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Oct-2025
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Overview
Market Insights Snapshot
Blossom's performance in the Edible category in Oregon has shown some fluctuations over recent months. In July and August 2025, the brand held a consistent position at rank 38, but it did not make it into the top 30 in September and October, indicating a potential challenge in maintaining competitive momentum within the category. This absence from the top 30 could suggest increased competition or a shift in consumer preferences away from Blossom's offerings. The sales trajectory, with an increase from July to August, suggests that despite the ranking, there was some positive reception in the market during that period.
While Blossom's sales figures in Oregon provide a glimpse into their market presence, the lack of a top 30 ranking in recent months signals a need for strategic adjustments to regain visibility and competitiveness. The brand's current positioning outside the top tier could impact its overall market share and necessitate a reevaluation of their product offerings or marketing strategies. This analysis highlights the importance of not only maintaining sales growth but also ensuring sustained visibility within key market segments.
```Competitive Landscape
In the Oregon edible market, Blossom has shown a consistent presence, maintaining a rank of 38th in both July and August 2025, before dropping out of the top 20 by September. This stability in the summer months suggests a solid customer base, but the absence from the top 20 in later months indicates potential challenges in maintaining momentum. Competitors like Willamette Valley Alchemy and Major also did not make the top 20 in recent months, with Major only appearing in July. Despite these challenges, Blossom's sales in August were higher than those of Willamette Valley Alchemy, indicating a competitive edge in terms of revenue during that period. This suggests that while Blossom may face ranking challenges, its sales performance remains relatively strong compared to some competitors, highlighting the importance of strategic marketing and product differentiation to regain and improve its market position.
Notable Products
In October 2025, Blossom's top-performing product was Peach Gummy 100mg in the Edible category, maintaining its number one rank from August. This product achieved sales of 367 units, marking a recovery from a dip in September. Tart Cherry Gummy 100mg, also in the Edible category, ranked second, dropping from its top spot in September, with a consistent decline in sales over the months. The CBD/CBG 1:1 Citrus Blast Gummy 100mg CBD, 100mg CBG maintained its third position from September, indicating stable performance. Blueberry Lemonade 100mg in the Beverage category held its fourth place rank, showing consistent demand since its introduction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
