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Nov-2025
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Overview
Market Insights Snapshot
Pure & Simple has shown a consistent presence in the Beverage category within Arizona. Over the months from August to November 2025, the brand has maintained a steady ranking, oscillating between 7th and 8th place. This stability in the top 10 indicates a strong foothold in the market, suggesting that their products resonate well with consumers. The slight dip in rank during September, followed by a recovery in November, points towards a responsive strategy that effectively addresses market dynamics. This consistent performance is noteworthy, especially considering the competitive nature of the beverage category.
Examining sales trends, Pure & Simple experienced a dip in sales from August to September, followed by a gradual recovery in the subsequent months. This fluctuation could be attributed to seasonal changes or competitive pressures, but it is encouraging to see a rebound in November. The brand's ability to regain its ranking position in November highlights its resilience and adaptability in the market. However, it is important to note that Pure & Simple is not ranked in the top 30 for any other states or categories during this period, which could indicate areas for potential growth or expansion beyond Arizona.
Competitive Landscape
In the competitive landscape of the beverage category in Arizona, Pure & Simple has demonstrated a stable yet challenging position. Over the past few months, Pure & Simple has maintained a rank of 7th in August and November 2025, with a slight dip to 8th in September and October. This fluctuation indicates a competitive struggle to climb higher in the rankings. Notably, Uncle Arnie's consistently holds the 4th position, showcasing a significantly stronger market presence. Meanwhile, Nebula remains steady at 5th place, indicating a robust competitive edge over Pure & Simple. The sales figures reflect this ranking, with Uncle Arnie's and Nebula both achieving higher sales numbers, suggesting that Pure & Simple may need to innovate or adjust its marketing strategies to improve its competitive standing and increase sales in the Arizona beverage market.
Notable Products
In November 2025, Orange Juice (100mg THC, 8oz) maintained its position as the top-performing product for Pure & Simple, with a notable sales figure of 326 units. Hibiscus Citrus Juice (100mg THC, 8oz) and Just Apple Juice (100mg THC, 8oz) both climbed to share the second rank, each with sales of 306 units, showing a recovery from their fourth and second positions in October, respectively. Prickly Pear Lemonade (100mg THC, 8oz) slipped to third place, continuing a downward trend from its first-place position in August. Apple Fruit Chews 10-Pack (100mg) improved its ranking to fourth place, indicating a gradual increase in popularity from previous months. Overall, the beverage category dominated the top ranks, reflecting consistent consumer preference for THC-infused drinks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
