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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, Dab Bods leaned further into a two-pillar mix: Pre-Roll held 68.81% share with a 3.74% month-over-month lift despite a 24.42% year-over-year decline, while Concentrates expanded to 26.28% share on 4.55% MoM growth and a 79.78% YoY increase. Flower sat at 4.59% share with a 0.61% MoM dip and an 18.33% YoY drop, and the long-tail categories diverged as Tincture & Sublingual, at 0.29% share, spiked 17.04% MoM but fell 73.56% YoY, while Vapor Pens contracted to 0.02% share with a 45.35% MoM slide and a 90.43% YoY decline. Average price moved down 4.07% YoY to $26.05, aligning with Pre-Roll’s $24.87 price point, and Dab Bods ranked 16th in Alberta for Pre-Roll, implying a portfolio concentrated in value-leaning segments where month-over-month momentum can offset year-over-year compression.
The shift toward Concentrates gaining 26.28% mix alongside Pre-Roll’s 68.81% suggests a barbell positioning: one leg in higher-growth Concentrates up 79.78% YoY and another in scale Pre-Rolls that added 3.74% MoM but faced a 24.42% YoY drop. With brand sales down 11.22% YoY and the Pre-Roll rank at 16 in Alberta, the data signals that incremental share advances will likely come from reinforcing Concentrates’ trajectory while defending Pre-Roll velocity; the concurrent 4.07% YoY decline in average price and Vapor Pens’ 45.35% MoM contraction indicate price-sensitive buyers are concentrating in categories where Dab Bods already competes, implying pricing discipline and SKU focus in Pre-Roll and Concentrates are the most direct levers for near-term rank improvement.
Competitive Landscape
Dab Bods sits at rank #16 in AB Pre-Roll in August 2026, down 7 spots year over year from #9, and 3 places lower than May 2026’s #13, while still far from its peak at #2 in January 2025; in contrast, Back Forty / Back 40 Cannabis rose to #1 with a +5 YoY rank change and +51.5% YoY sales, and Thumbs Up Brand advanced to #4 with an +18 YoY rank shift and +136.9% YoY sales, whereas General Admission held #2 despite a -20.3% YoY sales decline and Space Race Cannabis is #3 with -24.6% YoY sales; the pattern implies Dab Bods is losing rank share to competitors posting double-digit rank gains, so without a catalyst to reverse the 7-rank YoY slide, further mid-tier drift is likely.
Notable Products
50's - Animal Pack Triple Infused Pre-Roll 3-Pack (1.5g) posted the steepest decline at -15.4% and slid to rank 5, while Widows Blood Distillate Infused Pre-Roll 3-Pack (1.5g) fell -18.7% at rank 9, marking a clear downshift for triple/distillate-infused formats in August 2026. Offsetting this, 60s- Blue Lobster Double Infused Pre-Roll 3-Pack (1.5g) rose +20.2% to hold rank 1 and Electric Dartz - Pineapple Express Pre-Roll 10-Pack (4g) jumped +38.9% at rank 3, with four of the top five positions occupied by Pre-Rolls, indicating the lineup is concentrating demand around high-velocity pre-roll families. Concentrates held a stable secondary role as Fuzzy Peach 2.0 Shatter (1g) advanced +14.2% at rank 2 against a $170,385 benchmark, while Electric Dartz - Pineapple Express Super Slim Pre-Roll 10-Pack (3.5g) added +16.5% at rank 4, implying Dab Bods is tilting mix toward multi-pack and double-infused Pre-Rolls while pruning weaker infused 3-packs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
