Aspire

Data Snapshot: Apr 04, 2024
Aspire Cannabis Brand Logo
$100K+

Mar-2024

Sales

Strong Growth

Trend

6-Month

5

Product Count

SKUs

Aspire

Overview

Aspire Cannabis is an up-and-coming Ithaca-based cannabis brand poised to be one of the city's first dispensaries. The brand prides itself on a comprehensive approach to enhancing patient well-being, boasting state-of-the-art cultivation and processing, extensive patient and physician education initiatives, and a commitment to robust research and development in the medical cannabis supply sector. Through Aspire, customers can look forward to a diverse product roster, ranging from flowers to vapes, tinctures, various concentrates, edibles, and more.
Markets

Aspire Locations

Product Trends

Aspire Categories

Aspire Sales

Market Insights Snapshot

Aspire Historical Sales by Category

In Ontario, Aspire's performance across different cannabis product categories presents a mixed picture of success and challenges. Notably, the brand has maintained a strong position in the Capsules category, consistently ranking 3rd from December 2023 through March 2024. This consistency is underscored by an upward sales trend, culminating in March 2024 sales of 230,841, indicating robust consumer demand and brand loyalty within this segment. Conversely, Aspire's foray into the Edible category tells a different story, with rankings slipping from 58th in December 2023 to 84th by March 2024. This decline is mirrored in sales figures, which plummeted from 3,160 in December 2023 to a mere 166 by March 2024, suggesting significant challenges in capturing and retaining market share in this highly competitive category.

Meanwhile, Aspire's Beverage category performance in Ontario demonstrates fluctuating market dynamics, with rankings oscillating from 25th in December 2023 to 28th in March 2024. Despite this slight downward trend in rankings, sales figures from December 2023 (30,422) to March 2024 (21,384) reveal a more complex narrative of initial strong market entry followed by a gradual decrease in sales volume. This could reflect seasonal consumer preferences or increased competition within the Beverage category. Importantly, Aspire's presence across these diverse categories highlights a strategic attempt to diversify its product offerings, yet the varying degrees of success underscore the importance of adapting to market demands and consumer preferences across different cannabis product segments.

Mar-2024 Rank
Beverage
Capsules
Edible
28
3
84
Aspire

Competitive Landscape

In the competitive landscape of the cannabis capsule market in Ontario, Aspire has maintained a consistent position as the third-ranked brand from December 2023 through March 2024, showcasing a positive trajectory in terms of sales growth. This is notable in a market where the leading brands, such as Redecan and Tweed, have held the top two spots without fluctuation in the same period. Redecan, the top contender, has seen a slight decline in sales, whereas Tweed has experienced growth, particularly from February to March 2024. Aspire's consistent rank and upward sales trend suggest a strong market presence and potential challenge to its competitors, especially considering its sales are significantly higher than those of brands just below it, like Emprise Canada and Glacial Gold. The data indicates that Aspire is solidifying its foothold in the Ontario market, potentially positioning itself for further growth and possibly challenging the dominance of the current leaders in the future.

Aspire market ranking for ON Capsules

Aspire

Notable Products

In March 2024, Aspire's top-performing product was the SPARK THC Moonrocks Tablets 15-Pack (150mg) within the Capsules category, maintaining its number one rank from previous months with sales figures reaching 5332 units. Following closely, the Spark THC Moonrocks Capsules 50-Pack (500mg) also held its position at rank two, showcasing a significant sales increase to 2892 units, indicating a growing consumer preference within the Capsules category. The Spark THC Moonshot (100mg THC, 90ml) in the Beverage category remained the third most popular choice, consistently holding its rank across the months. Products in the Edible category, such as Microlife - CBD:THC 1:1 Balanced Caramel Chocolate 4-Pack (10mg CBD, 10mg THC) and Microlife THC Ruby Chocolate 4-Pack (10mg), also kept their fourth and fifth positions respectively, despite a notable decrease in sales. This analysis highlights a stable consumer preference for Capsules and Beverages over Edibles in Aspire's product lineup for March 2024.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
SPARK THC Moonrocks Tablets 15-Pack (150mg)
Capsules
1
1
1
1
Spark THC Moonrocks Capsules 50-Pack (500mg)
Capsules
2
2
2
2
Spark THC Moonshot (100mg THC, 90ml)
Beverage
3
3
3
3
Microlife - CBD:THC 1:1 Balanced Caramel Chocolate 4-Pack (10mg CBD, 10mg THC)
Edible
4
4
4
4
Microlife THC Ruby Chocolate 4-Pack (10mg)
Edible
5
5
5
5
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