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Sep-2025
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Overview
Market Insights Snapshot
Pine + Star has maintained a consistent presence in the beverage category in Massachusetts, holding steady at the 6th position from June through September 2025. This stability in ranking suggests a strong foothold in the market, although there was a noticeable decline in sales from July to September. Despite the decrease, Pine + Star's ability to remain in the top 10 indicates a loyal customer base and effective market strategies in this particular category within the state.
Interestingly, Pine + Star's performance in other states and categories is not mentioned, suggesting that the brand may not have been in the top 30 for those areas during the same period. This could either highlight a strategic focus on Massachusetts or indicate potential areas for growth and expansion. The lack of presence in other markets or categories could be seen as a limitation or an opportunity for Pine + Star to diversify its reach and enhance its brand footprint beyond its current stronghold.
Competitive Landscape
In the Massachusetts beverage category, Pine + Star maintained a consistent rank at 6th place from June to September 2025. Despite this stability, the brand faces stiff competition from brands like Buzzy and Chill Medicated, which consistently ranked higher, occupying the 3rd and 4th positions respectively. Notably, Buzzy showed strong sales performance, with sales figures significantly higher than Pine + Star throughout the period. Meanwhile, Nectar demonstrated a positive trend by improving its rank from 10th in July to 7th in August, suggesting potential upward momentum. Pine + Star's sales peaked in July but experienced a decline by September, indicating potential challenges in maintaining growth amidst a competitive landscape. Understanding these dynamics is crucial for Pine + Star to strategize effectively and capture more market share in the future.
Notable Products
In September 2025, the top-performing product from Pine + Star was Blueberry Lemonade Sparkling Beverage, maintaining its first-place ranking across all months with a notable sales figure of 4592 units. Cape Cod Cranberry Sparkling Beverage held steady in second place, showing consistent performance throughout the months. Tea & Lemonade continued its third-place streak, aligning with its previous rankings. Strawberry Lemonade Sparkling Beverage remained in fourth place, showing a slight decline in sales compared to earlier months. Watermelon Limeade Sparkling Beverage consistently ranked fifth, reflecting a similar trend as seen in August 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
