Sparkiez

In June 2026, Sparkiez concentrated 99.09% of sales in Pre-Roll while Flower held 0.91%, with Pre-Roll up 7.93% month over month but down 3.14% year over year, and Flower up 12.47% month over month with no year-over-year baseline reported; this mix sits alongside a brand-level year-over-year sales change of -2.25% and a 24‑month gain of 18.02%. Average price rose 3.33% year over year to $16.65 while Pre-Roll pricing sat at $16.61 and Flower at $22.95, and within the Pre-Roll category Sparkiez held rank 15 in California; the pattern implies that short-term volume is rebounding on concentrated Pre-Roll strength while the slight annual decline reflects exposure to a single category that is still cycling negative versus last year.

The combination of a 7.93% month-over-month lift in a category that drives 99.09% of sales and a brand rank of 15 in California Pre-Roll indicates momentum concentrated in a crowded middle tier, while a 3.33% year-over-year price increase alongside a -3.14% Pre-Roll year-over-year trend suggests limited elasticity headroom. With Flower’s 12.47% month-over-month growth off a 0.91% share base and the brand’s -2.25% year-over-year sales change versus an 18.02% 24‑month increase, the implication is that diversification needs to scale faster than current gains to buffer category swings and support rank advancement from 15 without over-reliance on price.