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Mar-2025
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Overview
Market Insights Snapshot
Dab Bods has shown a consistent performance in the Concentrates category across several Canadian provinces. In Alberta, the brand maintained a strong hold at the second rank from December 2024 through March 2025, despite a noticeable decline in sales from December to February. Meanwhile, in British Columbia, Dab Bods exhibited a fluctuating yet competitive presence, moving between the fifth and eighth positions over the same period. In Ontario, the brand remained stable around the eleventh position, indicating a steady performance in a highly competitive market. These rankings reflect Dab Bods' resilience and ability to maintain a foothold in the Concentrates category despite varying sales figures.
In the Pre-Roll category, Dab Bods demonstrated a robust presence in Alberta, consistently ranking second in December 2024 and January 2025, before slipping slightly to the fourth and seventh positions in the following months. This indicates a slight decline in popularity or increased competition in the market. In British Columbia, the brand maintained a steady ranking, hovering between seventh and ninth place, suggesting a stable consumer base. However, in Ontario, Dab Bods experienced minor fluctuations, improving from eighteenth to fifteenth in February before settling back to seventeenth in March. The brand's absence from the top 30 in the Flower category in Ontario during February highlights an area for potential growth or a need for strategic adjustments in that market segment.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Dab Bods experienced notable fluctuations in its market rank from December 2024 to March 2025. Initially holding a strong position at rank 2 in December and January, Dab Bods saw a decline to rank 4 in February and further to rank 7 in March. This shift indicates increased competition and potential challenges in maintaining market share. In contrast, Redecan and Back Forty / Back 40 Cannabis consistently hovered around the top 5 positions, demonstrating stable performance. Notably, Back Forty / Back 40 Cannabis improved its rank from 6 in December to 5 in January and March, suggesting a strategic gain in market presence. Meanwhile, Weed Me and Castle Rock Farms maintained lower ranks, with Weed Me dropping to rank 9 by March. These dynamics highlight the competitive pressure Dab Bods faces, emphasizing the need for strategic initiatives to regain its higher market position.
Notable Products
In March 2025, Dab Bods' top-performing product was the 60s- Blue Lobster Double Infused Pre-Roll 3-Pack (1.5g), maintaining its position as the number one seller for four consecutive months with sales of $11,890. The 60s - Hawaiian Plushers Double Infused Pre-Roll 3-Pack (1.5g) held steady in the second position, though its sales figures have decreased since December 2024. Fuzzy Peach 2.0 Shatter (1g) consistently ranked third, showing a slight recovery in sales compared to February 2025. The 60s - Motor Breath Double Infused Pre-Roll 3-Pack (1.5g) remained in fourth place, experiencing a continuous decline in sales over the months. Newly ranked in March, the 50's - Pink GOAT Infused Pre-Roll 3-Pack (1.5g) entered the list at fifth place, indicating a positive start for this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
