Zones

Data Snapshot: Jun 11, 2024
Zones Cannabis Brand Logo
$1M+

May-2024

Sales

Growth

Trend

6-Month

61

Product Count

SKUs

Zones

Overview

Markets

Zones Locations

Product Trends

Zones Categories

Zones Sales

Market Insights Snapshot

Zones Historical Sales by Category

Zones has shown a consistent presence in the Flower category in Michigan. Over the past few months, the brand has maintained a solid ranking, starting at 4th place in February and March, then dropping slightly to 5th place in May. This slight decline in ranking could be indicative of increasing competition or shifts in consumer preferences. However, the brand's sales figures reveal a peak in March with $3,859,358, followed by a slight decrease in the subsequent months. Despite the drop in sales, maintaining a top 5 position highlights Zones' strong market presence in Michigan's Flower category.

It's noteworthy that Zones has not been listed in the top 30 brands in any other state or category for the months analyzed. This absence could be seen as a potential area for growth or an indication that the brand's influence is currently concentrated in Michigan. For stakeholders, this information underscores the importance of strategic expansion and market penetration efforts outside of Michigan to diversify and enhance Zones' market footprint. The data suggests that while Zones is a strong player in its home state, there is significant room for growth in other regions and categories.

May-2024 Rank
Flower
5
Zones

Competitive Landscape

In the competitive landscape of the Michigan flower category, Zones has demonstrated notable stability in its ranking, consistently holding the 4th position from February to April 2024 before slipping to 5th in May 2024. This consistency is significant when compared to competitors such as Fluresh, which experienced more volatility, dropping from 2nd to 6th place over the same period. Meanwhile, Pro Gro maintained a strong presence, fluctuating between the 1st and 3rd positions, indicating a robust market dominance. Ozone and Play Cannabis also showed variability, with Ozone improving its rank from 10th to 6th and Play Cannabis peaking at 5th before dropping to 7th. These shifts highlight Zones' relative stability amidst a dynamic market, which could be a strategic advantage in maintaining customer loyalty and predictable sales performance.

Zones market ranking for MI Flower

Zones

Notable Products

In May-2024, the top-performing product for Zones was Cherry Cobbler (28g) in the Flower category, leading with $2947 in sales. Diesel Scout (28g) and Obsidian (28g), both also in the Flower category, followed in second and third places, respectively. Snowman OG (28g), another Flower product, secured the fourth position. Peach Punch Party (28g) maintained its fifth-place ranking from April-2024, showing a consistent performance. Notably, Cherry Cobbler (28g) and Diesel Scout (28g) emerged as new leaders this month, while Peach Punch Party (28g) showed an increase in sales from April-2024.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Cherry Cobbler (28g)
Flower
>5
>5
>5
1
Diesel Scout (28g)
Flower
>5
>5
>5
2
Obsidian (28g)
Flower
>5
>5
>5
3
Snowman OG (28g)
Flower
>5
>5
>5
4
Peach Punch Party (28g)
Flower
>5
>5
5
5
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