.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of New York, Off Hours has demonstrated a commanding presence in the Edible category, consistently holding the top rank from May through August 2025. This stability at the number one position indicates a strong consumer preference and effective market strategy in the Edible segment. The sales figures for this category have shown a positive trend, with a noticeable increase from May to August, suggesting a growing demand for their products. However, in the Vapor Pens category, Off Hours has experienced more variability, with rankings fluctuating between 15th and 19th place. This indicates a less dominant position in the Vapor Pens market, which could be an area for potential growth or strategic reevaluation.
The absence of Off Hours in the top 30 rankings for other categories in New York suggests that their market penetration may be limited outside of Edibles and Vapor Pens. This could be seen as a potential weakness or an opportunity for the brand to expand its product offerings and capture a larger share of the market. The consistent top ranking in Edibles highlights their strength and brand loyalty in that category, but the variability in Vapor Pens suggests a need to address competitive pressures or consumer preferences that may not align as closely with their offerings. Understanding these dynamics could be crucial for Off Hours to maintain and enhance its market position in the future.
Competitive Landscape
In the competitive landscape of the New York edible cannabis market, Off Hours has consistently maintained its top position from May to August 2025, showcasing its strong brand presence and consumer preference. Despite facing stiff competition from brands like Camino and Wyld, which held steady ranks at second and third respectively, Off Hours has managed to not only retain its number one rank but also demonstrate a robust upward trend in sales. This indicates a growing consumer base and effective market strategies that have allowed Off Hours to outperform its competitors, with Camino and Wyld trailing behind in sales figures. The consistent ranking and sales growth of Off Hours highlight its dominance and potential for continued success in the New York edible market.
Notable Products
In August 2025, the top-performing product for Off Hours was Euphoric - THC/CBG 10:2 Watermelon Lemonade Sour Gummies 10-Pack, maintaining its number one rank from previous months, with sales reaching 18,871 units. Following closely, the CBD/THC/CBN 2:10:1 Mellow Blue Razzberry Sour Gummies 10-Pack held steady in the second position, although its sales decreased compared to earlier months. Offline - CBD/THC/CBN 10:10:4 Cherry Berry Sour Gummies climbed back to the third rank after a brief drop in July. The Offline - CBD/THC/CBN 2:10:3 Grape Punch Gummies consistently stayed at fourth place, showing stable sales performance. Illuminate - THC/CBG 5:1 Peach Mango Gummies rounded out the top five, dropping from third to fifth place over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
