Data Snapshot: Oct 05, 2026
<$50K

Sep-2026

Sales

Growth

Trend

6-Month

7

Product Count

SKUs

$37.11

Avg Price

0.8%

YoY Sales Change

-8.7%

YoY Price Change

Super Wow is a Northern California-based cannabis brand recognized for its high-potency products and emphasis on reintroducing whimsy into cannabis use. Owned and operated by women, Super Wow offers top-tier vapes and other cannabis derivatives, stressing the therapeutic and medicinal roles of their products. With a robust range of options, such as the crowd-loved Strawberry Shot and unique Mystery Drops, Super Wow is a fresh twist on the traditional cannabis market, standing out for its premium quality coupled with an element of surprise.
Super Wow

Where to Buy

Super Wow is stocked at 20 licensed dispensaries across California, with the deepest coverage in Santa Rosa, Cotati, Adelanto, Arnold, and Berkeley. Search by ZIP code or city below to find the closest one.

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Super Wow Sales

Market Insights Snapshot

Super Wow Historical Sales by Category

In September 2026, Super Wow operated as a single-category brand with Tincture & Sublingual accounting for 100.0% of sales and holding rank 13 in California. Year over year, Tincture & Sublingual sales were up 77.9% while average price declined 8.7%, and month over month, the same category rose 74.1%, indicating volume-led expansion at a lower unit price point. With average price at $37.11 and no diversification beyond Tincture & Sublingual, the mix concentration implies that recent gains are tied to a narrow demand pocket rather than portfolio breadth.

The combination of a 77.9% YoY sales increase alongside an 8.7% YoY price decline suggests price elasticity is working in Super Wow’s favor within Tincture & Sublingual, but the 74.1% MoM surge concentrated in one category and a 13th-place rank in California point to exposure if category momentum cools. This pattern implies Super Wow’s current positioning is that of a value-tilted specialist in Tincture & Sublingual, where sustained share gains would likely require either continued price-based volume capture or selective expansion into adjacent formats to reduce single-category risk.

Sep-2026 Rank
Tincture & Sublingual
13
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Tincture & Sublingual
100.0%
$37.11
+0.8%
+0.7%
Super Wow

Competitive Landscape

Super Wow sits at rank #13 in CA Tincture & Sublingual for September 2026, improving 1 position YoY from #14 while also moving up 1 spot from June 2026’s #14; this modest rank lift contrasts with Papa & Barkley holding #1 with a -8.4% YoY sales change and Yummi Karma steady at #2 with +7.8% YoY growth, indicating that Super Wow’s rank gain is outpacing some higher-ranked peers despite mixed category momentum. Against a longer arc, Super Wow’s peak of #11 in February 2025 is 2 positions above today, while Mary's Medicinals climbed from #7 to #5 with +22.3% YoY sales, and Care By Design held #3 despite a -23.9% YoY decline, implying that small rank advances paired with limited volatility position Super Wow to capitalize on peer softness if it can convert stability into a push back toward the low-teens.

Super Wow market ranking for CA Tincture & Sublingual

Super Wow

Notable Products

Strawberry Drops Tincture (1000mg THC, 30ml) led September 2026 with a 95.5% month-over-month gain and a rise to rank 1, while Pink Lemonade Tincture (1000mg THC, 30ml) fell 68.7% and slid to rank 6. Pina Colada Drops Tincture (1000mg THC, 30ml) climbed 73.6% to rank 3, whereas THC/CBN Sleepy Wow Tincture (1000mg THC, 30mg CBN, 30ml) declined 37.6% at rank 4. With all top-seven SKUs in Tincture & Sublingual and the category’s leader at $12,995 in sales, the mix points to flavor-driven, daytime-leaning tinctures pulling demand away from function-led SKUs, implying Super Wow is consolidating around high-velocity flavors rather than niche formulations.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Strawberry Drops Tincture (1000mg THC, 30ml)
Tincture & Sublingual
2
5
3
3
1
+95.5%
Blue Raspberry Drops Tincture (1000mg THC, 30ml)
Tincture & Sublingual
3
2
2
4
2
+34.8%
Pina Colada Drops Tincture (1000mg THC, 30ml)
Tincture & Sublingual
5
6
7
6
3
+73.6%
THC/CBN Sleepy Wow Tincture (1000mg THC, 30mg CBN, 30ml)
Tincture & Sublingual
4
4
5
2
4
-37.6%
Watermelon Tincture (1000mg THC, 30ml)
Tincture & Sublingual
4
1
1
5
5
-13.0%
Pink Lemonade Tincture (1000mg THC, 30ml)
Tincture & Sublingual
1
3
4
1
6
-68.7%
THCV/THC 1:10 Oooh Wow Ticnture (100mg THCV, 1000mg THC,30ml)
Tincture & Sublingual
6
7
6
7
7
-33.7%
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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