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Jun-2026
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Market Insights Snapshot
Amber’s category mix in June 2026 is concentrated in Concentrates at 69.31% share while Vapor Pens holds 30.69% share, pairing a 38.96% year-over-year lift in Concentrates with a 65.67% year-over-year rise in Vapor Pens. Month over month, Concentrates advanced 12.96% while Vapor Pens contracted 4.68%, against a brand-level year-over-year sales increase of 45.73% and a modest 1.17% average price uptick, indicating unit-led expansion. With Concentrates ranked 1 in Colorado and the brand’s 24-month sales still down 12.81%, the mix suggests Amber is leaning on its core Concentrates strength to offset volatility in Vapor Pens. The pattern implies Amber is consolidating share by deepening penetration in its lead category while tolerating short-term softness in Vapor Pens to maintain overall momentum.
The combination of a 12.96% month-over-month gain in a 69.31% share category and a 4.68% month-over-month decline in a 30.69% share category tilts June 2026 contribution growth heavily toward Concentrates, which, coupled with a 38.96% year-over-year gain, positions Amber as a category-led player rather than a price-led one given only a 1.17% average price increase. With a number 1 rank in Concentrates in Colorado and brand sales up 45.73% year over year despite a 12.81% decline over 24 months, the mix points to a recovery thesis anchored in core-category dominance rather than breadth. This implies Amber’s positioning skews toward defending and expanding its Concentrates leadership while using Vapor Pens selectively, accepting short-run variability there to protect share and velocity where it ranks highest.
Competitive Landscape
Amber holds rank #1 in CO Concentrates in June 2026 with no year-over-year rank change from #1, while 710 Labs sits at #2 with a -9.9% YoY sales decline and Nomad Extracts advanced from #5 to #3 on +18.1% YoY sales; additionally, Spectra remained at #4 alongside a -5.5% YoY sales shift and Sunshine Extracts moved from #6 to #5 on +17.9% growth. With Amber steady at #1 for March 2026 and June 2026 and its peak rank also #1 in June 2026, the pattern implies entrenched leadership that is maintained even as the #3 and #5 positions churn upward on double-digit growth.
Notable Products
Snowball Wax (1g) delivered the standout movement in June 2026 with a +105.4% month-over-month surge to approximately $27,022, vaulting into rank 4 while Delicata Cookies Wax (1g) slid -21.2% yet held rank 7. Ky Jealous Wax (4g) advanced +23.9% at rank 3, and Sumo Grande Wax (1g) maintained rank 1 with steady share concentration among single-gram SKUs in the top five. With eight of the top ten positioned in the Concentrates category and single-gram formats occupying ranks 1, 2, 4, 5, and 6, the mix points to Amber leaning into fast-turn wax formats where volatility can quickly reallocate rank and share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
