Sep-2025
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Overview
Market Insights Snapshot
In Arizona, Find. has demonstrated a strong presence in the Flower category, maintaining a consistent top-three ranking over the months from June to September 2025. However, a notable decline in sales is evident, with figures dropping from over $2.7 million in June to approximately $1.8 million by September. In contrast, the Pre-Roll category in Arizona shows a different trend, as Find. experienced a drop from the 9th position in June to falling out of the top 30 by September, indicating a potential area for improvement. Meanwhile, in Massachusetts, Find. has seen remarkable success in both Flower and Pre-Roll categories, consistently ranking within the top 10, with Flower even climbing to the 5th position by September.
Looking at other states, Connecticut presents an interesting case where Find. has fluctuated in the Flower category, moving from the 9th position in June to 10th by September. This indicates some volatility but also a recovery from a dip in the mid-summer months. In New York, Find. has maintained a strong foothold, achieving a 5th place ranking in June and stabilizing in the 7th position by September in the Flower category. Meanwhile, in Maryland, Find. has shown significant improvement, moving from outside the top 30 in June to the 21st position by September in the Flower category, indicating a positive upward trajectory.
Competitive Landscape
In the highly competitive New York flower category, Find. has experienced notable fluctuations in its market position over the past few months. Starting in June 2025, Find. held a respectable 5th place but saw a decline to 10th in July, before recovering slightly to 9th in August and 7th in September. This volatility is contrasted by the more stable performance of competitors like Matter., which consistently maintained a top 3 position until a slight dip to 5th in September, and RYTHM, which improved its rank from 10th in June to 6th in August before settling at 8th in September. Notably, Leal showed a consistent presence in the top 10, while Untitled experienced a significant drop from 4th in June to 9th in September. These shifts highlight the dynamic nature of the market and suggest that Find. must strategize effectively to stabilize and improve its ranking amidst strong competition.
Notable Products
In September 2025, the top-performing product for Find. was Grower's Mix Pre-Roll (1g), maintaining its number one rank from August and achieving sales of $13,899. Cheddar Cheeze Pre-Roll (1g) secured the second position, consistent with the previous month, while Mimosa Kush Mints (3.5g) held steady at third place. Berry Medley Pre-Roll (1g) and Agent Z Pre-Roll (1g) entered the rankings for the first time at fourth and fifth places, respectively. Notably, Grower's Mix Pre-Roll saw a significant rise from fourth place in June and July to the top spot in August and September, indicating a strong upward trend in its popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.