Aug-2024
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Overview
Market Insights Snapshot
Beneleaves has shown consistent performance in the Ohio market, particularly in the Capsules category where it has maintained the number one rank from May through August 2024. This indicates a strong foothold and consumer preference in this category, with sales steadily increasing from $138,447 in May to $209,597 in August. In contrast, the Edible category has been more volatile, with Beneleaves not making it into the top 30 in July, but reappearing at rank 48 in August. This fluctuation suggests potential challenges in maintaining a consistent market presence in the Edible segment.
In other categories within Ohio, Beneleaves has shown mixed results. For Topicals, the brand has hovered around the top five, peaking at rank 5 in June and July before dropping slightly to rank 6 in August. This indicates a relatively stable but competitive position. Meanwhile, in the Vapor Pens category, Beneleaves has demonstrated significant upward movement, climbing from rank 49 in May to rank 36 in both July and August. This positive trend suggests growing consumer interest and potential for further growth in the Vapor Pens segment.
Competitive Landscape
In the Ohio cannabis capsules market, Beneleaves has consistently maintained its top rank from May to August 2024, showcasing a strong and stable market presence. This consistent performance is particularly notable given the competitive landscape. For instance, Main Street Health has held the second rank during the same period, with sales figures significantly lower than Beneleaves, indicating a substantial lead. Furthermore, Butterfly Effect - Grow Ohio re-entered the top 20 in August 2024 at the third rank, suggesting a resurgence but still trailing behind Beneleaves. The absence of Butterfly Effect - Grow Ohio in the top 20 for the preceding months highlights the volatility and competitive nature of the market, which Beneleaves has successfully navigated to maintain its leadership position. This data underscores Beneleaves' dominance and robust growth trajectory in the Ohio capsules category, making it a formidable player in this segment.
Notable Products
In August 2024, the top-performing product for Beneleaves was the CBD/THC Entourage Effect Capsules 22-Pack, which maintained its first-place ranking for four consecutive months with sales reaching 1680 units. The Helios Capsules 11-Pack also retained its second-place position, showing a steady increase in sales to 1424 units. The RSO Capsules 11-Pack climbed back to third place after a dip in July, while the new entrant, CBG/THC 1:1 Wintergreen + CBG Lotion, secured the fourth spot with notable sales. Hypnos Indica Capsules 11-Pack remained in fifth place, indicating consistent performance. These rankings demonstrate stability in the top two products, with some movement observed in the lower ranks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.