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Oct-2024
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Overview
Market Insights Snapshot
C4 Cannaburst has shown a steady presence in the edible category within Washington. Over the months from July to October 2024, the brand maintained its ranking at 29th place, indicating a consistent performance in a competitive market. This steady rank suggests that while C4 Cannaburst is holding its ground, there is room for growth to break into higher ranks. The brand's sales figures in Washington have shown a positive trend, with an increase from $21,562 in July to $28,494 in October, reflecting a growing consumer interest and possibly effective marketing strategies or product offerings.
While C4 Cannaburst has managed to secure a position within the top 30 for edibles in Washington, its absence from the top 30 in other states and categories is notable. This could be seen as both a challenge and an opportunity for the brand. The lack of top 30 rankings in other regions suggests that C4 Cannaburst has yet to establish a significant foothold outside Washington, which could hinder its national recognition and growth. However, this also presents an opportunity for strategic expansion and market penetration in new territories, potentially leveraging the brand's existing strengths in Washington to replicate success elsewhere.
```Competitive Landscape
In the competitive landscape of the edible category in Washington, C4 Cannaburst has shown a consistent performance, maintaining its rank at 29th from August to October 2024. Despite facing competition from brands like Chewee's, which slightly outperformed C4 Cannaburst by climbing to 28th place in October 2024, C4 Cannaburst has demonstrated resilience with a steady increase in sales, peaking at 28,494 units in October. Meanwhile, Canna Vita (WA) has maintained a stable rank at 30th, showing a significant sales increase but not enough to surpass C4 Cannaburst. Although June's Sweets & Savories holds a higher rank at 27th, its sales have fluctuated, indicating potential volatility. This positions C4 Cannaburst as a stable contender in the market, with opportunities to climb the ranks if it continues its sales growth trajectory.
Notable Products
In October 2024, the top-performing product from C4 Cannaburst was the Sativa Sour Atomic Apple Fruit Chews 10-Pack (100mg), maintaining its number one rank for the third consecutive month with sales reaching 433 units. The Watermelon Whizbang Fruit Chews 10-Pack (100mg) remained in the second position, showing consistent performance over the past few months. The Indica Pineapple Orange Guava Fruit Chews 10-Pack (100mg) experienced a drop in sales, moving from the top rank in July to third place by October. The Indica Watermelon Whizbang Fruit Chews 10-Pack (100mg) re-entered the rankings at fourth place after being absent in September. Lastly, the Indica Berry Bomb Fruit Chews 10-Pack (100mg) slipped to the fifth position, despite a steady sales figure.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
