Major

Data Snapshot: Apr 06, 2026
Major Cannabis Brand Logo
$500K+

Mar-2026

Sales

Decline

Trend

6-Month

106

Product Count

SKUs

Major

Overview

Founded by Karim Butler and Alexis Major-Allison, "Major" is a Black-owned cannabis brand dedicated to making meaningful strides in cannabis equity. While not the largest player in the industry, Major makes its mark by being one of the first and most significant minority-owned companies in the increasingly saturated market. Besides offering unique cannabis products, the brand distinguishes itself by its commitment to community outreach, guiding and informing people about the legal intricacies of cannabis in various states.
Product Trends

Major Categories

Major Sales

Market Insights Snapshot

Major Historical Sales by Category

Major has demonstrated a strong presence in the Beverage category across several states, with notable performances in Missouri and New Jersey. In New Jersey, Major consistently held the second position from December 2025 through March 2026, reflecting its robust market presence and consumer preference. Meanwhile, in Missouri, the brand maintained a steady fourth position throughout the same period. However, in Arizona, Major made a significant leap in March 2026, entering the top five for the first time, which could signal a growing acceptance and demand for its products in this market. The absence of rankings in certain months for states like Colorado and Illinois indicates that Major was not in the top 30 during those times, which suggests areas for potential improvement or increased competition.

In the state of Washington, Major maintained a strong third position in the Beverage category throughout the analyzed period, a testament to its solid foothold in the region. However, the brand's performance in the Flower category in New York reveals challenges, as it consistently ranked outside the top 60, dropping to 86th in March 2026. This stark contrast between categories highlights the brand's varying success across different product lines and states. Meanwhile, in Oregon, Major's Beverage ranking experienced slight fluctuations, moving from seventh to eighth place by March 2026, indicating a relatively stable performance with room for growth. These insights into Major's category and state performances can guide strategic decisions for the brand's future market positioning and product development.

Mar-2026 Rank
Beverage
Flower
5
6
10
4
2
86
8
3
Major

Competitive Landscape

In the competitive landscape of the Washington beverage category, Major consistently holds the third rank from December 2025 through March 2026. This stability in ranking highlights Major's strong market presence, although it trails behind Ray's Lemonade and Journeyman, which occupy the first and second positions respectively. Despite a noticeable dip in sales from December to February, Major's sales rebounded in March 2026, indicating resilience and potential for growth. In comparison, Green Revolution and Mary Jones maintain their positions at fourth and fifth, with lower sales figures, suggesting that Major remains a strong contender in the middle of the pack. This competitive analysis underscores the importance for Major to leverage its consistent ranking to potentially close the gap with the top two brands.

Major market ranking for WA Beverage

Major

Notable Products

In March 2026, Major's top-performing product was The Original - Fruit Punch Blast Shot (100mg THC, 2oz) in the Beverage category, which climbed from the second position in previous months to secure the top spot with notable sales of 14,532 units. The Blackberry Lemonade Blast Shot (100mg THC, 60ml, 2oz), consistently ranked first from December 2025 through February 2026, slipped to second place. The Blueberry Blast Shot (100mg THC, 2oz) maintained its third-place ranking consistently over the four-month period. Apple Peach Blast Shot (100mg THC, 2oz) held steady at fourth place, showing consistent performance without significant change in rank. The Volcanic Orange Mango Fruit Drink (100mg THC, 6.7oz) remained in fifth place, indicating stable but lower sales compared to the top contenders.

Product Rank
Category
Dec-2025
Jan-2026
Feb-2026
Mar-2026
The Original - Fruit Punch Blast Shot (100mg THC, 2oz)
Beverage
2
2
2
1
Blackberry Lemonade Blast Shot (100mg THC, 60ml, 2oz)
Beverage
1
1
1
2
Blueberry Blast Shot (100mg THC, 2oz)
Beverage
3
3
3
3
Apple Peach Blast Shot (100mg THC, 2oz)
Beverage
5
4
4
4
Volcanic Orange Mango Fruit Drink (100mg THC, 6.7oz)
Beverage
4
5
5
5
View product & sales data

Top Selling Cannabis Brands

Simple, transparent pricing that grows with you.
Research the top cannabis brands across markets in the US and Canada.

Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

Header image
User rating
start Today
Stay ahead of the competition with real-time market data insights.

Discover How Your Brand Stacks Up in the Market