Data Snapshot: Aug 04, 2026
$1M+

Jul-2026

Sales

Growth

Trend

6-Month

145

Product Count

SKUs

$15.17

Avg Price

8.9%

YoY Sales Change

-10.7%

YoY Price Change

Caviar Gold is a pioneering cannabis brand globally recognized as both the inventor of infused cannabis and the only patented cannabis brand on earth. With the mantra of "More THC, Less Air," Caviar Gold's mission is centred on increased potency. It's also the exclusive manufacturer and distributor of rapper Ice Cube's Fryday Kush and Good Day Kush, with products ranging from super-infused prerolls to moonrocks available nationwide.
Caviar Gold

Where to Buy

Caviar Gold is stocked at 387 licensed dispensaries across Oklahoma, California, and 6 other states, 156 of them in Oklahoma, with the deepest coverage in Oklahoma City, Tulsa, Norman, Edmond, and Miami. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Caviar Gold Sales

Market Insights Snapshot

Caviar Gold Historical Sales by Category

Caviar Gold is concentrated in Pre-Roll, with a 96.74% sales mix in July 2026 and a rank of 12 in Pre-Roll within California; within that core, Pre-Roll sales grew 10.14% year over year and 11.84% month over month. The residual 3.26% in Flower contracted, down 18.14% year over year and 8.63% month over month, while the brand-wide average price fell 10.71% year over year; the net effect is that July 2026 total brand sales rose 8.91% year over year, implying price-led accessibility in Pre-Roll is driving mix concentration rather than category diversification.

The shift toward Pre-Roll at 96.74% alongside a 11.84% month-over-month lift, versus Flower shrinking 8.63% month over month, suggests Caviar Gold is reinforcing a single-category identity that may trade market breadth for depth. With a 12th-place rank in California Pre-Roll and a 10.14% year-over-year gain inside Pre-Roll against a concurrent 10.71% year-over-year price decline, the positioning implies a volume-acquisition strategy that prioritizes share capture within Pre-Roll over maintaining presence in Flower.

Jul-2026 Rank
Pre-Roll
52
12
41
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Pre-Roll
96.7%
$15.19
+10.1%
+11.8%
Flower
3.3%
$14.42
-18.1%
-8.6%
Caviar Gold

Competitive Landscape

Caviar Gold sits at rank #12 in CA Pre-Roll in July 2026, improving 3 positions from #15 year over year, and edging 1 spot higher from #13 three months ago, while also matching its peak at #12 in July 2026; in contrast, Jeeter held steady at #1 year over year and Sluggers Hit climbed from #5 to #4 as its sales grew 27.3% YoY. With CannaBiotix (CBX) rising from #7 to #5 amid 40.8% YoY growth and Kingpen holding #3 despite a 3.9% YoY sales decline, Caviar Gold’s modest rank gains suggest it is keeping pace but not out-accelerating upward movers, implying its trajectory points to incremental share defense rather than disruptive ascent.

Caviar Gold market ranking for CA Pre-Roll

Caviar Gold

Notable Products

Cavi Cone - Ice Wata Infused Pre-Roll (1.5g) posted the largest month-over-month rise at +57.8% while jumping into rank 3, outpacing the rank 1 Cavi Cone - Monster Cookies Infused Pre-Roll (1.5g) which grew +50.4%. In contrast, Cavi Cone - Lost Louie Infused Pre-Roll (1.5g) declined -12.4% at rank 6 as Cavi Cone - Lightning OG Infused Pre-Roll (1.5g) slid -8.6% at rank 7, indicating mixed traction within the mid-pack. Eight of the top ten are Pre-Roll SKUs from the Cavi Cone line, with the top two single sticks and one 3-pack clustered at ranks 1–3 and 10, and a single-stick leader generating $81,174 in July 2026. The pattern implies Caviar Gold is consolidating around high-velocity infused Pre-Rolls with momentum concentrated in a few hero SKUs while pruning or repositioning underperforming mid-tier variants.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Cavi Cone - Monster Cookies Infused Pre-Roll (1.5g)
Pre-Roll
6
5
5
5
1
+50.4%
Cavi Cone - Apple Drip Infused Pre-Roll 3-Pack (1.5g)
Pre-Roll
5
4
3
1
2
+29.6%
Cavi Cone - Ice Wata Infused Pre-Roll (1.5g)
Pre-Roll
3
7
8
9
3
+57.8%
Cavi Cone - Strong Berry Infused Pre-Roll (1.5g)
Pre-Roll
2
1
2
3
4
+11.1%
Cavi Cone - King Cavi OG Infused Pre-Roll (1.5g)
Pre-Roll
4
6
4
7
5
+24.2%
Cavi Cone - Lost Louie Infused Pre-Roll (1.5g)
Pre-Roll
8
8
9
2
6
-12.4%
Cavi Cone - Lightning OG Infused Pre-Roll (1.5g)
Pre-Roll
1
2
1
4
7
-8.6%
Cavi Cone - Fryday Kush Infused Pre-Roll (1.5g)
Pre-Roll
>10
>10
>10
>10
8
Cavi Cone - Original Gangsta Infused Pre-Roll (1.5g)
Pre-Roll
7
9
>10
>10
9
Cavi Cone - Cavi Land Infused Pre-Roll 3-Pack (1.5g)
Pre-Roll
>10
10
6
8
10
-4.2%
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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