Castle Rock Farms

Castle Rock Farms has shown a varied performance across different Canadian provinces and product categories. In Alberta, the brand has maintained a steady presence in the Flower category, ranking consistently within the top 10, but experiencing a slight decline from 8th to 9th place by October 2025. This indicates a slight dip in market share, although the brand's Pre-Roll category has performed exceptionally well, climbing to the 2nd position from 5th in July, showcasing strong consumer preference in this segment. In contrast, the brand's performance in British Columbia has been more volatile. The Flower category saw a significant drop, falling out of the top 30 by October, suggesting challenges in maintaining competitiveness. However, the Pre-Roll category, despite a drop to 28th place, still managed to stay in the top 30, which could be seen as a relative strength in a competitive market.

In Ontario, Castle Rock Farms has faced challenges breaking into the top tier of rankings. The Flower category has remained outside the top 30, pointing to an area where the brand might need to strategize further to capture consumer interest. Similarly, the Pre-Roll category has also not broken into the top 30, despite a slight improvement in rank from 62nd to 56th in September before falling back to 62nd in October. This indicates that while there is some traction, the brand may need to innovate or increase marketing efforts to improve its standing. Overall, while Castle Rock Farms shows strengths in certain categories and regions, particularly in Alberta's Pre-Roll market, there are clear opportunities for growth and improvement in other areas.