Bailey's Buds

Data Snapshot: Jun 11, 2024
Bailey's Buds Cannabis Brand Logo
$500K+

May-2024

Sales

Decline

Trend

6-Month

27

Product Count

SKUs

Bailey's Buds

Overview

Bailey's Buds is a premium, family-owned, cannabis cultivation company based in Massachusetts, acclaimed for its quality marijuana products. Led by Gus Bailey, the company features a catalogue of offerings such as Blue Dream Sour Jack and Tahoe Pie, rendering a THC percentage of 29% and CBD of 0.2%. However, potential users should note that information on side effects is limited, hinting at associated health risks.
Markets

Bailey's Buds Locations

Product Trends

Bailey's Buds Categories

Bailey's Buds Sales

Market Insights Snapshot

Bailey's Buds Historical Sales by Category

Bailey's Buds has shown a varied performance across different categories and states in recent months. In Massachusetts, the brand's Flower category saw a slight improvement in rankings from February to March, moving from 46th to 43rd. However, the subsequent months did not maintain this upward trajectory, with rankings slipping to 55th in April and slightly recovering to 48th in May. Despite this fluctuation, sales figures in this category have shown a general downward trend, with May sales at $265,714, a notable decrease from the $291,415 reported in February. This indicates a potential challenge in maintaining market share within the Flower category in Massachusetts.

In contrast, the Pre-Roll category for Bailey's Buds in Massachusetts has demonstrated more stability and a stronger market presence. The brand consistently held a top 10 position from February through April, ranking 9th in both February and March, and only slightly dropping to 10th in April. However, by May, the ranking fell to 13th, indicating a need for strategic adjustments to regain a top 10 position. Despite this minor decline, the sales figures in the Pre-Roll category have remained relatively robust, suggesting that while there are competitive pressures, Bailey's Buds has a solid consumer base in this segment.

May-2024 Rank
Flower
Pre-Roll
48
13
Bailey's Buds

Competitive Landscape

In the competitive landscape of the Pre-Roll category in Massachusetts, Bailey's Buds has experienced notable fluctuations in its ranking over the past few months. Despite a strong start in February 2024 with a rank of 9th, Bailey's Buds saw a slight decline to 10th in April and further dropped to 13th by May. This downward trend contrasts with the performance of competitors such as Green Gold Group, which consistently maintained a higher rank, peaking at 10th in March and stabilizing at 11th in May. Additionally, Perpetual Harvest demonstrated a significant upward trajectory, moving from 27th in February to 12th in May, surpassing Bailey's Buds. Meanwhile, Smyth Cannabis Co. also showed a gradual decline but remained ahead of Bailey's Buds, ranking 15th in May. These shifts highlight the competitive pressures Bailey's Buds faces, suggesting a need for strategic adjustments to regain and sustain higher market positions.

Bailey's Buds market ranking for MA Pre-Roll

Bailey's Buds

Notable Products

In May-2024, the top-performing product for Bailey's Buds was the Blue Dream x Sour Jack Pre-Roll 5-Pack (2.5g), maintaining its number one rank from previous months with sales of 3094 units. The Liberty Haze Pre-Roll 5-Pack (2.5g) also held steady in the second position. The Blue Dream x Sour Jack (3.5g) flower product remained consistently in third place, showing a slight increase in sales to 1923 units. Liberty Haze (3.5g) flower product climbed to fourth place, up from its debut at fourth in April-2024. The Variety Pack Pre-Roll 5-Pack (2.5g) entered the rankings at fifth place for the first time in May-2024.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Blue Dream x Sour Jack Pre-Roll 5-Pack (2.5g)
Pre-Roll
1
1
1
1
Liberty Haze Pre-Roll 5-Pack (2.5g)
Pre-Roll
2
2
2
2
Blue Dream x Sour Jack (3.5g)
Flower
3
4
3
3
Liberty Haze (3.5g)
Flower
>5
>5
4
4
Variety Pack Pre-Roll 5-Pack (2.5g)
Pre-Roll
>5
>5
>5
5
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