.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In September 2026, Dab Bods leaned even harder into Pre-Roll at 68.21% share despite a 12.28% year-over-year decline and a 2.29% month-over-month dip, while Concentrates climbed to 26.92% share on a 61.82% year-over-year increase and a 1.23% month-over-month gain. Flower held 4.85% share with a 17.60% year-over-year decline but a 4.18% month-over-month uptick, and Vapor Pens slipped to 0.01% share with a 93.73% year-over-year fall and a 42.35% month-over-month drop; average price decreased 1.28% year over year to $26.33. The pattern implies Dab Bods is reallocating demand from shrinking Pre-Roll toward faster-growing Concentrates while allowing Vapor Pens to contract, concentrating the portfolio around two categories with divergent growth paths.
With Pre-Roll still the largest piece at 68.21% but declining 12.28% year over year, Dab Bods’s rank at 9 in Pre-Roll in Alberta frames a positioning tied to scale rather than momentum, whereas the 61.82% year-over-year growth in Concentrates positions the brand to use that 26.92% share as a growth hinge. The 4.18% month-over-month lift in Flower alongside a 2.29% month-over-month dip in Pre-Roll suggests near-term mix cushioning, while the 42.35% month-over-month contraction in Vapor Pens reduces exposure to a weakening tail. This implies a strategy to defend distribution and visibility via Pre-Roll rank while shifting activation and innovation toward Concentrates to offset Pre-Roll headwinds and stabilize average price pressure at a 1.28% year-over-year decrease.
Competitive Landscape
Dab Bods sits at rank #9 in AB Pre-Roll for September 2026, improving 3 positions from rank #12 year over year, and jumping 8 places versus June 2026’s rank #17; the brand’s historical ceiling at rank #2 in January 2025 contrasts with today’s mid‑tier slot, indicating regained momentum but below prior peak density. Competitively, Back Forty / Back 40 Cannabis climbed from #3 to #1 while growing sales 26.2%, whereas General Admission slipped from #1 to #2 with a 27.9% sales decline; this mix of upward leader consolidation and a retreating incumbent suggests Dab Bods’ upward rank change is supported more by share reallocation than pure category expansion, implying the trajectory is opportunistic and requires continued share capture to advance beyond the current #9.
Notable Products
Electric Dartz - Pineapple Express Super Slim Pre-Roll 10-Pack (3.5g) posted the standout move in September 2026 with a +788.8% month-over-month surge to rank 3, while Electric Dartz - Pineapple Express Pre-Roll 10-Pack (4g) slipped 4.3% to rank 4, indicating share consolidation within the same flavor line. 60s- Blue Lobster Double Infused Pre-Roll 3-Pack (1.5g) jumped +186.9% to rank 1 and Fuzzy Peach 2.0 Shatter (1g) climbed +260.6% to rank 2, but the 50's - Pink GOAT Infused Pre-Roll 3-Pack (1.5g) fell 6.7% at rank 8 and 60s - Lemonberry Double Infused Pre-Roll 3-Pack (1.5g) declined 7.3% at rank 9, pointing to rotation toward a narrower set of winners. With eight of the top ten SKUs in Pre-Rolls and only one Concentrates SKU in the top two, the category mix is tilting further toward infused and format-driven Pre-Rolls over breadth across form factors. The pattern implies Dab Bods is concentrating volume behind a few high-velocity infused Pre-Roll lines, prioritizing scale SKUs over a wider portfolio spread.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
