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Aug-2024
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Overview
Market Insights Snapshot
BOUNTI has shown a noteworthy performance in the Vapor Pens category across different states, with significant movements in its rankings. In Nevada, BOUNTI's ranking improved from 21st in May 2024 to 16th in June 2024, demonstrating a positive trend. However, the brand experienced a dip in July 2024, falling to 24th place, before making a strong recovery to 14th in August 2024. This fluctuation indicates a volatile but ultimately upward trend in the Nevada market, suggesting that BOUNTI is gaining traction despite some setbacks.
Across other states, BOUNTI's presence in the top 30 brands is inconsistent, which could be seen as an area needing improvement. The absence of rankings in certain months implies that BOUNTI did not make it to the top 30 brands in those states and categories, which might be a point of concern for the brand's market penetration strategy. Focusing on these regions could provide BOUNTI with opportunities for growth and expansion. The upward trajectory in Nevada, however, is a promising sign that, with strategic adjustments, BOUNTI has the potential to enhance its market presence across more states.
Competitive Landscape
In the competitive landscape of Vapor Pens in Nevada, BOUNTI has experienced notable fluctuations in rank and sales over recent months. BOUNTI's rank saw a significant improvement from 21st in May 2024 to 14th in August 2024, indicating a positive trend in market presence. This upward movement is particularly impressive when compared to competitors like Provisions, which hovered around the mid-teens, and City Trees, which consistently remained in the top 15 but did not show as dramatic an improvement. Additionally, Srene experienced a similar upward trend but with less volatility. Meanwhile, the Essence showed a steady climb, yet BOUNTI's leap in rank from 24th to 14th in just one month highlights its potential for rapid growth. These shifts suggest that BOUNTI is gaining traction in the market, making it a brand to watch for potential increases in sales and market share.
Notable Products
In August 2024, the top-performing product for BOUNTI was Blue Dream Distillate Disposable (0.5g) in the Vapor Pens category, which climbed to the number one spot with notable sales of 777 units. OG Blackberry Distillate Disposable (0.5g) ranked second, a drop from its top position in July. Tropical Trainwreck Live Resin Disposable (0.5g), which was absent in July, reappeared at third place. Blue Dream Distillate Cartridge (0.85g) debuted in the rankings at fourth place. Creamsicle Distillate Disposable (0.5g) maintained its fifth position from the previous month, showing consistent performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
