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Jul-2025
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Overview
Market Insights Snapshot
Belushi's Farm has shown varied performance across different states and product categories. In Massachusetts, the brand's presence in the Concentrates category did not make it into the top 30 rankings from April to July 2025, indicating a challenging market for them in this region. Conversely, in Maryland, Belushi's Farm has made notable strides in the Concentrates category, climbing to the 24th position by July 2025. This upward movement suggests a growing acceptance and demand for their products within the state. The brand's Flower category in Maryland also experienced fluctuations, with rankings moving from 42nd in April to a peak of 37th in June, before slightly declining again in July. This indicates a competitive landscape, but also potential for growth if the brand continues to capitalize on its mid-year momentum.
In Michigan, Belushi's Farm faced challenges in maintaining a strong foothold in the Concentrates category, with rankings showing a decline from 35th in April to 78th in June, before recovering slightly to 56th in July. This pattern suggests volatility in the market or possibly increased competition. Meanwhile, in Missouri, the Flower category has seen consistent rankings, hovering around the 40th mark, indicating stable performance. However, the Pre-Roll category did not make it into the top 30 in April, but later achieved rankings in the 70s, reflecting gradual improvements. Lastly, in Ohio, Belushi's Farm's Flower category made a noticeable entrance into the rankings in May, maintaining a steady presence around the mid-40s, which could signal a strengthening brand position in this state.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Belushi's Farm has experienced fluctuations in its rankings and sales, reflecting the dynamic nature of the market. Over the period from April to July 2025, Belushi's Farm's rank oscillated between 40th and 45th, indicating a relatively stable position amidst the competition. Notably, Cookies consistently maintained a higher rank, although its sales showed a downward trend, potentially opening opportunities for Belushi's Farm to capture more market share. Meanwhile, Peak Extracts improved its rank from 57th to 46th, suggesting a growing presence that could pose a challenge if the trend continues. The Solid also demonstrated a positive trajectory, surpassing Belushi's Farm in July with a rank of 42nd, driven by increasing sales. These insights highlight the importance for Belushi's Farm to strategize effectively to enhance its market position and capitalize on the shifting dynamics within Missouri's flower category.
Notable Products
In July 2025, the top-performing product for Belushi's Farm was La Kush Cake (Bulk) in the Flower category, achieving the number one rank with sales of 10,978 units. Muul Fuel (2.83g) saw a notable improvement, climbing from fourth place in June to second place in July, indicating a positive sales trend. Cadillac Rainbows (3.5g) maintained a consistent presence in the top five, securing the third position, slightly improving from its fifth-place standing in the previous two months. Mule Fuel (3.5g) experienced a slight decline, dropping from second place in April, May, and June to fourth place in July. Apple Tartz Pre-Roll (1g) entered the rankings in July, debuting at fifth place, which highlights its growing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
