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Dec-2025
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Overview
Market Insights Snapshot
Main Street Health has shown consistent performance in the Ohio market, particularly in the Capsules category where it maintained a steady fourth place ranking from September through December 2025. This stability in ranking suggests a strong foothold in this category, supported by a gradual increase in sales over the months. In contrast, their presence in the Concentrates category was short-lived, with a rank of 30 in September 2025 but failing to maintain a position in the top 30 in subsequent months. This drop might indicate a competitive market or a shift in consumer preferences away from their offerings in this category.
In the Edible category, Main Street Health exhibited a slight fluctuation, starting and ending the four-month period at the 13th position, with a brief rise to 12th in November. Despite these minor changes in ranking, the brand experienced a notable increase in sales from September to October, although it faced a decline in the following months. Their performance in the Vapor Pens category was relatively stable, maintaining a position in the mid-teens, though it slipped from 14th to 15th place by December. This indicates a competitive landscape where maintaining a consistent rank is challenging, yet Main Street Health has managed to hold its ground.
Competitive Landscape
In the competitive landscape of vapor pens in Ohio, Main Street Health has experienced a slight decline in its ranking, moving from 14th place in September, October, and November 2025 to 15th place in December 2025. This shift is notable as it coincides with the upward trajectory of The Botanist, which improved its rank from 20th to 14th over the same period, indicating a significant increase in sales momentum. Meanwhile, UB GOOD maintained a consistent presence in the top 12, only dropping to 13th in December, suggesting a stable market position. Eden's Trees and HillFire showed fluctuations, with HillFire notably climbing from outside the top 20 to 16th place in December. These dynamics highlight the competitive pressure Main Street Health faces, emphasizing the need for strategic adjustments to regain and enhance its market position amidst rising competitors.
Notable Products
In December 2025, the top-performing product from Main Street Health was the Artifact - Sour Diesel Distillate Cartridge (1g) in the Vapor Pens category, maintaining its leading position from the previous month with sales of 3,786 units. The Artifact - Blueberry Distillate Cartridge (1g) ranked second, slightly dropping from its first position in November. Artifact - Grape Stomper Distillate Cartridge (1g) showed improvement, climbing to third place from fourth. Meanwhile, Artifact - Trainwreck Distillate Cartridge (1g) remained stable in fourth place for the second consecutive month. The Artifact - Maui Wowie Distillate Cartridge (1g) saw a consistent fifth-place ranking, following a dip from third in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
