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Aug-2025
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Overview
Market Insights Snapshot
Beneleaves has demonstrated a strong performance in the Ohio market, particularly in the Capsules category, where it maintained a top position for three out of the four months analyzed. Despite a dip to the fifth position in July 2025, Beneleaves quickly regained its number one ranking by August. This fluctuation suggests a responsive and resilient market strategy, allowing the brand to recover swiftly from a temporary setback. In contrast, the Vapor Pens category tells a different story, with Beneleaves consistently outside the top 70, indicating a potential area for growth or reevaluation of their market approach.
In the Topical category, Beneleaves entered the top 10 in Ohio by July 2025, climbing from a position outside the top 30 in the previous months. This upward trend continued into August, where they improved to seventh place, highlighting a positive trajectory in consumer preference and market penetration. The absence of Beneleaves in the top 30 in earlier months could have indicated a slow start or a new entry into this category, but the recent rankings suggest a successful strategy to capture market share. Such movements across different categories underscore the brand's varying performance and potential areas for strategic focus.
Competitive Landscape
In the Ohio capsules market, Beneleaves has demonstrated a dynamic performance in recent months, reflecting both challenges and resilience. Initially holding the top rank in May and June 2025, Beneleaves experienced a significant dip to fifth place in July, coinciding with a sharp decline in sales. This fluctuation suggests potential market pressures or internal challenges during that period. However, by August, Beneleaves regained its leading position, indicating a strong recovery and effective strategic adjustments. In contrast, Main Street Health maintained a stable presence, consistently ranking third, while Butterfly Effect - Grow Ohio showcased a competitive edge by briefly claiming the top spot in July before settling at third in August. These movements highlight the competitive nature of the Ohio capsules market and underscore the importance of agility and strategic planning for Beneleaves to sustain its leadership amidst strong competitors.
Notable Products
In August 2025, the top-performing product for Beneleaves was the RSO Capsules 22-Pack (660mg), maintaining its consistent number one ranking from previous months, with sales reaching 2327 units. The CBD/THC/CBG/CBC/CBN Entourage Effect Capsules 22-Pack (110mg CBD, 220mg THC, 339mg CBG, 321mg CBN, 303mg CBC) retained its second position, although its sales decreased compared to earlier months. Sativa Helios Capsules 11-Pack (440mg) ranked third, showing stability in its position since June. Hypnos Indica Capsules 11-Pack (440mg) re-entered the rankings at fourth place after being unranked in July, indicating a recovery in its sales. The THC/CBG 1:1 Sativa Helios Capsules 22-Pack (220mg THC, 220mg CBG) was ranked fifth, having reappeared in the rankings after a period of absence.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
