Jul-2025
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Overview
Market Insights Snapshot
In the province of Ontario, C Minor has shown a stable performance in the Capsules category, maintaining a steady rank of 13 from April through June 2025, before a slight dip to 14 in July. This consistency in ranking suggests a solid foothold in the market, although the decrease in sales from June to July indicates potential challenges that could be explored further. On the other hand, the brand's presence in the Oil category appears to be more volatile, with a rank of 20 in April and no subsequent appearances in the top 30. This absence in the following months highlights a potential area for improvement or a shift in consumer preferences that might have affected their standing.
The directional movement in C Minor's rankings across these categories in Ontario suggests a nuanced performance. While the Capsules category shows a relatively stable market position, the absence from the top 30 in the Oil category after April might indicate either a strategic withdrawal or a need for reinvigoration of their product offerings. This contrast in performance across categories could be indicative of broader market trends or internal strategic decisions that merit further investigation. The fluctuations in sales figures and rankings present a complex picture of C Minor's market dynamics in Ontario, offering insights into both their strengths and areas that could benefit from strategic enhancements.
Competitive Landscape
In the Ontario capsules category, C Minor experienced a slight decline in its market position from April to July 2025, dropping from 13th to 14th place. This shift is notable as it reflects increased competition and fluctuating sales performance. For instance, Pennies demonstrated a strong presence, climbing from 14th to 10th place by May and maintaining a higher rank than C Minor throughout the period, indicating robust sales momentum. Meanwhile, Fly North consistently held a rank between 10th and 12th, showcasing stable performance, while Mood Ring remained at 16th place until dropping out of the top 20 in July, highlighting potential volatility in the lower rankings. C Minor's sales peaked in May but saw a significant decline by July, suggesting potential challenges in sustaining consumer interest compared to its competitors, who either maintained or improved their sales figures over the same period.
Notable Products
In July 2025, the top-performing product for C Minor was the CBD Fast Acting 50 Max Softgels 30-Pack (1500mg CBD) in the Capsules category, maintaining its first-place rank for the fourth consecutive month, despite a decrease in sales to 607 units. The CBD Isolate 100 Max 3000 Oil (30ml) held steady in second place in the Oil category, consistent with its performance from April to July. The CBD 50 Max 3000 Oil Drops (60ml) reclaimed its third-place position in July after slipping to fourth in June. The CBG:CBD 1:2 Max 2250 Ultra Formula Oil (30ml) dropped one spot to fourth place, reversing its upward trend from earlier months. Lastly, the Fast Acting Max Softgels 30-Pack (300mg) returned to the rankings in fifth place after being absent in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.