Jun-2024
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Overview
Market Insights Snapshot
Sun God Medicinals has shown notable performance fluctuations in the Oregon market, particularly within the Tincture & Sublingual category. In March 2024, the brand held the 12th position, improving to 11th in April, but then dropped to 14th in May before climbing back to 10th in June. This movement indicates a volatile yet resilient presence in the market. The brand's ability to recover and reach the top 10 in June is a positive sign of its market strength and consumer loyalty in Oregon.
Interestingly, the sales figures also reflect this dynamic performance. For instance, while April saw a substantial increase in sales, May experienced a dip, only for June to see a significant rebound. This pattern suggests that Sun God Medicinals may be experiencing seasonal demand or the impact of promotional activities. However, it is worth noting that the brand was not ranked within the top 30 in other states and categories for the same period, which could indicate a need for broader market penetration and diversification.
Competitive Landscape
In the Oregon Tincture & Sublingual category, Sun God Medicinals has shown a fluctuating performance over the past few months, with its rank moving from 12th in March 2024 to 10th in June 2024. This improvement in rank indicates a positive trend, although the brand still faces stiff competition. For instance, Siskiyou Sungrown consistently ranks higher, maintaining a position within the top 10 throughout the period, which suggests a stable market presence. Similarly, Bobsled Extracts has also shown strong performance, peaking at 7th in May 2024. On the other hand, Peak Extracts and Elysium Fields have experienced more variability, with Peak Extracts dropping out of the top 10 in June 2024 and Elysium Fields hovering around the lower ranks. These dynamics suggest that while Sun God Medicinals is making strides, it must continue to innovate and market aggressively to climb higher in this competitive landscape.
Notable Products
In June 2024, the top-performing product for Sun God Medicinals was Ra Hemp - CBD Green Dragon Tincture (1000mg CBD, 30ml), maintaining its first-place ranking from previous months with notable sales of 298 units. Ra cannabis - CBD/THC 1:1 Indica Tincture (300mg CBD, 300mg THC, 30ml, 1oz) also held steady in second place, showing consistent performance. The Organic Hypnos Sleep Hemp Tincture (500mg CBD) ranked third, maintaining its position from May after rising from fifth place in March. Ra Hemp - Indica Tincture (500mg THC, 1oz) entered the rankings in April and secured the third spot in June. Lastly, Ra Cannabis - CBD:THC 1:1 Sativa Tincture (300mg CBD, 300mg THC, 1oz) reappeared in the rankings in June, placing fourth.