Market Insights Snapshot
In the Michigan market, Cannashine has shown impressive growth in the Concentrates category. From July to October 2023, the brand has made significant strides, moving from a rank of 86 to 14. This dramatic upward trajectory indicates a growing popularity and acceptance of Cannashine's concentrates in the region. While the specific sales figures are proprietary, it's worth noting that the trend shows a substantial increase over this period.
On the other hand, Cannashine's performance in the Beverage category in Michigan has been more stable, consistently ranking in the top 20. The brand held the 19th position in July and August, moved up to 17th in September, and dropped slightly to 18th in October. Although the ranking fluctuated slightly, Cannashine has managed to maintain a steady presence in the competitive beverage market. This consistency, coupled with the solid performance in the Concentrates category, further cements Cannashine's position in the Michigan cannabis market.
In the Michigan concentrates market, Cannashine has shown a notable upward trajectory in both rank and sales from July to October 2023. Starting at a low rank of 86 in July, Cannashine made a significant leap to 14th place by October, surpassing competitors such as Pleasantrees and Humblebee, who experienced a drop in their rankings during the same period. Meanwhile, #Hash and Rkive Cannabis maintained a relatively stable presence in the top 20, with #Hash experiencing a slight decline in rank and Rkive Cannabis showing a minor improvement. In terms of sales, Cannashine's growth outpaced its competitors, indicating a strong market acceptance and potential for further growth.
In October 2023, the top-performing product from Cannashine was the 'Banana OG Terp Sugar (1g)' in the Concentrates category, with sales peaking at 4460 units. Following closely in second and third positions were 'Grape Stomper Terp Sugar (1g)' and 'Guava Haze Terp Sugar (1g)', both also from the Concentrates category, with sales figures not disclosed. Notably, 'Banana OG Terp Sugar (1g)' maintained a consistent third rank in previous months before surging to the top spot in October. 'Grape Stomper Terp Sugar (1g)', on the other hand, made a significant leap from the 5th position in September to 2nd in October. 'Guava Haze Terp Sugar (1g)' and 'King Louis Terp Sugar (1g)' made their debut in the top three in October.