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Apr-2025
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Overview
Market Insights Snapshot
Dab Bods has demonstrated a consistent performance in the concentrates category in both Alberta and British Columbia. In Alberta, the brand has maintained its stronghold at the second position from January to April 2025, showcasing stability despite a slight decrease in sales from January to April. Meanwhile, in British Columbia, Dab Bods has shown slight fluctuations, moving from the 5th to the 6th position by April. This indicates a competitive market landscape where Dab Bods is holding a solid position, though the minor drop suggests potential challenges or increased competition in the region.
In the pre-roll category, Dab Bods has shown varied performance across provinces. In Alberta, it has consistently ranked high, staying within the top 10, though it slipped from 2nd in January to 7th from March onwards. This indicates a robust presence but also points to potential market pressures or shifts in consumer preferences. In contrast, in Ontario, the brand has been fluctuating slightly, moving from 17th to 19th by April. Notably, Dab Bods did not make it to the top 30 in the flower category in Alberta and Ontario by April, which may suggest a need for strategic adjustments in these segments or markets.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Dab Bods has experienced a notable shift in its market position over the first four months of 2025. Initially ranked 2nd in January, Dab Bods saw a decline to 4th in February, and further slipped to 7th in both March and April. This downward trend in rank is indicative of increasing competition, particularly from brands like Redecan and Back Forty / Back 40 Cannabis, which have consistently maintained higher ranks. Despite these challenges, Dab Bods' sales figures reveal resilience, with a peak in March before a slight dip in April. The brand's performance suggests a need to strategize against competitors like Weed Me and Castle Rock Farms, which are also vying for market share. As Dab Bods navigates this competitive environment, understanding these dynamics is crucial for maintaining and potentially regaining its earlier market position.
Notable Products
In April 2025, the top-performing product for Dab Bods was the 60s Blue Lobster Double Infused Pre-Roll 3-Pack, maintaining its consistent number one ranking across the months. The sales for this product reached 12,482 units, showcasing its continued dominance. The Hawaiian Plushers Double Infused Pre-Roll 3-Pack held steady in the second position, although its sales decreased compared to previous months. The Fuzzy Peach 2.0 Shatter remained in the third position, while the Widows Blood Distillate Infused Pre-Roll 3-Pack climbed to fourth place after being unranked in March. The new entry, 50's Sour Blueberry Triple Infused Pre-Roll, debuted at fifth place, indicating a promising start.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
