.svg){kind=small}
Nov-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Pine + Star has demonstrated a consistent performance in the Beverage category in Massachusetts over the past few months. The brand maintained a steady rank of 6th place in both August and September 2025, before improving to 5th place in October and November. This upward movement indicates a positive trend in their market presence, suggesting that they are successfully capturing a larger share of the consumer base. Despite a dip in sales from August to September, Pine + Star managed to recover and increase their sales figures in the subsequent months, reflecting effective strategies in place to boost their performance.
While Pine + Star is making notable strides in Massachusetts, their absence from the top 30 brands in other states and categories indicates room for growth and expansion. The lack of ranking in additional markets could be seen as a missed opportunity for the brand to capitalize on their strengths and diversify their presence. This scenario presents a potential area for strategic focus, as expanding into new states or categories could enhance their overall market footprint and drive further sales growth. Observing how Pine + Star navigates these opportunities in the future will be key to understanding their long-term trajectory in the cannabis industry.
Competitive Landscape
In the Massachusetts beverage category, Pine + Star has demonstrated notable resilience and upward momentum in its market position. Over the past few months, Pine + Star improved its rank from 6th in August and September 2025 to 5th in October and November 2025. This upward trend is significant given the competitive landscape, where Good Feels Inc consistently holds the 3rd position, and Buzzy maintains a steady 4th rank. Despite these strong competitors, Pine + Star's ability to climb the ranks suggests an effective strategy in capturing market share. Meanwhile, Chill Medicated experienced a decline from 5th to 7th place, indicating a potential shift in consumer preference towards Pine + Star's offerings. The consistent performance of Pine + Star amidst fluctuating sales figures among its competitors highlights its growing influence and potential for further market penetration.
Notable Products
In November 2025, Pine + Star's top-performing product was the Blueberry Lemonade Sparkling Beverage, which reclaimed its top rank from October with sales figures reaching 5,053 units. Following closely was the Cape Code Cranberry Sparkling Beverage, which maintained a strong position at rank two despite a slight dip in sales. The Sparkling Cinnamon Cider Seltzer moved up impressively to the third rank from fifth in October, indicating a growing consumer preference. Tea & Lemonade experienced a drop to fourth place, continuing its decline over the months. Lastly, the Strawberry Lemonade Sparkling Beverage consistently held its fifth position, although it saw a decrease in sales compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
