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Sep-2025
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Overview
Market Insights Snapshot
My Brother's Flower has shown a varied performance across different product categories in Colorado. In the Pre-Roll category, the brand made a significant leap from being outside the top 30 in June to securing the 24th position by September. This indicates a positive trend in consumer interest or market presence for their Pre-Roll products. Conversely, in the Vapor Pens category, My Brother's Flower did not manage to break into the top 30 rankings, which suggests challenges in gaining traction in this segment. It's noteworthy that the Tincture & Sublingual category has consistently maintained a strong position, holding the 2nd rank from June through September, highlighting the brand's strength and consumer preference in this area.
In the Topical category, My Brother's Flower experienced a slight improvement, moving from 7th place in July and August to 5th place in September. This upward movement suggests a growing acceptance or demand for their topical products in Colorado. However, it's important to note that despite these positive shifts in certain categories, the brand's performance in the Vapor Pens category remains lackluster, with rankings not making it into the top 30, indicating potential areas for strategic improvement or marketing focus. Overall, while My Brother's Flower has demonstrated strong performance in specific segments, there are clear opportunities for growth and enhancement in others.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Colorado, My Brother's Flower has shown a promising upward trend in rankings over the past few months. Starting from a rank of 32 in June 2025, the brand improved its position to 24 by September 2025, indicating a positive trajectory in market presence. This improvement is noteworthy when compared to competitors like Binske, which fluctuated between ranks 18 and 28, and Vera, which despite a peak at rank 15 in August, dropped to 25 by September. My Brother's Flower's consistent sales growth, particularly from August to September, suggests a strengthening brand appeal, contrasting with the more volatile sales figures of LoCol Love (TWG Limited) and Be One Kind. This steady climb in rank and sales positions My Brother's Flower as a rising contender in the Colorado Pre-Roll market, potentially capturing more market share from its competitors.
Notable Products
For September 2025, the top-performing product from My Brother's Flower is Blueberry Kush Infused Pre-Roll (1.5g), maintaining its top rank from August with impressive sales of 2932 units. Pineapple Express Infused Pre-Roll (1.5g) held steady at the second position, showing a significant increase in sales compared to previous months. Raw Extra Strength Infused Pre-Roll (1.5g) re-entered the rankings in third place, having been absent in July and August. Dusk Infused Pre-Roll (1.5g) dropped to fourth place from third in August, while Tahoe OG Infused Pre-Roll (1.5g) remained consistently in fifth place. Overall, September saw a strong performance in the Pre-Roll category, with notable shifts in rankings and sales figures for several key products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
