Data Snapshot: Aug 04, 2026
$100K+

Jul-2026

Sales

Decline

Trend

6-Month

35

Product Count

SKUs

$6.99

Avg Price

-52.8%

YoY Sales Change

0.2%

YoY Price Change

tonic

Where to Buy

tonic is stocked at 135 licensed dispensaries across Illinois and Michigan, 99 of them in Illinois, with the deepest coverage in Chicago, Springfield, Normal, Peoria, and Addison. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/10049.json?v=20260804
tonic Sales

Market Insights Snapshot

tonic Historical Sales by Category

In July 2026, tonic remained overwhelmingly concentrated in Beverage at 99.71% share while Tincture & Sublingual expanded to 0.29% share, a jump tied to a 1,793.00% month-over-month surge despite Beverage declining 5.02% MoM. Year over year, Beverage fell 52.75% while brand-wide sales declined 52.78% YoY, and average price inched up 0.19%, indicating mix stability around a single category even as volumes contracted. With Beverage anchored to a rank of 5 in Illinois and a marginal price premium from Tincture & Sublingual’s $9.35 vs. Beverage’s $6.98, the pattern implies tonic is consolidating around core Beverage while tentatively testing a higher-priced niche to counter volume pressure.

The 1,793.00% MoM spike in Tincture & Sublingual off a 0.29% share base contrasted with Beverage’s 5.02% MoM decline and 52.75% YoY contraction, implying an early-stage diversification tactic that adds price leverage without yet shifting topline mix. Holding a rank of 5 in Illinois alongside a 52.78% YoY brand sales decline and a 72.36% 24‑month drop suggests tonic’s positioning relies on defending Beverage presence while cultivating a small, higher-priced adjunct that could stabilize revenue density if scaled.

Jul-2026 Rank
Beverage
5
13
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Beverage
99.7%
$6.98
-52.8%
-5.0%
Tincture & Sublingual
0.3%
$9.35
+1793.0%
tonic

Competitive Landscape

tonic is ranked #5 in IL Beverage in July 2026, slipping 1 place year over year from #4, while holding flat versus April 2026 at #5; against this, Uncle Arnie's held #1 year over year but posted a 10.5% sales decline, and Daze Off climbed from #5 to #3 on 96.6% YoY sales growth. Meanwhile, CQ (Cannabis Quencher) eased from #3 to #4 with 11.4% YoY sales growth, and Journeyman stayed at #2 despite a 17.3% YoY decline, indicating the category’s top ranks are fluid even as tonic remains below its #3 peak from November 2024. The pattern implies tonic’s static rank amid competitors’ divergent growth rates increases the risk of further share loss if Daze Off’s momentum persists and CQ (Cannabis Quencher) maintains positive growth.

tonic market ranking for IL Beverage

tonic

Notable Products

Fizz Shortie - Ginger Ale RSO Seltzer (10mg THC, 7.5oz) posted the standout movement in July 2026 with a +52.9% month-over-month surge and climbed to rank 2, while Fizz Shortie - CBD/THC 1:1 Grapefruit Tonic Mini Seltzer (10mg CBD, 10mg THC, 7oz) fell -57.9% to rank 10, signaling a sharp bifurcation within minis. The top-ranked CBD/THC 1:1 Tropical Punch Tonic (100mg CBD, 100mg THC, 12oz) grew +32.9% at rank 1 as Mandarin Orange Tonic (100mg THC, 12oz) slid -53.4% to rank 8, indicating demand is consolidating around specific hero flavors even as adjacent 100mg SKUs retrench. With all top-10 items in Beverage and at least four of the top ten concentrated in higher-dose 100mg formats, the mix points to tonic prioritizing scaled 12oz flagships over breadth in mini seltzers, a shift that favors fewer, faster-moving SKUs and tighter flavor focus.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
CBD/THC 1:1 Tropical Punch Tonic (100mg CBD, 100mg THC, 12oz)
Beverage
3
1
4
3
1
+32.9%
Fizz Shortie - Ginger Ale RSO Seltzer (10mg THC, 7.5oz)
Beverage
7
9
10
8
2
+52.9%
Crisp Apple Seltzer (10mg THC, 12oz)
Beverage
4
6
7
9
3
+46.5%
Mango Pineapple Seltzer (100mg THC, 12oz)
Beverage
6
5
3
4
4
+2.7%
CBD/THC 1:1 Cherry Limeade Mini Seltzer (10mg CBD, 10mg THC, 7.5oz)
Beverage
8
8
>10
10
5
+43.1%
Raspberry Lemonade Tonic (100mg THC, 12oz)
Beverage
5
4
5
7
6
+12.8%
Fizz Shortie - CBD/THC 5:1 Lemon Lime Mini Seltzer (50mg CBD, 10mg THC, 7.5oz)
Beverage
9
10
2
6
7
-20.3%
Mandarin Orange Tonic (100mg THC, 12oz)
Beverage
2
2
1
1
8
-53.4%
CBD/THC 1:1 Citrus Lime Tonic (100mg CBD, 100mg THC, 12oz)
Beverage
1
3
6
5
9
-6.5%
Fizz Shortie - CBD/THC 1:1 Grapefruit Tonic Mini Seltzer (10mg CBD, 10mg THC, 7oz)
Beverage
>10
>10
9
2
10
-57.9%
View product & sales data

Top Selling Cannabis Brands

Simple, transparent pricing that grows with you.
Research the top cannabis brands across markets in the US and Canada.

Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

Header image
User rating
start Today
Stay ahead of the competition with real-time market data insights.

Discover How Your Brand Stacks Up in the Market