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Dec-2025
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Overview
Market Insights Snapshot
AiroPro's performance in the vapor pen category shows varied results across different states. In Colorado, the brand experienced a slight decline, moving from 18th to 20th place from September to December 2025. Conversely, in Nevada, AiroPro demonstrated a strong upward trajectory, climbing from 8th to 4th place over the same period, a testament to their growing popularity in the state. Meanwhile, in New York, AiroPro was not initially in the top 30 but made significant progress, reaching 34th place by December. This indicates a positive trend in a highly competitive market. However, in Ohio, the brand's performance in vapor pens saw a slight dip, moving from 28th to 31st place, suggesting room for improvement in this region.
In the edible category, AiroPro's presence is less pronounced but still noteworthy. In Maryland, the brand slipped from 17th to 21st place between September and December, indicating challenges in maintaining their position. In New Jersey, AiroPro entered the top 30 in October and maintained an 18th place ranking through November, though data for December is not available, which could imply a potential exit from the top rankings. On the other hand, in Ohio, AiroPro consistently held a strong position, maintaining 9th place in November and December, showcasing their stability and customer loyalty in this category within the state. These mixed results highlight the varying levels of competition and consumer preferences across the states, underscoring the need for targeted strategies to bolster their market presence.
Competitive Landscape
In the Maryland vapor pens category, AiroPro has experienced a slight decline in its competitive standing over the last few months of 2025. While maintaining a stable position at rank 6 in September and October, AiroPro slipped to rank 7 in November and December. This shift can be attributed to the rising performance of competitors such as Rove, which improved from rank 9 in September to rank 6 by November, and Grow West Cannabis Company, which climbed from rank 13 in September to rank 9 in December. Additionally, &Shine maintained a strong presence, although it experienced a drop from rank 2 in September to rank 5 in December. Despite these shifts, AiroPro's sales figures remained relatively stable, indicating a loyal customer base, but the competitive landscape suggests a need for strategic adjustments to regain higher rankings and capitalize on market opportunities.
Notable Products
In December 2025, AiroPro's top-performing product was the Artisan Series - Black Mamba BDT Distillate AiroPod Cartridge (1g) in the Vapor Pens category, maintaining its consistent first-place ranking from previous months, despite a slight decrease in sales to 6886 units. The Artisan Series - Black Mamba BDT Distillate AiroX Disposable (2g) surged to second place from fourth in November, with a notable increase in sales. The Oria - Black Mamba Citrus & Blackberry Live Resin Gummies 10-Pack (100mg) retained its third-place position, showing steady performance in the Edible category. The Artisan Series - Mystical Melody Distillate AiroPod Cartridge (1g) climbed to fourth place, improving from its fifth-place position in November. Meanwhile, the Artisan Series - Blackberry Cobbler Distillate AiroPod Cartridge (1g) dropped to fifth place, continuing its downward trend in rankings from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
