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Jan-2026
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Overview
Market Insights Snapshot
Caviar Gold's performance in the Pre-Roll category has shown varied trends across different states. In Arizona, the brand experienced fluctuations, starting at rank 30 in October 2025, dropping out of the top 30 in November and December, and then climbing back to rank 31 by January 2026. This indicates a volatile but resilient presence in the Arizona market. On the other hand, in California, Caviar Gold maintained a strong and consistent presence, ranking 12th for three consecutive months before slightly dropping to 13th place in January 2026. This stability in California suggests a solid foothold in one of the largest cannabis markets in the United States.
In Nevada, Caviar Gold's ranking saw some movement, improving from 43rd in October 2025 to 32nd in November, but then slipping back to 41st by January 2026. This indicates some challenges in maintaining a stable position in Nevada's competitive market. Meanwhile, in Ontario, Caviar Gold's presence in the Pre-Roll category was less prominent, with rankings falling outside the top 30 throughout the period, and not even appearing in January 2026. This absence highlights potential difficulties in capturing market share or possibly a strategic withdrawal from the Ontario market. These insights reveal a mixed performance across regions, reflecting both opportunities and challenges for Caviar Gold in expanding its market presence.
Competitive Landscape
In the competitive landscape of the California pre-roll category, Caviar Gold has maintained a consistent presence, holding the 12th rank from October to December 2025 before slightly dropping to 13th in January 2026. This subtle decline in rank coincides with a decrease in sales from December to January, suggesting a potential area for strategic improvement. Notably, Heavy Hitters, a key competitor, experienced a similar sales dip but managed to improve its rank from 12th to 10th in January, indicating stronger resilience or market strategies. Meanwhile, Quiet Kings showed a positive trend, climbing from 17th in October to 11th in January, with a steady increase in sales, highlighting their growing market influence. Conversely, Lime remained stable at the 13th and 14th positions, while Birdies made a notable leap from 32nd to 15th, indicating a significant upward trajectory. These dynamics suggest that while Caviar Gold remains a strong contender, there is a need to innovate and adapt to maintain and improve its market position amidst evolving competition.
Notable Products
In January 2026, the top-performing product from Caviar Gold was the Cavi Cone - Lightning OG Infused Pre-Roll (1.5g), maintaining its number one rank from the previous two months, with sales of 5891 units. The Cavi Cone - King Cavi OG Infused Pre-Roll (1.5g) rose to the second position, showing significant improvement from its fifth-place rank in November 2025. The Cavi Cone - Monster Cookies Infused Pre-Roll (1.5g) debuted strongly in third place for January 2026. Meanwhile, the Cavi Cone - Strong Berry Infused Pre-Roll (1.5g) held steady in fourth position, despite a drop in sales figures compared to December 2025. Lastly, the Cavi Cone - The G.O.A.T. Infused Pre-Roll (1.5g) entered the rankings at fifth place, marking its first appearance in the dataset.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
