The Heirloom Collective

Data Snapshot: Jun 11, 2024
The Heirloom Collective Cannabis Brand Logo
$100K+

May-2024

Sales

Decline

Trend

6-Month

68

Product Count

SKUs

The Heirloom Collective

Overview

The Heirloom Collective is a renowned craft cannabis brand based in Massachusetts, well-regarded for its dedication to quality, sustainability, and artisanal production methods. Offering a wide variety of all-natural, non-GMO cannabis goods, including edibles like weed gummies and chocolates, this company emphasizes organic cultivation and strives to create top-tier products for both recreational and medicinal marijuana users. Beyond their commitment to unparalleled product quality, The Heirloom Collective partners with leading companies in the industry for product development, ensuring reliable, safe, and efficacious cannabis experiences for their consumers.
Markets

The Heirloom Collective Locations

Product Trends

The Heirloom Collective Categories

The Heirloom Collective Sales

Market Insights Snapshot

The Heirloom Collective Historical Sales by Category

The Heirloom Collective has demonstrated a strong performance across several categories in Massachusetts, with notable improvements in the Concentrates category. From February to May 2024, the brand's ranking in Concentrates rose significantly from 28th to 11th, indicating a robust upward trend. This positive movement is supported by a substantial increase in sales, which nearly tripled over the same period. Conversely, the brand's performance in the Edible category has been less impressive, with rankings fluctuating around the lower 30s and not breaking into the top 30 consistently. This indicates room for improvement in their edible offerings.

In other categories, The Heirloom Collective has experienced mixed results. Their Flower category ranking has seen a sharp decline, dropping from 74th in February to 97th in May, suggesting challenges in maintaining market share in this segment. On the other hand, the brand has shown a relatively stable performance in the Pre-Roll category, with slight fluctuations around the 50th rank. A noteworthy achievement is in the Topical category, where the brand entered the top 10 in April and maintained a strong presence in May. The absence of rankings in earlier months for Topicals highlights their recent success in this category. Overall, while The Heirloom Collective has shown strong growth in some areas, there are clear opportunities for improvement in others.

May-2024 Rank
Concentrates
Edible
Flower
Pre-Roll
Topical
11
33
97
54
8
The Heirloom Collective

Competitive Landscape

In the competitive landscape of the Massachusetts Pre-Roll category, The Heirloom Collective has experienced fluctuating ranks over the past few months, moving from 49th in February 2024 to 54th in May 2024. This indicates a slight decline in its market position, which could be attributed to the rising performance of competitors. For instance, Cheech & Chong's has shown significant improvement, climbing from 78th in February to 53rd in May, which may have impacted The Heirloom Collective's rank. Similarly, Glorious Cannabis Co. has maintained a relatively stable position, hovering around the mid-50s, which suggests steady competition. On the other hand, Local Roots and The Fresh Connection have both seen a decline in their ranks, potentially opening opportunities for The Heirloom Collective to reclaim higher positions. The overall trend suggests that while The Heirloom Collective faces strong competition, strategic adjustments in marketing and product offerings could help improve its rank and sales in the coming months.

The Heirloom Collective market ranking for MA Pre-Roll

The Heirloom Collective

Notable Products

In May-2024, the top-performing product for The Heirloom Collective is Kitchen Sink Pre-Roll (0.8g), maintaining its consistent first-place ranking with sales of 4204 units. Professor Chaos Pre-Roll (0.8g) has emerged in second place, showing strong sales despite not being ranked in previous months. THC/CBN 1:1 Sleep Cube Gummies 20-Pack (100mg THC, 100mg CBN) climbed to third place from fourth in April-2024, indicating a rising demand for edibles. Black Garlic Pre-Roll (0.8g) dropped to fourth place after previously holding the second and third spots in earlier months. Finally, Grape Pie BX1 Pre-Roll (0.8g) secured the fifth position, making a notable entry into the top ranks this month.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Kitchen Sink Pre-Roll (0.8g)
Pre-Roll
1
1
1
1
Professor Chaos Pre-Roll (0.8g)
Pre-Roll
>5
>5
>5
2
THC/CBN 1:1 Sleep Cube Gummies 20-Pack (100mg THC, 100mg CBN)
Edible
>5
>5
4
3
Black Garlic Pre-Roll (0.8g)
Pre-Roll
2
2
3
4
Grape Pie BX1 Pre-Roll (0.8g)
Pre-Roll
3
>5
>5
5
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