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Jan-2026
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Overview
Market Insights Snapshot
CQ (Cannabis Quencher) has shown a varied performance across different states and provinces, particularly in the beverage category. In California, the brand has maintained a steady presence within the top 20, with a slight improvement in ranking from 16th in October 2025 to 13th by January 2026. This movement suggests a positive reception in the market, although the jump in sales in December might indicate a seasonal or promotional peak. Meanwhile, in Illinois, CQ has consistently held the 4th position, showcasing a strong foothold in the state's beverage category. This consistency highlights the brand's established popularity and consumer loyalty in Illinois.
In contrast, Ontario presents a different scenario, where CQ only appeared in the rankings starting December 2025, entering at the 28th position and slightly dropping to 29th in January 2026. This late entry into the top 30 could either signify a new market entry or a struggle to capture significant market share. In Washington, CQ's performance has been more volatile, with rankings fluctuating between 10th and 15th. This volatility might reflect competitive pressure or shifting consumer preferences. Notably, Massachusetts has seen CQ climb to the 9th spot in December before settling at 10th in January, indicating a potential upward trend in consumer interest.
Competitive Landscape
In the competitive landscape of the Illinois cannabis beverage market, CQ (Cannabis Quencher) has consistently maintained a strong position, holding the 4th rank from October 2025 through January 2026. This stability in rank highlights its resilience and appeal amidst a dynamic market. Notably, CQ (Cannabis Quencher) faces stiff competition from brands like Journeyman and Daze Off, which have secured the 2nd and 3rd positions respectively, indicating higher sales figures. Meanwhile, Keef Cola and tonic are positioned lower, with tonic showing an upward trend, moving from 6th to 5th place. Despite these competitive pressures, CQ (Cannabis Quencher) has demonstrated robust sales performance, outpacing Keef Cola and maintaining a comfortable lead over tonic, suggesting a loyal customer base and effective market strategies.
Notable Products
In January 2026, CQ (Cannabis Quencher) saw Ginger Ale Soda (100mg THC, 355ml, 12oz) maintain its position as the top-performing product, despite a sales dip to 4663 units. Dr. Quencher Soda (100mg THC, 12oz) experienced a significant rise, climbing from fifth in December to second place in January with notable sales of 3817 units. Caffeinated Classic Cola Soda (100mg THC, 12oz) slipped from its consistent second-place ranking to third. Strawberry Lemonade Shot (100mg THC, 2.2oz) re-entered the rankings in fourth place after being unranked in December. Strawberry Lemonade Spritzer (5mg THC, 355ml) fell from third in December to fifth in January, indicating a shift in consumer preference within the beverage category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
