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Oct-2025
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Overview
Market Insights Snapshot
Dab Bods has shown a consistent presence in the Alberta market, particularly in the Concentrates category, where it maintained a strong 3rd place ranking from July to October 2025. This steady performance is complemented by a noticeable increase in sales, highlighting a positive trend for the brand in this category. However, in the Flower category, Dab Bods did not make it into the top 30 rankings for September and October, indicating a potential area for growth or re-evaluation of strategies. Meanwhile, in the Pre-Roll category, Dab Bods experienced some fluctuations, dropping from 8th in August to 12th in September, before climbing back to 10th in October, suggesting a volatile but resilient market position.
In British Columbia, Dab Bods faced challenges in maintaining its ranking, particularly in the Pre-Roll category, where it dropped from 12th place consistently to 26th in October. This decline is mirrored by a significant decrease in sales, indicating potential competitive pressures or shifts in consumer preferences. Conversely, in the Concentrates category, there was a notable drop from 4th to 8th place between September and October, though sales figures remained relatively stable. In Ontario, Dab Bods held a stable position in the Concentrates category, with a slight dip from 16th to 19th place by October. The Flower category saw a positive movement, with the brand improving its ranking from 83rd in July to 74th in October, suggesting a gradual strengthening in this segment.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Dab Bods has experienced some fluctuations in its market position over the past few months. Starting from a respectable 9th place in July 2025, Dab Bods improved its rank to 8th in August, only to slip to 12th in September before climbing back to 10th in October. This volatility in ranking is mirrored in its sales performance, with a notable dip in September, suggesting a potential challenge in maintaining consistent consumer demand. In contrast, Good Supply has shown remarkable stability, consistently holding the 8th position and even seeing a sales increase in October, which might be drawing customers away from Dab Bods. Meanwhile, Weed Me has steadily improved its rank, moving from 10th to 9th place by October, indicating a strengthening presence that could further impact Dab Bods' market share. The competitive dynamics suggest that while Dab Bods remains a key player, it faces significant pressure from both stable and ascending brands in Alberta's Pre-Roll market.
Notable Products
In October 2025, Dab Bods' top-performing product was the 60s- Blue Lobster Double Infused Pre-Roll 3-Pack (1.5g), maintaining its number one rank despite a sales drop to 5,791 units. The Electric Dartz - Pineapple Express Pre-Roll 10-Pack (4g) climbed to second place from third in September, showing a consistent upward trend in rankings over the months. The Fuzzy Peach 2.0 Shatter (1g) moved up to third place from fourth in September, indicating a positive reception in the concentrates category. The 50's - Pink GOAT Infused Pre-Roll 3-Pack (1.5g) fell to fourth place, continuing a downward trend since July. The 50's - Purple Elephant Infused Pre-Roll 3-Pack (1.5g) entered the top five for the first time, showcasing potential for growth in the infused pre-roll segment.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
