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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Aspire concentrated 98.88% category share in Capsules, while Beverage held 1.09%, indicating a near-single-category footprint that tightened versus September 2026 as Capsules rose 15.93% MoM and Beverage slipped 1.47% MoM. Year over year, Capsules grew 21.82% and Beverage rose 7.95%, aligning with overall brand sales up 21.68% YoY and an 8.61% YoY increase in average price to $38.09; paired with a Capsules average price of $38.66, this mix points to a mild premium tilt. The Capsules rank of 1 in Ontario and the top-state concentration in Ontario imply that October 2026’s momentum is being driven primarily by Capsules-led gains rather than breadth across categories.
The MoM acceleration concentrated in Capsules (+15.93%) alongside a marginal Beverage contraction (-1.47%) suggests Aspire is trading depth for breadth, with a leadership stance in Capsules (rank 1) reinforcing a specialization strategy. With Capsules holding 98.88% of sales and pricing a touch above the brand average ($38.66 vs. $38.09), the 8.61% YoY price lift appears supported by mix rather than pure price inflation, implying defendable positioning anchored in a dominant SKU architecture rather than portfolio diversification.
Competitive Landscape
Aspire sits at #1 in ON Capsules in October 2026, unchanged from #1 in October 2025, while holding #1 as recently as July 2026 as well, and reaching its peak rank of #1 in October 2026; meanwhile, Glacial Gold is currently #2 after climbing from #4 year over year with a 75.5% YoY sales increase, and Tweed slid from #3 to #4 with an 11.0% YoY sales decline. The stability at #1 for Aspire versus Emprise Canada moving from #5 to #3 with 45.9% YoY growth, and Redecan falling from #2 to #5 with a 13.6% YoY sales drop, suggests Aspire’s lead is durable in the near term but the upward pressure from faster-rising #2–#3 competitors could compress the gap if momentum persists.
Notable Products
Aspire’s sales in October 2026 are concentrated in Capsules, with 93.2% of brand revenue coming from that format and two Hybrid capsule SKUs accounting for 52.9% combined, led by SPARK THC Rocket Moonrocks Capsules 100-Pack (31.2%). This points to a lineup where capsule formats and a couple of core items carry the brand, so most of its sales ride on Capsules and a few headliners.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
