a downward inflection.
Notable Products
CBD/CBN 1:3 Goodnight Grapes Gummies 20-Pack (300mg CBD, 100mg CBN) plunged 86.6% month over month to rank 6, while CBN Pure Oil (30ml) fell 16.1% to rank 5; this contrasts with CBN:CBD 5:15 Capsules 15-Pack (225mg CBD, 75mg CBN) jumping 91.6% to rank 7 and signals a pivot away from Edible demand toward dose-controlled formats. The top two Oil SKUs—CBN:CBD 1:3 Full Spectrum Oil (30ml) at rank 1 with +2.3% MoM and CBD/CBN/Delta 8 THC 3:2:1 K.O Oil (30ml) at rank 2 with +4.5% MoM—anchor the leaderboard, and three of the top five are Oil SKUs, concentrating share in tinctures while Vapor Pens at ranks 3 and 4 declined 2.8% and 7.9% MoM. With Oils holding ranks 1–2 alongside a 91.6% MoM surge in Capsules and a steep 86.6% MoM drop in the lone Edible, the product mix implies NightNight’s near-term commercial direction favors sleep-oriented, measurable dosing over flavor-led formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
