.svg){kind=small}
Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Super Wow is stocked at 17 licensed dispensaries across California, with the deepest coverage in Sacramento, San Francisco, Santa Rosa, Adelanto, and Berkeley. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In July 2026, Super Wow concentrated entirely in Tincture & Sublingual with a 100.0% category share, while year-over-year sales declined by 7.18% and month-over-month sales fell by 7.70%. Within California Tincture & Sublingual, the brand held rank 13, and its average price decreased 4.17% YoY to $37.79. The pattern implies a single-category dependence where pricing cuts have not offset the dual YoY and MoM volume drag, keeping the brand mid-pack at rank 13.
The combination of a 100.0% mix in Tincture & Sublingual and a 7.70% MoM pullback, alongside a 7.18% YoY decline, suggests Super Wow is competing on price elasticity rather than assortment breadth. With a 4.17% YoY price reduction coinciding with a rank of 13 in California, the positioning implication is that incremental share gains are unlikely without either a mix expansion beyond Tincture & Sublingual or price-led trade-up that reverses the current MoM trajectory.
Competitive Landscape
Super Wow sits at rank #13 in California Tincture & Sublingual for July 2026, flat versus July 2025 with a 0-position YoY change, while improving 1 spot from April 2026’s #14 and still trailing its peak of #11 from February 2025; in contrast, Yummi Karma climbed from #2 to #1 alongside a 16.16% YoY sales gain and Papa & Barkley slipped from #1 to #2 with a 13.56% YoY sales decline, signaling a competitive reshuffle at the top that Super Wow has not mirrored. This combination of stable YoY rank at #13 and a modest 1-rank improvement since April 2026 implies Super Wow is holding share rather than breaking upward, and without a catalyst comparable to ABX / AbsoluteXtracts’ 2-rank rise to #5 on 30.16% YoY growth, the brand’s current trajectory points to maintenance instead of ascent.
Notable Products
Pina Colada Drops Tincture (1000mg THC, 30ml) posted the steepest movement in July 2026 with a -57.9% month-over-month drop and fell to rank 7, while THCV/THC 1:10 Oooh Wow Ticnture (100mg THCV, 1000mg THC,30ml) declined -37.1% at rank 6; this contrast with Strawberry Drops Tincture (1000mg THC, 30ml) gaining 35.6% at rank 3 indicates volatility clustered at the tail and mid-pack. Watermelon Tincture (1000mg THC, 30ml) led at rank 1 despite an -11.2% decline, and Blue Raspberry Drops Tincture (1000mg THC, 30ml) held rank 2 with a -6.9% dip, signaling that leadership is softening even as a growth pocket emerges mid-stack. All seven top SKUs are Tincture & Sublingual, and the category concentration alongside opposing swings of +35.6% and -57.9% implies a flavor-driven rotation rather than category exit risk, nudging Super Wow toward pruning underperforming flavors while reinforcing rising variants.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
