Apr-2025
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Overview
Market Insights Snapshot
Quickies Prerolls has shown a notable upward trajectory in the California pre-roll market. Starting from the 17th position in January 2025, the brand climbed to 12th in February and maintained its momentum by reaching the 11th spot in March and April. This consistent rise in rankings indicates a strong performance and growing popularity among consumers in the state. The pre-roll category is highly competitive, and Quickies Prerolls' ability to break into the top 15 and sustain its position suggests effective market strategies and product appeal. This upward trend is further supported by a steady increase in sales, with a significant jump from January to February, which might be attributed to successful marketing campaigns or product launches.
Despite their success in California, Quickies Prerolls does not appear in the top 30 rankings for other states and categories, which could indicate either a lack of presence or competitive challenges outside their primary market. This absence from the rankings in other states might present an opportunity for growth and expansion if the brand can replicate its California success in new regions. However, it also highlights the potential risks and challenges of market saturation and the need for strategic planning to enter and compete in diverse markets. The brand's performance in California sets a promising precedent, but expanding its footprint will require careful consideration of local consumer preferences and competitive landscapes.
Competitive Landscape
In the competitive landscape of pre-rolls in California, Quickies Prerolls has demonstrated a notable upward trajectory in the first quarter of 2025. Starting from a rank of 17 in January, Quickies Prerolls climbed to the 11th position by March and maintained this rank in April, showcasing a consistent improvement in market presence. This ascent is particularly significant when compared to competitors such as Caviar Gold, which remained relatively stable around the 13th position, and Sparkiez, which fluctuated slightly but did not surpass Quickies Prerolls. Despite Lime and Sluggers Hit maintaining higher ranks, Quickies Prerolls' sales growth trajectory suggests a strong potential for further rank improvement, as it has already surpassed the sales of some competitors who ranked higher in previous months. This positive trend indicates a growing consumer preference and market penetration for Quickies Prerolls in the California pre-roll category.
Notable Products
In April 2025, the top-performing product for Quickies Prerolls was Indica Pre-Roll (1g), maintaining its first-place ranking for the fourth consecutive month with sales reaching 95,577. Sativa Pre-Roll (1g) secured the second position, consistent with its performance in March, while Hybrid Pre-Roll (1g) remained in third place, mirroring its March ranking. Sativa Diamond Infused Pre-Roll (1g) held steady at fourth place across all months from January to April. Notably, Strawberry Banana Infused Pre-Roll (1g) debuted in the rankings in April, entering at the fifth position. These rankings demonstrate stability among the top three products, with the introduction of a new product in April adding a fresh dynamic to the lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.