Data Snapshot: Nov 03, 2026
$1M+

Oct-2026

Sales

Neutral

Trend

6-Month

105

Product Count

SKUs

$27.54

Avg Price

2.2%

YoY Sales Change

-8.6%

YoY Price Change

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Off Hours

Where to Buy

Off Hours is stocked at 340 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, Buffalo, and Staten Island. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/12134.json?v=20261102
Off Hours Sales

Market Insights Snapshot

Off Hours Historical Sales by Category

Off Hours concentrated 63.79% of October 2026 sales in Edible, down 22.11% year over year but up 14.59% month over month, while Vapor Pens rose to 36.20% share with a 172.89% year-over-year surge and a 6.13% month-over-month gain; Beverage fell to 0.00% share with a 99.77% year-over-year decline despite a 6.01% month-over-month uptick. Average price contracted 8.61% year over year to $27.54, coinciding with total brand sales up 2.21% year over year and 13.78% over 24 months, and Off Hours held rank 2 in Edible in New York. The pattern implies mix-led stabilization: Edible remains the anchor but is ceding share to Vapor Pens, so near-term momentum is being carried by pen expansion while price deflation and Beverage retrenchment cap upside.

With Vapor Pens gaining 36.20% mix alongside a 172.89% year-over-year increase and Edible still at 63.79% despite a 22.11% decline, Off Hours is shifting from a single-category center of gravity toward a dual-pillar stance; the 14.59% month-over-month Edible rebound versus the 6.13% month-over-month Vapor Pens rise suggests seasonality and promotion can reflate the core without reversing the longer mix rotation. Coupled with an 8.61% year-over-year price decrease and a 2.21% year-over-year sales lift, the configuration points to a volume-accretive strategy that trades margin for share, positioning Off Hours to defend rank 2 in New York Edibles while using Vapor Pens as the growth wedge.

Oct-2026 Rank
Edible
Vapor Pens
#2
#7
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Edible
63.8%
$26.48
-22.1%
+14.6%
Vapor Pens
36.2%
$29.62
+172.9%
+6.1%
Beverage
0.0%
$44.05
-99.8%
+6.0%
Off Hours

Competitive Landscape

Off Hours sits at rank #2 in NY Edible in October 2026, down 1 position year over year from #1, while holding the same #2 spot as three months ago; this follows a prior peak at #1 in October 2025, indicating a one-rank slide over twelve months. In contrast, Camino climbed from #2 to #1 with a 14.35% year-over-year sales increase, and Wyld improved from #4 to #3 alongside a 19.01% year-over-year sales gain, suggesting Off Hours’ relative position softened even as leading rivals posted double-digit growth; the trajectory implies Off Hours is stable but ceding momentum to faster-rising competitors and must outpace at least one rival’s growth rate to reclaim #1.

Off Hours category ranking vs. nearest competitors
Off Hours

Notable Products

Off Hours leans on a narrow set of winners in October 2026, with the top 10 products capturing 49.7% of sales and the leading item, Euphoric - THC/CBG 10:2 Watermelon Lemonade Sour Gummies 10-Pack, alone at 9.2%. That concentration means a large share of revenue comes from a handful of SKUs, so most of its sales ride on a few gummy variants.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Euphoric - THC/CBG 10:2 Watermelon Lemonade Sour Gummies 10-Pack (100mg THC, 20mg CBG)
Gummies
9.2%
$26.17
+17.4%
+97.0%
CBD/THC/CBN 2:10:1 Mellow Blue Razzberry Sour Gummies 10-Pack (20mg CBD, 100mg THC, 10mg CBN)
Gummies
6.3%
$25.99
+16.6%
-8.6%
Awaken - THC/THCV 5:1 Sour Orangeade x Orange Punch Gummies 10-Pack (100mg THC, 20mg THCV)
Gummies
5.1%
$26.02
+16.8%
-1.7%
Illuminate - THC/CBG 5:1 Peach Mango Gummies 10-Pack (100mg THC, 20mg CBG)
Gummies
5.1%
$26.57
+19.2%
-4.2%
Offline - CBD/THC/CBN 2:10:3 Grape Punch Gummies 10-Pack (20mg CBD, 100mg THC, 30mg CBN)
Gummies
5.1%
$26.08
+17.0%
+32.9%
Calm - CBD/THC 2:10 Serenity Paradise Cooler Gummies 10-Pack (20mg CBD, 100mg THC)
Gummies
4.5%
$26.21
+17.6%
+22.8%
Offline - CBD/THC/CBN 10:10:4 Cherry Berry Sour Gummies 10-Pack (100mg CBD, 100mg THC, 40mg CBN)
Gummies
4.4%
$25.89
+16.2%
+19.2%
Euphoric - THC/CBG 10:4 Watermelon Lemonade Sour Gummies 10-Pack (100mg THC, 40mg CBG)
Gummies
3.5%
$26.98
+21.1%
+77.9%
Daydream - THC/CBG/CBC 5:1:1 Pink Berry Strawberry Acai Coconut Gummies 10-Pack (100mg THC, 20mg CBG, 20mg CBC)
Gummies
3.3%
$25.98
+16.6%
-9.9%
Focus - CBD/THC/CBG 2:10:10 Cherry Limeade Limelight Sour Gummies 10-Pack (20mg CBD, 100mg THC, 100mg CBG)
Gummies
3.1%
$25.73
+15.4%
-23.3%

Peer avg: average price of the same product type and package size in the same states that month.

View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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