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Aug-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Care Division has demonstrated a consistent performance in the Tincture & Sublingual category. Over the months from May to August 2025, the brand maintained a presence in the top six, with a notable peak at rank 5 in July. This suggests a steady consumer preference and a strong market presence. However, the August sales figures indicate a dip, aligning with the rank drop back to 6, which could hint at increasing competition or seasonal fluctuations. The brand's consistent ranking within the top 10 highlights its resilience and potential for maintaining its market position.
In the Topical category, Care Division's performance in Colorado has been commendable, consistently ranking within the top five positions from May through August 2025. The brand climbed from rank 5 to 4 in June and maintained this position through August, despite a significant fluctuation in sales figures, particularly a spike in July. This upward movement in ranking, coupled with high sales volumes, suggests strong consumer demand and effective brand positioning. The absence of any rankings outside the top 30 across these months indicates that Care Division has successfully carved out a niche for itself in the Topical category within this state.
Competitive Landscape
In the competitive landscape of the topical cannabis market in Colorado, Care Division has maintained a steady position, consistently ranking 4th or 5th from May to August 2025. This stability is noteworthy given the fluctuations experienced by other brands. For instance, Mary's Medicinals saw a significant decline in rank from 2nd in May and June to 6th by August, alongside a sharp decrease in sales. Meanwhile, Mary Jane's Medicinals improved its rank to 2nd place in August, indicating a strong upward trend in sales. Nordic Goddess also showed positive momentum, climbing from 5th in July to 3rd in August. Despite these shifts, Care Division's consistent performance suggests a stable customer base and effective market strategy, though it may need to innovate to capture more market share from rising competitors like Highly Edible, which improved its rank from 8th in May to 5th in August.
Notable Products
In August 2025, the top-performing product from Care Division was the CBD/THC 1:1 The Truth Pain Relief Cream (2000mg CBD, 2000mg THC, 2oz), maintaining its first-place rank consistently since May 2025, with a notable sales figure of 1020 units. The CBD:THC 1:1 Stress Free Tincture (100mg CBD, 100mg THC) rose to the second position, showing an improvement from its third-place rank in the previous months. The CBD/THC 10:1 Chill Tincture (1000mg CBD, 100mg THC) climbed to the second position in August, a significant leap from its fifth-place rank in July. Meanwhile, the CBD/THC 1:1 Soothe Pain Relief Salve (250mg CBD, 250mg THC, 2oz) fell to third place, marking its first drop in rank since May 2025. Carefree - CBD/THC 1:1 Pain Relief Cream (500mg CBD, 500mg THC) remained steady in fourth place throughout the observed months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
