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Dec-2025
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Overview
Market Insights Snapshot
In the state of Colorado, My Brother's Flower has shown varied performance across different product categories. Notably, in the Pre-Roll category, the brand has seen a positive upward movement in rankings, climbing from 31st place in October 2025 to 25th place by December 2025. This indicates a successful strategy or product appeal in this segment. Conversely, their Vapor Pens category did not make it into the top 30, hovering around the 76th to 79th positions, suggesting potential challenges or competition in this space. Their consistent second-place ranking in Tincture & Sublingual products highlights a stronghold in this category, despite minor fluctuations in sales figures.
The Topical category presents an interesting case for My Brother's Flower, where the brand maintained a strong presence, improving its rank from 5th to 4th place between September and December 2025. This consistent performance, coupled with a noticeable spike in sales in December, suggests a favorable reception or seasonal demand for their topical products. The absence of top 30 rankings in the Vapor Pens category, however, might indicate an area for potential growth or reevaluation of market strategies. Overall, the brand's diverse performance across categories in Colorado reflects both strengths and opportunities for further market penetration and product development.
Competitive Landscape
In the competitive landscape of the Colorado Pre-Roll category, My Brother's Flower has experienced a dynamic shift in its market position from September to December 2025. Initially ranked 26th in September, the brand saw a slight dip to 31st in October, before recovering to 28th in November and further improving to 25th in December. This upward trend suggests a positive response to their marketing or product adjustments. In contrast, competitors like Binske and Rocky Mountain High have shown fluctuating ranks, with Binske starting strong at 18th in October but dropping to 26th by December, and Rocky Mountain High maintaining a relatively stable but lower presence, ending at 27th. Meanwhile, Vera and TICAL have demonstrated notable improvements, with TICAL making a significant leap from 43rd in September to 24th in December. These shifts indicate a competitive environment where My Brother's Flower's consistent rank improvement could be leveraged as a sign of growing consumer preference and market strength.
Notable Products
In December 2025, the top-performing product for My Brother's Flower was the Blueberry Kush Infused Pre-Roll (1.5g) in the Pre-Roll category, maintaining its number one rank from previous months, despite a sales dip to 1,416 units. The Raw Extra Strength Infused Pre-Roll (1.5g) climbed to second place, showing a notable increase from its previous third-place ranking in September. Dawn Infused Pre-Roll (1.5g) improved to third place, up from fifth in November, indicating a positive sales trend. Dusk Infused Pre-Roll (1.5g) held steady at fourth place, reflecting consistent performance over the months. Tahoe OG Infused Pre-Roll (1.5g) rounded out the top five, dropping from third in November but still showing strong sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
