Find.

Data Snapshot: May 14, 2025
Find. Cannabis Brand Logo
$5M+

Apr-2025

Sales

Decline

Trend

6-Month

910

Product Count

SKUs

Find.

Overview

"Find." is a Curaleaf-owned brand offering a range of cannabis flower products, from pre-rolls to full ounces, and caters to both pre-ground and whole flower preferences. Launched on October 24, 2022, as a response to growing consumer interest in cannabis, the brand underscores efforts to simplify the selection process for everyday cannabis users. The brand emerges amidst a rapidly expanding cannabis universe, including burgeoning interest in Cannabidiol (CBD) products, and new business licensing opportunities, reflecting the company’s commitment to navigating the evolving marketspace tastefully and responsibly.
Product Trends

Find. Categories

Find. Sales

Market Insights Snapshot

Find. Historical Sales by Category

In the cannabis market, Find. has shown notable consistency and some interesting shifts across various states and categories. In Arizona, Find. has maintained a steady position as the second-ranked brand in the Flower category from January to April 2025, demonstrating a strong market presence despite a decline in sales from $3,943,331 in January to $3,001,066 in April. Meanwhile, their performance in the Pre-Roll category in Arizona saw a slight dip in rank from 8th to 9th, indicating potential challenges in maintaining their competitive edge in this segment. In Massachusetts, Find. has improved its standing in the Flower category, moving from 11th in January to 9th by March and maintaining this rank into April, suggesting a positive reception and increased consumer demand in this state.

Conversely, Find.'s performance in Illinois showed a bit of volatility. They managed to break into the top 30 in the Flower category, reaching as high as 27th in March, but dropped to 33rd in April, indicating a competitive and fluctuating market environment. In Maryland, Find. was absent from the top 30 in February but made a comeback in March, ranking 25th, and slightly dropped to 26th in April, reflecting a recovering trajectory. Additionally, in Nevada, the brand's Flower category ranking improved from 13th in February to 11th in April, suggesting a gradual strengthening of their market position. These movements highlight the brand's dynamic presence across different regions, with room for growth and strategic adjustments to enhance their market share.

Apr-2025 Rank
Flower
Pre-Roll
2
9
33
9
10
26
18
11
6
14
Find.

Competitive Landscape

In the competitive landscape of the Flower category in Arizona, Find. consistently held the second rank from January to April 2025, indicating a stable position in the market. However, despite this consistency, Find. faces significant competition from JustFLOWR, which maintained the top rank throughout the same period, showcasing a stronger market presence. Meanwhile, Mohave Cannabis Co. held the third position consistently, suggesting a steady but slightly lower market influence compared to Find. Interestingly, High Grade showed a notable fluctuation, dropping to the 20th rank in February before climbing back to the 4th position by April, indicating a volatile yet upward trend in sales performance. These dynamics highlight that while Find. maintains a strong position, the brand must strategize to close the gap with JustFLOWR and stay vigilant of the rising competition from brands like High Grade.

Find. market ranking for AZ Flower

Find.

Notable Products

In April 2025, the top-performing product for Find. was the Mutant Cookies Pre-Roll (1g) in the Pre-Roll category, securing the number one spot with sales of 10,309 units. Following closely was the Jah Cheesecake Pre-Roll (1g), which dropped from its consistent first position in January and February to second place. The El Chivo #5 Pre-Roll (1g) made a notable entry into the rankings, climbing to third place from being unranked in the previous months. Berry Medley (3.5g), a Flower category product, achieved fourth place, indicating a strong presence in the market. Dosido Sherbet Pre-Roll (1g) rounded out the top five, maintaining a consistent performance in the Pre-Roll category.

Product Rank
Category
Jan-2025
Feb-2025
Mar-2025
Apr-2025
Mutant Cookies Pre-Roll (1g)
Pre-Roll
>5
>5
>5
1
Jah Cheesecake Pre-Roll (1g)
Pre-Roll
1
1
>5
2
El Chivo #5 Pre-Roll (1g)
Pre-Roll
>5
>5
1
3
Berry Medley (3.5g)
Flower
>5
>5
>5
4
Dosido Sherbet Pre-Roll (1g)
Pre-Roll
>5
>5
>5
5
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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