Sep-2025
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Overview
Market Insights Snapshot
AiroPro has demonstrated varied performance across different states and categories over the recent months. In the Colorado market, AiroPro's ranking in the Vapor Pens category has experienced slight fluctuations, moving from 19th in June to 21st in September. This indicates a relatively stable presence within the top 30, though a slight downward trend is noticeable. Contrastingly, in Illinois, AiroPro has shown stronger performance, maintaining a top 15 position in the Vapor Pens category, peaking at 10th in August before dropping to 13th in September. This suggests a competitive but robust standing in Illinois. Meanwhile, in New York, AiroPro has been unable to break into the top 30 for Vapor Pens, consistently ranking in the mid-40s, indicating significant room for improvement in this market.
In the Edibles category, AiroPro's performance has been noteworthy in Ohio, where it has maintained a steady presence in the top 10, ranking 9th in both August and September. This stability suggests a strong foothold in the Ohio edibles market. Conversely, in Maryland, while AiroPro has maintained a top 20 position in the Edibles category, its rankings have hovered between 15th and 18th, indicating a consistent but less dominant presence compared to Ohio. AiroPro's performance in the Vapor Pens category in New Jersey is notable, where it reached as high as 4th place in July, though it later dropped to 7th by September. This reflects a competitive edge in New Jersey, albeit with some volatility. Overall, AiroPro's performance across states and categories highlights both strengths and areas for potential growth.
Competitive Landscape
In the competitive landscape of vapor pens in Illinois, AiroPro has experienced notable fluctuations in its market position over recent months. As of September 2025, AiroPro's rank dropped to 13th from its previous 10th position in August, indicating a potential challenge in maintaining its competitive edge. Despite this decline, AiroPro's sales performance is still commendable, although it saw a decrease from June to September. In contrast, Daze Off showed a positive trajectory, climbing to 12th place in September from 17th in August, suggesting a strengthening market presence. Meanwhile, Midweek Friday consistently held a strong position, maintaining a rank around the top 10, which could be a benchmark for AiroPro to aim for. Additionally, The Botanist experienced a slight dip to 14th in September, mirroring AiroPro's challenge in sustaining higher ranks. The entry of Fernway into the top 20 in September at 15th further intensifies the competition, highlighting the dynamic nature of the vapor pen market in Illinois.

Notable Products
In September 2025, the top-performing product from AiroPro was the Artisan Series - Black Mamba BDT Distillate AiroPod Cartridge (1g) in the Vapor Pens category, maintaining its number one rank for four consecutive months, despite a sales decline to 8634 units. The Artisan Series - Blackberry Cobbler Distillate AiroPod Cartridge (1g) held steady at the second position, showing resilience with sales of 5020 units. The Strain Series - Blue Dream BDT Distillate AiroPod Cartridge (1g) experienced a slight drop, moving from second to third place compared to August. Meanwhile, the Artisan Series - Mystical Melody Distillate AiroPod Cartridge (1g) consistently held the fourth rank over the past few months. The Artisan Series - Midnight Moon Black & Blue Berry BDT Distillate Airopod Cartridge (1g) maintained its fifth position since July, showcasing stability in its ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







