SLATE

Data Snapshot: May 05, 2024
SLATE Cannabis Brand Logo
<$50K

Apr-2024

Sales

Growth

Trend

6-Month

1

Product Count

SKUs

SLATE

Overview

SLATE is a pioneering cannabis brand known for its commitment to social justice, particularly in spearheading expungement efforts for past marijuana possession charges through initiatives like Project Clean Slate. The company provides a selection of cannabis products, including a rechargeable vaporizer, available across the country for qualifying individuals. Known for its roots in fast-growing medical cannabis provision, SLATE's notable practices include robust wrap-around services and discounted offerings, differentiating it from competitors in the industry.
Markets

SLATE Locations

Product Trends

SLATE Categories

SLATE Sales

Market Insights Snapshot

SLATE Historical Sales by Category

In the Massachusetts market, SLATE has shown a remarkable trajectory within the Topical category, as evidenced by its rankings over the first four months of 2024. Initially, SLATE was not ranked within the top 30 brands in January and February, indicating either a late start to the year or perhaps challenges in gaining market traction. However, the brand demonstrated significant improvement by March, securing the 9th position, and further advancing to the 8th position by April. This upward movement is not only indicative of growing consumer acceptance and preference but also highlights SLATE's effective strategies in expanding its footprint within the competitive Massachusetts market. The sales figures underscore this success, with a notable increase from $10,475 in March to $18,600 in April, suggesting a strong and growing demand for SLATE's Topical products.

This performance trajectory in Massachusetts suggests a couple of key insights about SLATE's market dynamics and consumer reception. The absence from the top 30 rankings in the early months could reflect initial distribution challenges or market entry strategies that took some time to gain momentum. However, the rapid ascent in rankings from March to April illustrates a successful turnaround, possibly driven by targeted marketing efforts, enhanced distribution channels, or product innovation that resonated well with the market. While specific strategies behind this success are not detailed, the significant sales increase in April provides a tangible measure of SLATE's growing market presence and consumer appeal. For market analysts and industry watchers, SLATE's performance in the Topical category within Massachusetts is a compelling case of a brand's ability to overcome initial hurdles and achieve notable growth in a short span.

Apr-2024 Rank
Topical
8
SLATE

Competitive Landscape

In the competitive landscape of the topical category in Massachusetts, SLATE has shown a notable upward trajectory in its performance over the recent months. Initially not ranking in the top 20 for January and February 2024, SLATE made a significant entrance in March, securing the 9th position and improving to 8th by April. This rise in rank is particularly impressive, considering its April sales nearly doubled from the previous month, indicating a rapidly growing consumer base. Competitors such as Doctor Solomon's and Attune have experienced fluctuations in their rankings, with Attune initially overtaking Doctor Solomon's in February but then dropping to 7th by April. Meanwhile, The Healing Rose (THR) has shown consistent improvement, moving from 6th in January to 5th in April, closely shadowing SLATE's performance. Freshly Baked, another competitor, entered the rankings in March and has remained in the lower top 10, suggesting a competitive but volatile market. SLATE's significant sales increase and rank improvement amidst these dynamics highlight its potential to further disrupt the market and challenge established brands.

SLATE market ranking for MA Topical

SLATE

Notable Products

In April 2024, SLATE's top-performing product was the CBD/THC 1:1 Wonder Balm (600mg CBD, 600mg THC, 6oz) within the Topical category, maintaining its number one rank consistently from January to April with a notable sales figure of 304 units. This product has shown a significant increase in sales over the months, highlighting its growing popularity among consumers. No other products were mentioned, indicating that the CBD/THC 1:1 Wonder Balm stands out as SLATE's premier offering for the month. The consistent top-ranking and sales growth of this product suggest a strong and sustained demand. Insights on changes in rankings for other products cannot be provided due to the lack of data on additional items.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
CBD/THC 1:1 Wonder Balm (600mg CBD, 600mg THC, 6oz)
Topical
1
1
1
1
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