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Apr-2025
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Overview
Market Insights Snapshot
Baked (Canada) has shown a consistent presence in the Alberta market, particularly within the Flower category. Starting the year at 28th position in January, the brand made a significant leap to 20th by February. Although there was a slight drop to 21st in March, Baked (Canada) maintained a strong position by ranking 22nd in April. This consistent performance in Alberta's competitive Flower category indicates a solid foothold for Baked (Canada) in this province. The brand's ability to remain within the top 30 throughout the first quarter of 2025 is a positive indicator of its market resilience.
While Baked (Canada) has demonstrated upward momentum in Alberta, it's important to note that its absence from the top 30 rankings in other states or provinces could suggest potential areas for growth or market entry strategies. The brand's sales trajectory in Alberta, with a peak in February, reflects a promising trend, but the lack of presence in other regions might imply untapped opportunities or challenges in expanding its market reach. This data highlights the importance of strategic market analysis and the potential for Baked (Canada) to leverage its strengths in Alberta to explore and penetrate other markets effectively.
Competitive Landscape
In the competitive landscape of the Flower category in Alberta, Baked (Canada) has shown a consistent presence, maintaining its rank within the top 30 brands from January to April 2025. Notably, Baked (Canada) improved its rank from 28th in January to 20th in February, before stabilizing around the 21st and 22nd positions in March and April. This upward trend in rank is indicative of a positive reception in the market, contrasting with brands like QWEST, which saw a decline from 10th in January to 20th in April, and Tweed, which fell out of the top 20 by April. Meanwhile, LowKey made a significant leap from 56th in January to 21st in April, suggesting a competitive push in the market. These dynamics highlight Baked (Canada)'s ability to maintain a steady position amidst fluctuating ranks of its competitors, underscoring its resilience and potential for growth in Alberta's Flower category.
Notable Products
In April 2025, PSC (28g) from Baked (Canada) maintained its top position in the Flower category, continuing its consistent performance as the number one product since January 2025 with sales reaching 1369 units. Pineapple Upside Down Terp Cartridge (1g) held steady in the second rank in the Vapor Pens category, showing a slight increase in sales compared to previous months. The Pineapple Upside Down Cake Infused Pre-Roll 3-Pack (1.5g) remained in the third position for the Pre-Roll category, consistent with its March ranking. Notably, the Blueberry Cookies Infused Pre-Roll 3-Pack (1.5g) did not rank in April, having only appeared in January. Blueberry Terp Cartridge (1g) dropped out of the rankings in April, after being in the fourth position in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
