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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
C Minor concentrated 70.35% of May 2026 sales in Capsules and 29.65% in Oil, with Capsules down 8.20% year over year but up 24.21% month over month, while Oil surged 87.00% year over year but fell 12.62% month over month. Average price decreased 3.59% year over year to $35.08, with Capsules priced at an average of 33.57 and Oil at 39.25, implying a category-led price mix shift as Capsules regained monthly momentum despite weaker annual comps. In Ontario Capsules rank at 13, indicating mid-pack placement even as brand sales grew 8.12% year over year and declined 61.14% versus 24 months ago; the pattern implies a reliance on Capsules for near-term volume while Oil supplies the annual growth delta.
The divergence—Capsules +24.21% month over month alongside Oil −12.62% month over month, versus Capsules −8.20% year over year and Oil +87.00% year over year—suggests inventory or promotional timing tilted recent demand toward Capsules while Oil carries the brand’s longer-cycle recovery narrative. With Capsules holding a 70.35% share and a 13 rank in Ontario, the mix points to a positioning anchored in value-accessible formats, reinforced by a 3.59% year-over-year price decline, while Oil’s higher average price at 39.25 elevates premium perception without yet converting to monthly share gains; this implies C Minor should defend Capsules rank while pacing Oil growth to stabilize month-over-month volatility.
Competitive Landscape
C Minor sits at #13 in ON Capsules for May 2026, unchanged YoY at #13, with a three-month slip from #12 and well off its peak of #8 from May 2024; meanwhile, Glacial Gold advanced from #4 to #2 while growing sales by 39.1%, and Tweed fell from #2 to #5 with a 47.4% YoY sales decline, indicating that C Minor’s flat rank amid both upward and downward competitor movement implies share compression as climbers capture the upside and decliners free up rank that C Minor is not converting.
Notable Products
CBG:CBD 1:2 Max 2250 Ultra Formula Oil (30ml) posted the steepest movement in May 2026 with a -16.16% month-over-month drop while holding rank 3, outpacing the -15.85% decline of CBD Isolate 100 Max 3000 Oil (30ml) at rank 2. In contrast, CBD Fast Acting 50 Max Softgels 30-Pack (1500mg CBD) rose 24.21% month over month to secure rank 1, and CBD 50 Max 3000 Oil Drops (60ml) gained 5.23% at rank 4. With three of the top four positions held by Oil SKUs despite two double-digit declines, the mix indicates a pivot where Capsules are capturing the peak slot while Oils concentrate share but face pressure on velocity, implying C Minor is tilting toward format diversification rather than pure Oil-led growth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
