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Apr-2026
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Overview
Market Insights Snapshot
Off Hours has shown a strong and consistent performance in the Edible category within New York, maintaining a solid second place ranking from January through April 2026. Despite a slight dip in sales from January to February, the brand experienced a rebound in March, with sales peaking at nearly 3 million dollars before slightly decreasing in April. This consistent ranking suggests a stable market presence and consumer preference for Off Hours' edible products in New York.
In contrast, Off Hours has demonstrated significant upward movement in the Vapor Pens category in New York. Starting at 24th place in January, the brand climbed to 11th by April, showcasing a strong growth trajectory. This improvement is mirrored by a steady increase in sales, culminating in April with a notable rise to over 860,000 dollars. The brand's ability to break into the top 20 and then the top 15 in such a competitive category highlights its growing influence and potential for further market penetration in New York's vapor pen segment.
Competitive Landscape
In the competitive landscape of the edible cannabis category in New York, Off Hours consistently holds the second rank from January to April 2026, showcasing its strong market presence. Despite maintaining its position, Off Hours faces stiff competition from brands like Camino, which dominates the market with a consistent first-place ranking and a noticeable sales lead. Meanwhile, Gron / Grön and Wyld are closely trailing, with Wyld improving its rank from fourth to third in April, indicating a potential challenge to Off Hours' position. The sales trajectory of Off Hours shows a slight decline in April compared to March, suggesting a need for strategic initiatives to bolster its market share and counteract the upward momentum of competitors like Wyld. This competitive pressure highlights the importance for Off Hours to innovate and differentiate its offerings to maintain its rank and drive sales growth in the dynamic New York edibles market.
Notable Products
In April 2026, the top-performing product from Off Hours was Euphoric - THC/CBG 10:2 Watermelon Lemonade Sour Gummies 10-Pack, maintaining its first-place rank consistently since January, with sales of 12,826 units. The CBD/THC/CBN 2:10:1 Mellow Blue Razzberry Sour Gummies 10-Pack remained in second place, continuing its stable performance over the months. Offline - CBD/THC/CBN 2:10:3 Grape Punch Gummies 10-Pack climbed to third place, improving from its consistent fourth-place rank in previous months. Offline - CBD/THC/CBN 10:10:4 Cherry Berry Sour Gummies 10-Pack dropped to fourth, indicating a slight decline in its sales momentum. Illuminate - THC/CBG 5:1 Peach Mango Gummies 10-Pack held steady in fifth place, reflecting a stable demand for this product across the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
