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Jul-2025
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Overview
Market Insights Snapshot
Dab Bods has demonstrated a consistent performance in the Alberta concentrates market, maintaining a steady second-place ranking from April to July 2025. This stability is complemented by sales figures that, while fluctuating slightly, indicate a robust presence in the concentrates category. In the pre-roll category, Dab Bods has held a strong position, consistently ranking eighth. However, it is worth noting that Dab Bods did not make it into the top 30 brands in the flower category in Alberta for several months, which could suggest an area for potential growth or a need for strategic reevaluation.
In British Columbia, Dab Bods has shown upward mobility in the concentrates category, rising from fifth to third place in June before settling at fourth in July. This indicates a positive trend in market penetration and consumer preference. Meanwhile, in the pre-roll category, their ranking improved to ninth in June, suggesting an increasing acceptance among consumers, although they slipped back to eleventh in July. In Ontario, Dab Bods maintained a consistent presence in the pre-roll market, ranking around the 19th and 20th positions. However, the flower category in Ontario presents a mixed picture, with Dab Bods occasionally falling out of the top 30, except for a notable 84th position in July, indicating sporadic gains that could be further capitalized upon with targeted strategies.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Dab Bods has maintained a consistent presence, holding the 8th rank from May to July 2025, despite a slight dip from its 7th position in April. This stability in rank is notable given the dynamic shifts among its competitors. For instance, Castle Rock Farms has shown impressive upward momentum, climbing from the 8th position in April to 6th by July, indicating a robust growth trajectory. Meanwhile, Good Supply has also made significant strides, moving from 15th to 9th place over the same period, suggesting a strong increase in market penetration. Dab Bods' sales figures, while slightly declining from April to July, remain competitive, especially when compared to Weed Me, which experienced a similar ranking fluctuation but with a more pronounced sales dip in July. The steady performance of Dab Bods amidst these competitive shifts highlights its resilience and potential for strategic growth in the Alberta Pre-Roll market.
Notable Products
In July 2025, Dab Bods' top-performing product was the 60s Blue Lobster Double Infused Pre-Roll 3-Pack from the Pre-Roll category, maintaining its number one rank consistently from April through July, with sales reaching 12,249 units. The 50's Pink GOAT Infused Pre-Roll 3-Pack held steady at the second position for three consecutive months. The 50's Sour Blueberry Triple Infused Pre-Roll 3-Pack saw a rise in popularity, moving up to third place from its fifth-place rank in April and May. A new entry, the Electric Dartz Pineapple Express Pre-Roll 10-Pack, debuted in the rankings at fourth place in July. The 60s Hawaiian Plushers Double Infused Pre-Roll 3-Pack experienced a decline, dropping from second in April to fifth by July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
